Communicatie en media

Neil Webers, Gwen Engelen

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Zeg jij ook weleens misschien, een beetje of sorry dat ik het zeg… terwijl je eigenlijk precies weet wat je wilt zeggen? Dan is dit boek voor jou.
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Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.
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Rubriek: Communicatie en media

Paperback EN08-01-20249781032438481
Strategic Content Marketing offers a comprehensive guide to planning, creating, implementing and analyzing an effective content marketing strategy in practice. Each chapter marries established theory with modern practice, illustrating concepts with real-world case studies and examples alongside… Meer
€ 68,93
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN19-03-20249781032461052
Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, and techniques of writing for strategic communicators to connect with their publics… Meer
€ 249,65
Levertijd ± 11 werkdagen
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Paperback EN19-03-20249781032461069
Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, and techniques of writing for strategic communicators to connect with their publics… Meer
€ 141,22
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN29-04-20259781032461076
This handbook captures a rapidly developing body of scholarship to map out the terrain of leadership communication and stimulate interdisciplinary dialogue among leadership communication scholars for future research… Meer
€ 376,88
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Paperback EN02-04-20249781032461144
This text provides a guide to strategic communications for nonprofit organizations that is rooted in the desire to serve and do good. Acknowledging that nonprofit organizations, like commercial businesses, cannot succeed without a communications strategy that supports their overall business goals… Meer
€ 70,38
Levertijd ± 11 werkdagen
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Gebonden EN02-04-20249781032461168
This text provides a guide to strategic communications for nonprofit organizations that is rooted in the desire to serve and do good. Acknowledging that nonprofit organizations, like commercial businesses, cannot succeed without a communications strategy that supports their overall business goals… Meer
€ 249,65
Levertijd ± 11 werkdagen
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Paperback EN13-08-20249781032495804
Accessible and engaging, this book is an invaluable resource for students planning to enter the dynamic and changing world of media writing. Drawing on a wealth of real-world examples and featuring helpful "How To" boxes throughout, MediaWriting explains the various styles of writing for print… Meer
€ 120,98
Levertijd ± 11 werkdagen
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Gebonden EN20-03-20259781032516233
This book integrates insights from studies conducted across Asia to provide a comprehensive account of the fake news problem in the region. Emerging from a study on how Singapore stakeholders define, determine, and deal with online falsehoods, the volume expands to cover numerous Asian contexts, all… Meer
€ 255,76
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Gebonden EN30-06-20259781032943299
This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing, and political thought and highlights their particular relevance to the manager and policymaker today… Meer
€ 255,76
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Paperback EN30-06-20259781032943305
This second fascinating and cutting-edge text provides insight into the meaning and interpretation of Machiavelli and his works for management, marketing, and political thought and highlights their particular relevance to the manager and policymaker today… Meer
€ 64,60
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Gebonden EN29-08-20259781032956893
Transparency and Public Participation for Radioactive Waste Management in Europe investigates how the pillars of the Aarhus Convention, and a broader understanding of transparency by Civil Society (CS), can be transposed into Radioactive Waste Management (RWM), particularly in the establishment of… Meer
€ 272,78
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Paperback EN31-03-20259781032983820
Public Relations Writing is an undergraduate communication and public relations textbook. It positions writing for public relations in the context of strategic planning, and is based on traditional communication writing principles, including for news and digital media… Meer
€ 64,60
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Paperback EN24-08-20269781041222217
This book explores narratives’ contribution to leadership development and how the development of narrative leadership provides leaders with opportunities in an age of volatility, uncertainty, complexity, and ambiguity… Meer
€ 64,60
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Paperback EN14-10-20269781041225317
From designing ethical communication to addressing scandals through crisis communication strategies, this text explores the multiple communication challenges and opportunities companies encounter when faced with a scandal… Meer
€ 64,60
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Paperback EN16-10-20269781041019138
Taking a critical historical approach, this book examines the convergence of journalism and advertising industries that has led to the blurring of commercial and editorial functions within news organizations… Meer
€ 37,13
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Gebonden EN06-03-20189781138106642
Is it your objective to bring about positive change for your business or organisation by influencing the policy and regulatory environment in which you operate? Do you need to know how to engage with decision-makers in government and other key influencers?… Meer
€ 249,65
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Gebonden EN29-09-20159781138129726
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the development, planning, implementation and evaluation… Meer
€ 312,06
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Paperback EN25-07-20239781032161457
Managing a Global Workforce examines important human resource management issues and practices in today’s global marketplace, helping current and future managers and leaders, regardless of nationality, in making effective human talent management decisions for optimal organizational performance… Meer
€ 63,15
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Gebonden EN25-07-20239781032161471
Managing a Global Workforce examines important human resource management issues and practices in today’s global marketplace, helping current and future managers and leaders, regardless of nationality, in making effective human talent management decisions for optimal organizational performance… Meer
€ 249,65
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Gratis verzonden
Paperback EN28-02-20239781032161723
Communicating for Success, third edition, is a core textbook for Introduction to Communication courses and gives students an overview of the subfields of Communication Studies and how these areas provide practical, fun, and immediate applications to students pursuing a wide variety of career paths… Meer
€ 197,60
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