Communicatie en media

Neil Webers, Gwen Engelen

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Zeg jij ook weleens misschien, een beetje of sorry dat ik het zeg… terwijl je eigenlijk precies weet wat je wilt zeggen? Dan is dit boek voor jou.
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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Gebonden EN31-03-20169781138173491
This book is the story of how four busy executives, from different backgrounds and different perspectives, were surprised to find themselves converging on the idea of narrative as an extraordinarily valuable lens for understanding and managing organizations in the twenty-first century… Meer
€ 251,60
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Gebonden EN07-02-20229781138189249
This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics (Routledge, 2018), by applying the theoretical framework of intercultural public relations to actual practice… Meer
€ 306,98
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Gebonden EN29-06-20239781138226913
The British Media Industries offers an accessible introduction to how the media in Britain operates and the impact that recent political, economic, and technological developments have had on the nature of media industries today… Meer
€ 251,60
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Paperback EN06-03-20179781138256231
If you are seeking access to equity or finance from a bank or bank-related institution, your company will need a Basel II rating. How does the Basel II Rating differ from previous credit ratings? What specific information will your bankers require for the rating?… Meer
€ 41,78
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Paperback EN19-10-20169781138270077
In his ground-breaking book, Reinventing Communication, Mark Phillips shows how even the most mature organization can fail to deliver successful projects - and worse, how this can lead to an organization's demise… Meer
€ 85,49
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Gebonden EN18-04-20189781138281295
Public Relations and Social Theory: Key Figures, Concepts and Developments broadens the theoretical scope of public relations studies by applying the work of a group of prominent social theorists to make sense of the practice… Meer
€ 251,60
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Gebonden EN18-09-20199781138304659
Cross-Cultural Management: With Insights from Brain Science explores a broad range of topics on the impact of culture in international business and vice versa, and the impact of businesses and individuals in shaping a culture… Meer
€ 306,98
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Gebonden EN17-10-20189781138322608
Winner of the Clifford G. Christians Award for Research in Media Ethics, Michael Bugeja’s Living Media Ethics posits that moral convergence is essential to address the complex issues of our high-tech media environment… Meer
€ 251,60
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Gebonden EN08-06-20189781138463547
A must-read for all managers, leaders, and change agents, Performance Hubs: Engaging Teams in Focused Continuous Improvement supplies a proven system for engagement that allows teams to use their own data, understand the need for performance improvement, and drive improvements at their own level… Meer
€ 306,98
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Paperback EN22-01-20189781138495593
Over the centuries, scholars have studied how individuals, institutions and groups have used various rhetorical stances to persuade others to pay attention to, believe in, and adopt a course of action… Meer
€ 242,83
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Paperback EN03-04-20189781138497368
In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology – but what are they talking about? Why do some positions taken by organizations crystallize in the minds of audiences, while others fail?… Meer
€ 81,60
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Gebonden EN28-09-20219781138505964
This book offers a comprehensive understanding of key concepts and terms in media economics and management and explains their applications using relevant data. Beginning with a conceptual study of media markets, industry structures, firm behaviour, public policy, production, pricing and consumption… Meer
€ 251,60
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Gebonden EN26-03-20199781138595392
A deep dive into the world of online and multimedia longform storytelling, this book charts the renaissance in deep reading, viewing and listening associated with the literary mind, and the resulting implications of its rise in popularity… Meer
€ 251,60
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Paperback EN12-06-20199781138602717
Unleashing the Power of Diversity provides a clear tool to create a common language across teams and organisations that reinforces positive identity, builds trust towards people and processes, supports innovation and helps make diversity sustainable… Meer
€ 56,35
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Paperback EN08-06-20189781138616981
In recent years, there has been increasing implementation of group and team decision-making within organizations, much of it managed electronically, between members of what are "virtual" groups or teams… Meer
€ 75,29
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Paperback EN25-10-20189781138624085
A favorable reputation is an asset of importance that no public sector entity can afford to neglect because it gives power, autonomy, and access to critical resources. However, reputations must be built, maintained, and protected… Meer
€ 75,29
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Gebonden EN02-10-20179781138632431
Experiencing Public Relations examines the everyday experiences of PR practitioners in order to better understand how public relations is perceived by those outside and within the field. The book aims to provoke debate around the nature of public relations by looking at how it is defined at a… Meer
€ 251,60
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Gebonden EN13-12-20189781138633278
The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being… Meer
€ 379,83
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Gebonden EN02-10-20189781138634763
Despite its rapid economic development, Japan lacks a large public relations industry and its role is viewed very differently from its Western counterparts. PR functions are handled predominantly in-house and a degree in a PR field is not a hiring requirement for those agencies which do operate… Meer
€ 257,76
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Paperback EN29-03-20179781138637412
Bringing together prominent scholars from a variety of disciplines, "Communicative Practices in Workplaces and the Professions: Cultural Perspectives on the Regulation of Discourse and Organizations" offers readers an engaging set of essays on the complicated relationship between discourse and the… Meer
€ 95,69
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