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Christine Falkenreck

Reputation Transfer to Enter New B-to-B Markets

paperbackEngels9783790828115 1-3-2012

An increasing number of products and services are not differentiated by inherent features, but by the vendors, particularly their reputation and marketing commu- cation. Meer

120,99

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Frontiers of Broadband, Electronic and Mobile Commerce

paperbackEngels9783790800876 8-6-2004

Russel Cooper and Gary Madden The present volume analyses the frontiers of broadband, electronic and mobile commerce markets. High-capacity and intelligent mobile telecommunication net works have resulted in new services, such as SMS and Internet banking. Meer

120,99

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Social Customer Relationship Management

paperbackDuits9783662527894 6-1-2017

Dieses Buch zeigt wie die Verbindung von Social Media mit Customer Relationship Management (CRM) Perspektiven für Marketing, Verkauf und Service schafft. Meer

43,60

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Semantic Applications

gebondenEngels9783662554326 25-4-2018

This book describes methodologies for developing semantic applications. Semantic applications are software applications which explicitly or implicitly use the semantics, i. Meer

54,99

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Tobias Kollmann

Digital Business

paperbackDuits9783658370688 30-6-2022

Tobias Kollmann beschreibt in seinem Lehrbuch „Digital Business“ umfassend die theoretischen Grundlagen und praxisbezogenen Implikationen für das Einkaufs-, Verkaufs-, Handels-, Kontakt- und Kooperationsmanagement auf Basis digitaler Netzwerke. Meer

68,28

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Tobias Kollmann

Digital Business kompakt

paperbackDuits9783658372576 1-7-2022

Mit dem Buch „Digital Business kompakt“ kann sich der Leser zielorientiert mit den zentralen Aspekten des Digital Business aus den Bereichen Digital Procurement, Digital Shop, Digital Marketplace, Digital Community und Digital Company und damit der gesamten Digitalen Wirtschaft befassen. Meer

45,84

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Contractual Management

gebondenEngels9783662584811 6-11-2019

The Concept Contractual Management offers a holistic approach to managerial decision-making based on contracts or business processes that are related to contracts. Meer

60,99

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Andreas J. Dietrich

Informationssysteme für Mass Customization

paperbackDuits9783835008380 25-9-2007

Andreas J. Dietrich analysiert unter Verwendung der Neuen Institutionenökonomik die Anforderungen der Mass Customization an betriebliche Informationssysteme und entwickelt darauf aufbauend eine generische Anwendungsarchitektur. Meer

62,67

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William Y. Chang

Network-Centric Service Oriented Enterprise

paperbackEngels9789048176465 6-11-2010

Corporate information is skyrocketing in business values; for enterprise, what is best practice for developing and maintaining goals and standards to enhance information management and business operations? Meer

180,99

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Highlights in Practical Applications of Agents, Multi-Agent Systems, and Trust-worthiness. The PAAMS Collection

paperbackEngels9783030519988 5-7-2020

This book constitutes the refereed proceedings of the workshops co-located with the 18th International Conference on Practical Applications of Agents and Multi-Agent Systems, PAAMS 2020, held in L’Aquila, Italy, in October 2020. Meer

60,99

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Smart Retailing

gebondenEngels9783030126070 12-3-2019

By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry. Meer

78,49

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Human Interface and the Management of Information: Visual and Information Design

paperbackEngels9783031064234 29-5-2022

This two-volume set LNCS 13305 - 13306 constitutes the thoroughly refereed proceedings of the thematic area Human Interface and the Management of Information, HIMI 2022, which was held as part of HCI International 2022 and took place virtually during June 26-July 1, 2022. Meer

108,99

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Manfred Reichert

Business Process Management

paperbackEngels9783030854683 28-8-2021

This volume constitutes the refereed proceedings of the 19th International Conference on Business Process Management, BPM 2021, held in Rome, Italy, in September 2021. Meer

108,99

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Blockchain and Supply Chain Logistics

paperbackEngels9783030475338 29-5-2021

This book introduces blockchain technology applications in supply chains. Blockchain is a relatively new tool, nevertheless, there have been considerable advances over the last five years, and blockchain is now poised to revolutionize the conventional supply chains with the offering of accountability and quality to the wider complex supply networks. Meer

78,49

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PRIMA 2014: Principles and Practice of Multi-Agent Systems

paperbackEngels9783319131900 31-10-2014

This book constitutes the refereed proceedings of the 17th International Conference on Principles and Practice of Multi-Agent Systems, PRIMA 2014, held in Gold Coast, QLD, Australia, in December 2014. Meer

60,99

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Electronic Commerce

gebondenEngels9783319100906 17-2-2015

Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Meer

144,99

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Artificial Intelligence in HCI

paperbackEngels9783030503338 18-6-2020

This book constitutes the refereed proceedings of the First International Conference on Artificial Intelligence in HCI, AI-HCI 2020, held as part of the 22nd International Conference on Human-Computer Interaction, HCII 2020, in July 2020. Meer

60,99

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Denis Trček

Trust and Reputation Management Systems

paperbackEngels9783319623733 5-9-2017

This book provides an understanding of the core pillars of trust and reputation systems in electronic business settings. It presents the main existing methods and evaluates them from a managerial point of view. Meer

60,99

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Kilian Stoffel

The Application of Fuzzy Logic for Managerial Decision Making Processes

gebondenEngels9783319540474 12-4-2017

This book addresses the latest research and applications of fuzzy management methods for business decisions. It showcases a broad set of applications and discusses topics such as measures for the quality of analytics outcomes in big data environments; how fuzzy management methods support the inclusion of human thinking and human behavior in decision making processes; how to generate better results with fuzzy management methods in cases of imprecise information; new personalization concepts enabled by fuzzy logic for the offering of customized products and services especially in the electronic market; and lastly the application of fuzzy analysis for executives using natural rather than computer language. Meer

60,99

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Kai Rannenberg

Privacy Technologies and Policy

paperbackEngels9783319447599 3-9-2016

This book constitutes the refereed conference proceedings of the 4th Annual Privacy Forum, APF 2016, held in Frankfurt/Main, Germany, in September 2016. Meer

60,99

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