Communicatie en media

Eline Janssen, Marita van Rijssen

De kracht van het piramideprincipe

Dit boek is bedoeld voor iedereen die méér wil bereiken met zijn teksten. Of je nu beleidsmaker, adviseur of consultant bent, of in een ondersteunende functie werkt.
29,95

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Aanbiedingen in Communicatie en media

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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Paperback Engels20239781032223599 27-6-2023
This practical book presents an innovative yet comprehensive approach to teaching non-native English speakers the main communication skills needed to succeed in an international English-speaking workplace…  Meer
€ 68,25
Levertijd ongeveer 16 werkdagen
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Paperback Engels20239781032227405 2-10-2023
This flexible textbook provides an integrated approach to User Experience (UX) writing and equips students and practitioners with the essential principles and methods to succeed in writing for user experience.  Meer
€ 63,67
Levertijd ongeveer 11 werkdagen
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Paperback Engels20229781032080758 1-8-2022
This book makes mass communication research projects more accessible to the new student researcher through a balance between an academically rigorous guide and an informal and humorous student-centered approach…  Meer
€ 82,01
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20219781032081014 28-12-2021
This accessible text overviews the range of soft skills sought after by employers and provides a practical guide to developing and effectively demonstrating these skills.  Meer
€ 245,61
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20229781032111155 8-8-2022
Insight is the superpower that drives innovation and enables us to understand the world from other peoples’ points of view, be they customers or colleagues, advocates or competitors. This new book from data storyteller Sam Knowles explains how to ask smarter questions – questions that, by design…  Meer
€ 263,94
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20229781032157313 28-6-2022
Putting strategy front and center, this public relations writing textbook coaches students to readiness for a career as an effective strategic communicator.  Meer
€ 237,96
Levertijd ongeveer 16 werkdagen
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Paperback Engels20249781032160498 26-8-2024
This shortform book defines and situates the role of Public Relations as a creative industry and discusses the trends and issues that the sector is facing within the wider context of the Creative Industries.  Meer
€ 45,32
Levertijd ongeveer 16 werkdagen
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Paperback Engels20219781032175966 30-9-2021
This book explores the definition, nature and context of public relations crises; it also examines and defines the main elements of public relations crises and positions it in the context of the current communication sphere.  Meer
€ 39,20
Levertijd ongeveer 16 werkdagen
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Paperback Engels20219781032179353 30-9-2021
Global virtual teams (GVTs) have evolved as a common work structure in multinational corporations due to their efficiency and cost-effectiveness. The cultural differences can produce great benefits in terms of perspective, creativity, and innovation, but can also exacerbate interpersonal tensions…  Meer
€ 57,55
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20239781032440880 9-10-2023
This book presents and discusses the main issues and challenges posed by communication, leadership, and trust.  Meer
€ 263,94
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20249781032450957 31-7-2024
This research-based book critically examines the complex interplay of power relations in decision-making in megaprojects.  Meer
€ 288,40
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Paperback Engels20259781032455457 26-12-2025
This research-based book critically examines the complex interplay of power relations in decision-making in megaprojects.  Meer
€ 256,29
Levertijd ongeveer 16 werkdagen
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Paperback Engels20269781032461083 19-7-2026
This handbook captures a rapidly developing body of scholarship to map out the terrain of leadership communication and stimulate interdisciplinary dialogue among leadership communication scholars for future research…  Meer
€ 78,95
Levertijd ongeveer 16 werkdagen
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Paperback Engels20249781032465739 29-11-2024
This book discusses how the Covid-19 pandemic changed the way consumers relate with brands and how brands can reinvent, improve, or optimize themselves to meet new needs, expectations, and preferences of consumers.  Meer
€ 34,62
Levertijd ongeveer 11 werkdagen
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Paperback Engels20239781032474700 31-5-2023
Investigating the wave of unionization that has seen over 60 digital and legacy media outlets unionize since 2015, this book explores how a flash of organizing by digital-first journalists has become a full-blown movement to unionize journalism, particularly in the United States…  Meer
€ 33,09
Levertijd ongeveer 16 werkdagen
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Paperback Engels20259781032770864 26-12-2025
This book delves into the dynamic field of start-up and entrepreneurial communication, addressing a significant research gap. It examines central areas of discourse, exploring the intricate balance between a start-up's brand, identity, and strategic communication, as well as the crucial role of…  Meer
€ 74,37
Levertijd ongeveer 16 werkdagen
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Paperback Engels20269781032774176 10-2-2026
Now in its second edition, this engaging book takes a deep dive into feedback fundamentals, providing a clear and evidence-based approach to show what makes effective feedback exchanges, how can people learn and grow from negative feedback and utilizing technology to deliver impactful feedback.  Meer
€ 57,55
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20259781032802527 20-8-2025
This third edition continues to give students a foundation in the principles of social media strategic communication and marketing necessary for today's communications professionals. It is ideal for undergraduate and post-graduate courses in social/digital media marketing and public relations or a…  Meer
€ 237,96
Levertijd ongeveer 16 werkdagen
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Paperback Engels20249781032805252 19-7-2024
Excellence in public relations (PR) begins with excellence in education in public relations programs. In this book, Dr. Smudde brings together his industry expertise and over 20 years of teaching experience at higher education institutions to present a comprehensive and cohesive primer for PR…  Meer
€ 74,37
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20269781032806303 29-4-2026
Public Relations and Corporate Racial Responsibility introduces corporate racial responsibility (CRR) theory. CRR responds to the persistent problem of racism by showing how communication from corporations can advance racial justice, support racial equality, and foster inclusivity, even in…  Meer
€ 104,94
Levertijd ongeveer 11 werkdagen
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