Management Communication
A Case Analysis Approach
Paperback Engels 2023 7e druk 9781032363493Samenvatting
Case studies throughout the book, allowing instructors and students to take a hands-on approach, encouraging active participation. The book includes at least 3 dozen cases, and instructors will also have access to the entire Notre Dame caselist of over 250 cases at a heavily discounted rate.
Engaging writing practical directions for students, showing direct applicability in their work lives
Strategic approach demonstrates to students the manager’s perspective, showing them the judgement crucial to effective organizational communication
Full companion website with powerpoint slides, an instructor manual with teaching notes, and test bank.
This edition has more emphasis on topics around technology, disinformation, corporate culture and ethics
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan