Svend Hollensen
- Auteur
Boeken van Svend Hollensen
Svend Hollensen
Hans Engbers
Angelo Mulder
Internationale marketing
€ 64,95
In 'Internationale marketing' komen alle aspecten van exportmanagement aan bod. Het boek geeft een volledig en helder beeld van de beslissingen die bedrijven nemen om met succes internationale markten te betreden.
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John Fahy
David Jobber
Svend Hollensen
Foundations of Marketing, 8e
€ 78,01
Curious about how marketers tackle challenges like sustainability, climate change, privacy and AI? Or how they harness data and technology to understand their audiences?
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Svend Hollensen
Global Marketing
€ 100,53
A clear, succinct, and comprehensive guide to international marketing Global Marketing, 9th Edition by Svend Hollensen and Ana Bogdanovic is an essential resource for undergraduate and postgraduate students looking to gain a deep understanding of global marketing.
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Svend Hollensen
Marketing Management
€ 117,59
This book takes the unique and innovative approach of linking relationship marketing to the traditional market planning models that are used by most marketers today.
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Svend Hollensen
Essentials of Global Marketing
€ 100,53
'Essentials of Global Marketing' offers a concise and manageable approach to the subject.
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Svend Hollensen€ 64,95
John Fahy€ 78,01
Svend Hollensen€ 100,53
Svend Hollensen€ 117,59
Svend Hollensen€ 100,53