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The Strategist's Analysis Cycle: Handbook

Gebonden Engels 2017 9781911498360
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This is an authoritative and practical guide to collecting, analysing and managing data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. This book, written by a leading practitioner, explains the underpinning nature of data for a company's business strategy.

The book begins with data collection: getting data is no big deal; getting the right data to win in the market is. It moves on to data analysis: turning data into actionable intelligence is what drives and determines competitive advantage. And, finally, managing data: how to organise your data collection and analysis to create winning strategies.

This is a definitive book about one of the most important topics in today's digital and data-driven economy.

Specificaties

ISBN13:9781911498360
Taal:Engels
Bindwijze:gebonden
Aantal pagina's:400
Druk:1
Verschijningsdatum:2-5-2017
ISSN:

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        The Strategist's Analysis Cycle: Handbook