Communicatie en media

Eline Janssen, Marita van Rijssen

De kracht van het piramideprincipe

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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Gebonden Engels20039780415329538 11-12-2003
Inter-firm relations are not new. But fast developments in technology and globalization have led to increased opportunities for international alliances, and an upsurge in the interest in inter-organizational relations…  Meer
€ 322,05
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Gebonden Engels20049780415334198 22-4-2004
A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking an interdisciplinary approach, it offers readers the in-depth analysis required to truly understand corporate communication, corporate strategy and corporate affairs as well as the…  Meer
€ 398,49
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Gebonden Engels20069780415348669 3-11-2006
This practical guide explains to architects, engineers, designers and other consultants how to establish press plans for firms and for individual projects, and how to actively develop reputation by getting work published in the architectural, engineering and construction press…  Meer
€ 85,07
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Paperback Engels19999780415192637 23-12-1999
Professionalism, Boundaries and the Workplace is a practical text that examines a range of sensitive issues concerned with managing and maintaining professional boundaries between worker and client. It uses experiences from probation, social work, the NHS, small business and church settings…  Meer
€ 91,54
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20019780415264648 27-9-2001
Tavistock Press was established as a co-operative venture between the Tavistock Institute and Routledge & Kegan Paul (RKP) in the 1950s to produce a series of major contributions across the social sciences…  Meer
€ 346,74
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20039780415274913 29-5-2003
Work-related disability is an increasingly important issue to organizations, in terms of cost, competitiveness, and social and ethical issues. Changes in the nature of disability arising from the evolution of work calls for a new approach to this understudied topic…  Meer
€ 224,19
Levertijd ongeveer 16 werkdagen
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Paperback Engels19969780415129015 18-1-1996
Manual of Business French is the most comprehensive, single-volume reference handbook for students and professionals using French. Designed for all users, no matter what level of language skill, this manual comprises five parts: * A 6000-word, two-way Glossary of the most useful business terms * A…  Meer
€ 106,35
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Paperback Engels20239780367635244 1-5-2023
This book examines how public relations might re-imagine itself as an instrument of "sustainable citizenship" by exploring alternative models of representing and building relationships with and among marginalised publics that disrupt the standard discourses of public relations…  Meer
€ 34,62
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Paperback Engels20209780367665371 30-9-2020
Despite its rapid economic development, Japan lacks a large public relations industry and its role is viewed very differently from its Western counterparts. PR functions are handled predominantly in-house and a degree in a PR field is not a hiring requirement for those agencies which do operate…  Meer
€ 75,90
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Gebonden Engels20229780367332662 29-6-2022
Workplace Communication highlights how we can build interpersonal relationships through effective communication and why this is essential to workplace wellbeing. Well-supported by contemporary, reputable empirical studies, the book also comes with exercises and open-ended questions based on the…  Meer
€ 237,96
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Gebonden Engels20209780367348038 15-6-2020
A Wall Street Guidebook for Journalism and Strategic Communication provides media professionals with the savvy they need to navigate the world of finance and money. Intimidated by the numbers and math involved in the corporate world? This book is for you…  Meer
€ 288,40
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Gebonden Engels19989780415165211 12-2-1998
The development of interactive displays has transformed the traditional museum world in the last decade. Visitors are no longer satisfied by simply gazing at worthy displays in glass cases - they expect to have hands-on experience of the objects and be actively involved with the exhibits, learning…  Meer
€ 263,94
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Gebonden Engels19979780415111591 27-3-1997
Group Communication introduces applications of small group dynamics. Hartley shows how an understanding of how groups work and interact can improve the chances of successful team communication and cooperation…  Meer
€ 263,94
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Gebonden Engels20209780367192785 26-6-2020
BRI and International Cooperation in Industrial Capacity: Country Cooperation Guide provides research reports on international production capacity and equipment-manufacturing cooperation of major countries, offering a better understanding of the destination country’s information and its market…  Meer
€ 263,94
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Gebonden Engels20199780367196707 11-11-2019
Finalist in the Business Management and Leadership Category of the International Book Awards 2021 ------------------------------------------------------------------------------------------------------------------- In this new, extensively updated second edition, authors Allyson Stewart-Allen and…  Meer
€ 39,20
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Gebonden Engels20209780367211547 7-7-2020
Studies on culture, change and social processes within organizations have been historically organized around orthogonal approaches. While the literature on change has focused on creating pragmatic, generally simple methodologies that bypass the complexity of the data in order to emphasize the…  Meer
€ 263,94
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Gebonden Engels19949780805814644 1-4-1994
Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John Price Jones, Ivy L. Lee, Harry Bruno, William Baldwin III, John W. Hill, Earl Newsom as well as extensive interviews…  Meer
€ 322,05
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Paperback Engels19949780805815528 1-6-1994
While many organizational communication texts address internal communication processes, few consider how companies communicate with stakeholders. Likewise, texts concentrating on PR or advertising consider external communication, but fail to focus on internal communication…  Meer
€ 93,18
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Paperback Engels19969780805817140 1-10-1996
This volume addresses the importance of images of nations in international relations. One fundamental assumption is that the behavior of states is not the same as that of individuals. States are social systems whose behavior as a rule directly corresponds neither to the motives of their respective…  Meer
€ 91,18
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Paperback Engels19959780805817805 1-6-1995
This important volume documents events and routines defined as public relations practice, and serves as a companion work to the author's The Unseen Power: Public Relations which tells the history of public relations as revealed in the work and personalities of the pioneer agencies…  Meer
€ 93,18
Levertijd ongeveer 16 werkdagen
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