The Changing Nature of Doing Business in Transition Economies

Name: The Changing Nature of Doing Business in Transition Economies
Author: M. Marinov

Gebonden Engels 2011 9780230516175

61,99

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Samenvatting

Staying at the pinnacle of the advancing business development of transition economies and the impact of changing business conditions is a challenging task for all firms wanting to do business in them. This book provides insight into the way in which businesses function with a comprehensive overview of the major aspects involved.

Specificaties

ISBN13:9780230516175

Taal:Engels

Bindwijze:gebonden

Uitgever:Palgrave Macmillan UK

Hoofdrubriek:Algemeen management, Reclame en verkoop, Marketing

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Inhoudsopgave

Introduction The Changing Nature of Doing Business in Transition Economies Grading up or Fading out? The Elusive Destiny of 'Psychic Market Proximity Seeking Subsidiaries' in Central and Eastern Europe Globalizing Brands? Brand Strategies of Western Multinational Corporations in Central and Eastern Europe Transformation of the Estonian Banking System: From Uncertainty to Stability Kissing the Frog: The Changing Nature of Doing Business in Romania Investing in a Transition Economy: Motives and Modes of FDI in Poland The Changing Investment Climate in South Eastern Europe EU Enlargement and Inward FDI in Central Europe: An Evolutionary Game Approach The Changing Russian Economy: Export Channel Strategies of Japanese Companies