Netflix cofounder Reed Hastings reveals for the first time the unorthodox culture behind one of the world's most innovative, imaginative, and successful companies Meer

Every entrepreneur dreams to find a success formula to quickly go viral with his/her product or service. Carole Lamarque believes that this formula for success exists, in nature. Meer

This latest edition includes fresh illustrative examples and references, while the foundation of the book remains the author’s popular and widely used Star Model. Meer

Met behulp van uitgebreide cases van succesvolle multinationals onderzoeken de auteurs in dit boek de impact van de nationale cultuur op de bedrijfsstrategie en de uitvoering ervan. Meer