Rene Bohnsack,
Jan-Philipp Büchler,
Christina Hoon
Hidden Champions Case Compendium
Leading Global Markets – Case Studies and Texts
Paperback Engels 2024 9783658442996Levertijd ongeveer 9 werkdagen
Gratis verzonden
Samenvatting
This textbook provides an in-depth portfolio of case studies of globally operating and market leading medium-sized companies, mostly based in Germany. Students in the field of strategic management, family business management, information technology, and engineering may comprehensively explore the success factors of these hidden champions. Assignments and discussion sections help to dive deeper into the topics of innovation, internationalization, and leadership. Practitioners may gain valuable insights into growth trajectories and strategic decisions for achieving and sustaining market leadership. All case studies have been developed in direct cooperation with the companies and tested in teaching.
Specificaties
ISBN13:9783658442996
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:275
Uitgever:Springer Fachmedien Wiesbaden
Hoofdrubriek:Strategisch management, Algemeen management, Strategisch management
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan