Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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David Sibbet

Visual Meetings

paperbackEngels9780470601785 10-9-2010

Use eye–popping visual tools to energize your people! Just as social networking has reclaimed the Internet for human interactivity and co–creation, the visual meetings movement is reclaiming creativity, productivity, and playful exchange for serious work in groups. Meer

32,65

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G Hall

How to Present at Meetings 3e

paperbackEngels9780470654583 9-12-2011

Does the thought of presenting a paper make you go cold? There are so many things to consider: getting your message across clearly, making the PowerPoint easy to read, keeping to the right length and keeping the audience riveted enough to induce nerves even without the thought of standing up in front of a crowd and delivering your talk fluently. Meer

32,60

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T Gillis

The IABC Handbook of Organizational Communication – A Guide to Internal Communication, Public Relations, Marketing, and Leadership 2e

gebondenEngels9780470894064 20-5-2011

This thoroughly revised and updated edition includes all new case studies and new original chapters. The topics covered include must be added to each chapter for context: executive communication, executive coaching, communication counsel and the CEO as a communicator; communications and ethics as a whole; corporate social responsibility and sustainability issues; basics of crisis communication. Meer

130,43

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Dean Foster

Global Etiquette Guide to Mexico and Latin America

paperbackEngels9780471418511 24-6-2002

Authored by one of the world′s leading cross–cultural experts. Invaluable for both business and leisure travelers. Comprehensive and practical coverage. Meer

25,77

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NR Qubein

How to Be a Great Communicator – In Person, On Paper and On the Podium

paperbackEngels9780471163145 23-10-1996

The author gives you the knowledge you need to excel at all types of business communication. He shows that all successful business communication, whether a speech from a podium or a face–to–face conversation, stems from the same basic principles. Meer

24,39

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J. Stacy Adams

Interviewing Procedures – A Manual for Survey Interviewers

paperbackEngels9780807878125 30-9-2011

49,17

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Business Communication Today, Global Edition + MyLab Business Communication with Pearson eText (Package)

paperbackEngels9781292353265 10-8-2020

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. Meer

111,34

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Integrated Advertising, Promotion, and Marketing Communications, Global Edition + MyLab Marketing with Pearson eText (Package)

paperbackEngels9781292411200 10-10-2022

This title is a Pearson Global Edition. The Editorial team at Pearsonhas worked closely with educators around the world to include content which isespecially relevant to students outside the United States. Meer

112,54

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Integrated Advertising, Promotion, and Marketing Communications, Global Edition -- MyLab Marketing with Pearson eText

onbekendEngels9781292411378 1-7-2022

For courses in advertising. A study of integrated marketing communications taught through real-life application. Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in the business world. Meer

71,74

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Carol Ames

Entertainment Public Relations

PaperbackEngels9781433130540 8-8-2016

This informative book provides an essential look at the public relations strategies, tactics, and tools that have put Hollywood entertainment at the center of global popular culture. Meer

67,55

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Alexander Lyon

Case Studies in Courageous Organizational Communication

PaperbackEngels9781433131233 11-11-2016

This book presents 31 case studies in organizational communication that explore issues of courageous communication. Meer

67,55

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Excellence in Business Communication, Global Edition -- MyLab Business Communication Access Code

onbekendEngels9781292450049 11-9-2023

For business communication courses. Sharpen your professional communication skills Excellence in Business Communication takes a close look at the fundamental skills and principles of business communication. Meer

68,14

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Thomas Erikson

Surrounded by Idiots

PaperbackEngels9781250179937 6-10-2020

27,16

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Philip Holder

Discover Your Emotional Intelligence

PaperbackEngels9781292373768 7-6-2021

Being aware of emotions – whether your own or other people's – and how you act on them is the key to understanding yourself and others. High emotional intelligence is the secret to increasing levels of confidence and resilience, and reducing levels of anxiety and stress. Meer

26,14

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Excellence in Business Communication, Global Edition + MyLab Business Communication with Pearson eText (Package)

paperbackEngels9781292405247 25-10-2021

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. Meer

107,74

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Stewart Pearson

Building Brands Directly

paperbackEngels9781349137732 1-1-1996

New competition, technology and economics have changed the behaviour of markets and the practice of marketing. Customers are more discerning, and demand more quality, service and choice. Meer

61,99

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Michael Morley

How to Manage Your Global Reputation

paperbackEngels9781349140725 1-1-1998

The book discusses the evolution of international public relations practice from its early use to the sophisticated communications practices of global corporations today. Meer

61,99

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Angelica Malin

The PR Bootcamp

PaperbackEngels9781472147240 24-11-2022

The ultimate PR toolkit for businesses who want to raise their profile, get featured in the media and boost their brand's credibility, featuring insider tips and secrets from the point of view of the media professional who will receive your pitch. Meer

21,64

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Corporate Communication

PaperbackEngels9781433119255 17-12-2014

This volume examines, analyzes, and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations: M&A, structural change, culture change, innovation, new leadership, downsizing, global expansion, competition, ethical decision-making, political action, and employee engagement. Meer

60,45

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Karen Miller Russell

Promoting Monopoly

PaperbackEngels9781433147340 15-6-2020

This book analyzes the development of public relations at AT&T, starting with a previously forgotten publicist, William A. Hovey, and including James D. Meer

51,49

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