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TOP 5 Reclame en verkoop

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PaperbackEngels9780199328437 11-2-2016
Social Media: Enduring Principles offers a comprehensive overview of topics in social media, from interpersonal communication to the role of social media in culture and society.  Meer
43,01
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780198297789 17-8-2000
This book challenges current beliefs about organizational identity, reputation, and branding. It contains a wealth of new ideas for finding the elusive answers to questions troubling contemporary organizations.  Meer
85,06
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780198827337 25-2-2021
Very Short Introductions: Brilliant, Sharp, Inspiring Marketing is pivotal in today's world. Used for determining and satisfying the needs of the customer, it stands at the interface between an organisation and its environment.  Meer
14,03
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780199211562 26-2-2009
Relationship Marketing has been written in a highly accessible way to ensure clear understanding and ignite the reader's interest. The author presents a critical overview of the subject to enable students to engage with issues, and discuss and debate points raised in the text.  Meer
106,78
Verwachte levertijd ongeveer 11 werkdagen
GebondenEngels9780198256946 13-2-1992
This book investigates how John Lewis's unique ownership and organizational arrangements have enabled it to become one of the largest and longest-surviving employee-owned firms in the Western world.  Meer
73,46
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780230224186 9-10-2009
This book looks at the field of fine arts, design and culture as an alternative source of inspiration for ways to work. It is a book about a better future for brand marketing and business leadership, thanks to the dreams and the visions of artists, designers and other creative industry leaders.  Meer
49,79
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780230521674 3-5-2007
This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry.  Meer
86,39
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780230006836 27-6-2007
This text presents a cutting edge approach to the analysis of brand choice, relevant to marketing practice and social science. This analysis reveals the causes of consumer choice that underlie brand selection; the role of price and non-price elements of marketing; a new way of describing the structure of markets and analyzing consumer behaviour.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780240807621 23-1-2006
This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet.  Meer
66,20
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780230517042 27-2-2008
This collection of original ethnographically based research from five continents, provides insights into the dynamics of stability and change in our globalizing world.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780230252196 28-11-2012
Provides an accessible introduction to psychoanalytic explanations of consumer desire. Topics are drawn widely to reflect the scope of Freud's vision and include dreams, sexuality and hysteria.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
124,54
Verwachte levertijd ongeveer 16 werkdagen
paperbackEngels9780226817507 4-12-1998
42,70
Verwachte levertijd ongeveer 16 werkdagen
111,14
Verwachte levertijd ongeveer 9 werkdagen
35,78
Verwachte levertijd ongeveer 16 werkdagen
gebondenEngels9780230232532 29-4-2010
The media increasingly refer to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with football clubs seem to parallel the relationship between consumer and brand in the broader marketing sphere.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780230525887 18-5-2007
Published monthly, Financial Statistics contains data on public sector finance, including central government revenue and expenditure, money supply and credit, banks and building societies, interest and exchange rates, financial accounts, capital issues, balance sheets and balance of payments.  Meer
86,39
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780240802022 30-6-1997
Radio's niche marketing revolution evolved to address the problems of market fragmentation. These problems are responsible for steep declines in traditional media revenues.  Meer
83,59
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780240803272 17-2-1999
"Selling is identifying and satisfying customer needs profitably. Profitable for you, profitable for them." Diane Sutter, President and CEO of Shooting Star Broadcasting , owner of KTAB-TV, Abilene, Texas This is the definition of sales used throughout Ed Shane's comprehensive and timely textbook Selling Electronic Media.  Meer
114,03
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780230507548 22-11-2006
Supplementing ideas and insights with numerous engaging and topical anecdotes, this book explores the radical and distinctive concept and approach of Reverse Psychology Marketing.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen

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