Communicatie en media

Neil Webers, Gwen Engelen

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Zeg jij ook weleens misschien, een beetje of sorry dat ik het zeg… terwijl je eigenlijk precies weet wat je wilt zeggen? Dan is dit boek voor jou.
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Verwacht 02-11-2026

Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Paperback EN24-06-20249781032837666
An earlier book, A Strategic Approach to Corporate Governance (Gower, 1999), examined corporate governance from a philosophical and 'big picture' standpoint. This book digs deeper and explores the operational issues around corporate governance, giving examples of good practice… Meer
€ 62,88
Levertijd ± 11 werkdagen
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Gebonden EN24-10-20249781032553504
The Routledge Handbook of Sport Communication offers a comprehensive and in-depth survey of the contemporary discipline of sport communication. Now in a fully revised and updated second edition, it explores communication within, through, and for sport in various theoretical, conceptual, cultural… Meer
€ 384,44
Levertijd ± 11 werkdagen
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Gebonden EN18-03-20139781137033376
In a world economy where rapid change is the only constant, what is the best way for business schools to prepare the leaders of tomorrow? The authors of this volume argue that a broad and rigorous education is needed; one that fuses business knowledge with arts and sciences, technology, and ethical… Meer
€ 122,99
Levertijd ± 9 werkdagen
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Gebonden EN01-11-20139781137348913
To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit… Meer
€ 55,89
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Gebonden EN19-08-20149781137404244
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It features six books, five of which cover continental and regional groups… Meer
€ 61,99
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Gebonden EN07-11-20179781138047914
Communication is key to success in every aspect of life and ever so in a competitive business environment. This book examines managerial communication from seminal theoretical and demonstrative vantage points through interdisciplinary amalgamation of sciences and the liberal arts… Meer
€ 278,24
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Paperback EN07-02-20229781138189256
This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics (Routledge, 2018), by applying the theoretical framework of intercultural public relations to actual practice… Meer
€ 75,83
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Paperback EN22-09-20169781138212077
Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field… Meer
€ 116,13
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Paperback EN11-11-20229781138332126
This unique collection of contemporary international public relations (PR) case studies gives the reader in-depth insight into effective PR practice in a range of organizational contexts. The global cases demonstrate the breadth and sophistication of the public relations function, both in public and… Meer
€ 70,07
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Paperback EN09-10-20179781138632448
Experiencing Public Relations examines the everyday experiences of PR practitioners in order to better understand how public relations is perceived by those outside and within the field. The book aims to provoke debate around the nature of public relations by looking at how it is defined at a… Meer
€ 62,88
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Gebonden EN04-06-20209781138595415
Lean Human Resources addresses a critical issue facing organisations undertaking lean transformation or attempting to create a lean culture of continuous improvement. People are the single biggest factor necessary to ensure success, but it is common for the role of the HR department to be… Meer
€ 211,13
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Gebonden EN13-09-20239781138439474
Supported by global case studies highlighting good practice, and from the results of a survey of Top UK Corporate Intranet developers and consultants, this book addresses practical business concerns and technical issues… Meer
€ 224,10
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Gebonden EN02-10-20179781138454088
A helpful resource for those studying business communication, this text works well alongside Understanding the Communication Process in the Workplace. Both books form part of the Institute of Learning and Management Super Series to accompany a flexible learning programme. Meer
€ 303,26
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Gebonden EN22-08-20189781138717060
The public relations industry is undergoing a revolution in using data to define promotional programs, to measure influence and to address the needs of clients with more precision than ever. Applying tools that range from online surveys to social-media listening to applying big data with… Meer
€ 248,55
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Gebonden EN01-05-20159781138853805
The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates… Meer
€ 375,23
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Paperback EN09-06-20159781138863972
In the last decade there has been an increasing interest in the role of people management in formulating key business decisions. This book offers a counterbalance to the predominant view that Human Resource and Personnel managers have little influence in the strategy making process… Meer
€ 84,47
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Paperback EN27-04-20159781138868274
Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language… Meer
€ 85,91
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Paperback EN22-07-20169781138920378
This updated and expanded edition of Persuasive Communication offers a comprehensive introduction to persuasion and real-world decision making. Drawing on empirical research from social psychology, neuroscience, business communication research, cognitive science, and behavioral economics, Young… Meer
€ 131,97
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Gebonden EN13-07-20179781138945012
For much of the last century, large, predominantly US corporations used public relations to demonstrate that their missions resonated with dominant societal values. Through the construction and conveyance of the "corporate persona", they aimed to convince citizens that they share common aspirations… Meer
€ 271,58
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Paperback EN12-10-20169781138964358
This collection of essays analyzes the special characteristics of the banking and financial sectors in islands and small states, and focuses on three main areas: the general financial environment; offshore financial centres; and banking and financial regulation… Meer
€ 49,92
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