Op werkdagen voor 23:00 besteld, morgen in huis Gratis verzending vanaf €20

Springboard

Paperback Engels 2000 9780750673556
Op voorraad | Op werkdagen voor 21:00 uur besteld, volgende dag in huis

Samenvatting

The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers.

Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy.

Specificaties

ISBN13:9780750673556
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:246
Uitgever:Taylor & Francis
Druk:1

Lezersrecensies

Wees de eerste die een lezersrecensie schrijft!

Geef uw waardering

Zeer goed Goed Voldoende Matig Slecht

Managementboek Top 100

Rubrieken

Populaire producten

    Personen

      Trefwoorden

        Springboard