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Business Analysis Agility

Solve the Real Problem, Deliver Real Value

Paperback Engels 2018 1e druk 9780134847061
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Samenvatting

Understand and Solve Your Customers' Real Problems with Agile Business Analysis To deliver real value, you must understand what your customers truly value, and solve the problems they really need solved. Business analysis can help you do this-and it's as crucial in agile environments now as it always has been.

In 'Business Analysis Agility', leading experts James Robertson and Suzanne Robertson show how to perform business analysis in an agile way: trying new things, adapting to changes and discoveries, staying flexible, and being quick. Drawing on their unsurpassed experience of hundreds of projects and organizations, the Robertsons help you prioritize relentlessly, focus investments on delivering value, and learn in ways that improve your results.

- Uncover the real customer problems hidden behind assumptions and conventional solutions
- Hypothesize potential solutions and quickly test them with safe-to-fail probes
- Understand how people, hardware, software, organizations, and other components come together in an optimal customer experience
- Write stories that help you find solutions that deliver more value to customers and the business
- Think about problems and projects in more agile, nimble, and open-minded ways

The Robertsons' approach to analytical thinking will be valuable to anyone who wants to build better software in agile environments: analysts, developers, team leads, project managers, software architects, and other team members and stakeholders at all levels of experience.

Specificaties

ISBN13:9780134847061
Trefwoorden:business analyse
Taal:Engels
Bindwijze:paperback
Aantal pagina's:238
Druk:1
Verschijningsdatum:28-11-2018
Hoofdrubriek:IT-management / ICT

Lezersrecensies

Wees de eerste die een lezersrecensie schrijft!

Over James Robertson

James Robertson brings the experience of working and consulting on requirements with several hundred companies to this book. When his busy seminar schedule permits, James advises companies on how to adapt to a world where requirements are paramount. James is a principal of the Atlantic Systems Guild, an international think-tank producing numerous books and seminars that are among the most successful in the software industry.

Andere boeken door James Robertson

Over Suzanne Robertson

Suzanne Robertson is a leading figure in the world of systems analysis and requirements modeling and specification. Her work on making requirements testable has guided her clients in how to take advantage of testing expertise during the requirements gathering activities.

Andere boeken door Suzanne Robertson

Inhoudsopgave

Foreword xv
Preface xix
Acknowledgments xxv
About the Authors xxvii

Chapter 1: Agile Business Analysis 1
Why Is This “agile”? 2
Möbius Strip 2
Why Are We Concerned with Business Analysis? 3
Bernie’s Books—An Example in Agile Business Analysis 4
What Do You Do? 5
What’s Bernie’s Problem? 6
People Assume They Know the Solution 7
Analytical Thinking 7
Bernie’s Business Goals 8
Customer Segments 9
Loyal Customers 9
Twentysomethings 10
Book Cover Bandits 11
Value Proposition 11
Who Identifies Customer Segments and Their
Value Propositions? 13
How Can I Solve the Problem? 13
Safe-to-Fail Probes 15
Who Performs Safe-to-Fail Probes? 18
Investigate the Solution Space 18
Who Investigates the Solution Space? 20
Designing the Solution 20
Who Designs the Solution? 23
Opportunities 24
Write and Manage Stories 25
agile Business Analysis 27
Business Analysis for Traditional or Sequential Projects 28
The Changing Emphasis of Business Analysis 30

Chapter 2: Do You Know What Your Customers Value? 33
Problem Versus Solution 34
Identify the Customer Segments 36
How to Identify the Customer Segments 36
HomeSpace 38
Other Stakeholders 39
Prioritize the Customer Segments 39
Value Propositions 41
Talking to the Customers 43
What Impact Will Your Solution Have? 45
Business Value 47
Is It Risky to Deliver the Value? 47
The Moving Target 48
Wrong Until Right 49
Summary 51

Chapter 3: Are You Solving the Right Problem? 53
The Problem 53
Are You Solving the Right Problem? 54
Maslow’s Hierarchy of Needs 56
The Outcome of Solving the Problem 56
The Customer’s Needs 57
Customer Journey Maps 58
Travel the Same Journey as Your Customer 60
Talking to the Customers 60
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