Understanding Cross Cultural Management

Explore classical and contemporary approaches to cross-cultural management in one essential text. Understanding Cross-Cultural Management, 5th edition, combines an engaging and clear overview of key cross-cultural concepts and theories with ‘learn-by-doing’ activities that enable you to reflect on your own perspectives, insights, and experiences.

Exploring the importance of cross-cultural skills and awareness in relation to effective management, organisational structure and business communication, this edition is revised throughout to include up-to-date examples and new theoretical approaches, with material covering a wider range of countries and perspectives. Topical news and journal articles (many of them from the Financial Times) form the basis of new and updated spotlights, mini-case studies and end-of-chapter activities to help deepen your understanding across topics and support self-study.

As a result, this is the ideal learning resource whether you are a student looking forward to beginning your career in business, or you are aiming to extend your professional skills in an increasingly global and connected business environment.

Marie-Joëlle Browaeys is a lecturer and researcher in cross-cultural management, affiliated to Nyenrode Business University, The Netherlands.

Roger Price, formerly senior lecturer at Nyenrode Business University, The Netherlands, is a freelance coach, instructor and writer in the area of cross-cultural management.

Lecturers can access supporting resources for the fifth edition including customizable PowerPoint slides for each chapter and an updated and extended Instructor's Manual.