Ontdek hoe merken ook in een algoritmische wereld onvergetelijk blijven. Dit boek laat zien hoe je bouwt aan duurzame merkherinneringen in plaats van vluchtige aandacht..
Geef richting aan je organisatie, team of carrière met boeken over leiderschap, strategie en samenwerking. Van praktische handvatten tot inspirerende visies – hier vind je managementliteratuur die werkt.
Zoek verder in Management
Bekijk resultaten in...
Alle productenManagementboekenSeminars + TrainingenOnline magazineSale
Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets… Meer
A well-designed organization is an effective organization. Decisions about organization design determine the shape and form of the organization – not only the reporting structure and authority relations, but also the number and size of sub-units and the interfaces between the sub-units… Meer
This book provides the most thorough view available on this new and intriguing dimension of workplace psychology, which is the basis of fulfilling, productive work. The book begins by defining work engagement, which has been described as ‘an opposite to burnout,’ following its development into a… Meer
Map the innovation space—and blaze a path to profits and growth Countless books, articles, and other advice promise leaders solutions to the complex challenges they face. Some offer quick, silver-bullet remedies—a straight line to success!—and some are so technical that readers get lost before they… Meer
One of FORTUNE Magazine's Top 5 Business Book Must-Reads How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? EPIC CONTENT MARKETING One of the world's leading experts on content marketing, Joe Pulizzi explains how to attract… Meer
Investments set the standardas a graduate (MBA) text intended primarily for courses in investment analysis.The guiding principle has been to present the material in a framework that isorganized by a central core of consistent fundamental principles and will introducestudents to major issues… Meer
For Industrial Engineering courses focusing on logistic engineering and management. An authoritative exploration of logistics management within the engineering design and development process, this book concentrates on the design, sustaining maintenance and support of systems from a lifecycle… Meer
This 6th edition of 'Tourism: Principles and Practice' is set in a dynamic world where the political and economic geographies are rapidly changing. Meer
A balanced and holistic approach to business analytics Business Analytics teaches the fundamental concepts of modern business analytics and provides vital tools in understanding how data analysis works in today's organisations. Meer
Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices. Meer
Problem solving skills are in high demand, yet we’re not taught how to develop and apply these skills appropriately. Solvable offers a simple solution with a 3 -step process—Frame, Explore, Decide—and concrete tools that you can use to become a better problem solver and successfully engage relevant… Meer
For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework. Meer
Gain a comprehensive understanding of essential operations management principles with this easy to read introduction to the subject "This textbook provides valuable insight into the essentials of directing, designing, delivering and developing operations. Meer
Explore how to create effective digital marketing strategies with this comprehensive textbook. Digital Marketing by Chaffey and Ellis-Chadwick combines theory and practice, covering data, analytics, personalized marketing, privacy, and security… Meer
Written by a highly regarded expert on entrepreneurship, this bestselling textbook provides an engaging and comprehensive overview of corporate entrepreneurship. Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
Meer informatie over AI-books