Michael J. Metts helps teams build great products and services by putting people first. With a background in journalism, he frequently finds himself talking about the role words play in designing useful, usable experiences.
Meer over de auteursWithout words, apps would be an unusable jumble of shapes and icons, while voice interfaces and chatbots wouldn’t even exist. Words make software human-centered, and require just as much thought as the branding and code. This book will show you how to give your users clarity, test your words, and collaborate with your team. You’ll see that writing is designing.
Who this book is for
- People who make their living writing and leading content strategy for software interfaces, or those who want to transition into this type of role from another writing background.
- Designers and design leaders.
- Product managers, engineers, and executives.
