Marketing

Klaas Kroezen

Sales, Oprecht & ontspannen

Waarom voelt sales zo vaak ongemakkelijk, stressvol en geforceerd, alsof je je moet verlagen tot het gebruik van gladde trucs? Het antwoord is simpel: we zijn geconditioneerd om te overtuigen in plaats van oprecht te helpen. 
32,50

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Marketing

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Rubriek: Marketing

Gebonden Engels20119781443817257 10-1-2011
Research has shown that entrepreneurship has a positive impact on productivity and competitiveness. In the face of the recent global downturn, the service sector remains a dominant force continuously creating a wealth of new jobs…  Meer
€ 57,81
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Gebonden Engels20109781443821537 10-11-2010
Cities around the world adopt place promotion and marketing activities as one of their development strategies. They do this through engaging in selling their images through the use of sceneries like national parks, museums, historic monuments and flag institutions such as hotels and conference…  Meer
€ 50,71
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Gebonden Engels20119781443833059 21-9-2011
The character of James Bond for many people is intrinsically linked in their minds with particular brands – Aston Martin, Bollinger, Omega, Smirnoff vodka, and so on. This direct association between character and brand highlights the intrinsic role of product placement in the film industry, and in…  Meer
€ 50,71
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Paperback Engels20129781461356486 24-10-2012
Applications of Data Mining to Electronic Commerce brings together in one place important contributions and up-to-date research results in this fast moving area. Applications of Data Mining to Electronic Commerce serves as an excellent reference, providing insight into some of the most challenging…  Meer
€ 120,99
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Paperback Engels20129781461370765 12-10-2012
Marketing management support systems are designed to make marketing managers more effective decision makers in this electronic era. Developments in information technology have caused a marketing data explosion, but have also provided a powerful set of tools that can transform this data into…  Meer
€ 120,99
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Paperback Engels20129781461375524 9-11-2012
Product proliferation has become a common phenomenon. Most companies now offer hundreds, if not thousands, of stock keeping units (SKUs) in order to compete in the market place. Companies with expanding product and service varieties face with problems of obtaining accurate demand forecasts…  Meer
€ 144,99
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Paperback Engels20139781461429760 25-10-2013
Significant recent changes in the structure and composition of households make the study of the economic relationships within the household of particular interest for academics and policy-makers. In this context, Household Economic Behaviors , through its focus on theoretical and empirical chapters…  Meer
€ 122,99
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Gebonden Engels20139781461478003 1-11-2013
The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of cutting-edge scientific research, a huge web of stakeholders (from investors to doctors), multi-stage supply chains, fierce competition in the race to market, and a challenging…  Meer
€ 300,99
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€ 212,66
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Gebonden Engels20139781466646063 30-10-2013
€ 2.671,67
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€ 472,63
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€ 282,27
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€ 282,27
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Paperback Engels20219781484270707 28-5-2021
If you are a designer, producer, marketer, or researcher creating products for children, it is essential that you are aware of the key differences between children and adults when it comes to user journeys…  Meer
€ 72,99
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Paperback Engels20229781484281376 2-4-2022
Unlock your potential and understand how you can have an audience hanging on to your every word. Entrepreneurs and business professionals often have to pitch their products and projects to an audience - whether at a conference stage, meetup group, to VC firms or even at the office to their peers and…  Meer
€ 42,99
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Paperback Engels20169781489978608 13-8-2016
In this volume, the authors apply insights from a variety of perspectives to explore the alignment among strategy, organization design, process and human resource management, and e-business practices on developing successful social networking programs—with particular regard to applying such…  Meer
€ 120,99
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Paperback Engels20149781489983923 2-9-2014
A classic treatise that defined the field of applied demand analysis, Consumer Demand in the United States: Prices, Income, and Consumption Behavior is now fully updated and expanded for a new generation…  Meer
€ 244,99
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Paperback Engels20169781484220559 21-10-2016
Learn the skills you must master to assume leadership roles—creative directors, art directors, and advertising managers—on creative teams and in integrated branding campaigns for corporate clients. This book compares and contrasts the skill sets and responsibilities of creatives with those of…  Meer
€ 42,99
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Paperback Engels20199781484255278 22-11-2019
Improving your craft is a key skill for product and user experience professionals working in the digital era. There are many established methods of product development to inspire and focus teams—Sprint, Lean, Agile, Kanban—all of which focus on solutions to customer and business problems…  Meer
€ 54,99
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Paperback Engels20209781484260043 18-6-2020
Emerging technologies offer a plethora of unprecedented opportunities for entrepreneurs in the digital space. Understanding this evolution is essential for web-based business models to succeed. The Web 3.0 economy is here, and this book has arrived to serve as your guide…  Meer
€ 78,99
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