Jo Owen
How to Sell
Sell anything to anyone
Paperback Engels 2010 1e druk 9780273731276Levertijd ongeveer 9 werkdagen
Gratis verzonden
Samenvatting
We all have to sell – every day we sell ideas, agendas, priorities. Our ability to do this is crucial to our success in and out of work.
How to Sell is the definitive book on selling. High on practice, low on theory, it demystifies the sales process. Keeping things simple, it distils selling into four core parts: You – your image, your approach. The conversation – the art of persuasion. The relationship – how to nurture professional relationships. Your network – how to grow from one relationship to the next.
How to Sell will teach readers the art of persuasion, relationship management, networking and personal impact – skills nobody can do without.
Specificaties
ISBN13:9780273731276
Taal:Engels
Bindwijze:Paperback
Aantal pagina's:280
Uitgever:Pearson Education
Druk:1
Hoofdrubriek:Reclame en verkoop, Algemeen management, Marketing, Reclame en verkoop
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
About the author
Introduction
PART ONE: THE PRINCIPLES OF SELLING
1. Preparing to succeed
2. Persuasive conversations
3. The principles and mindset of success
4. The sins of selling: how to fail
PART TWO: THE PRACTICE OF SELLING
5. Key account management
6. Relationship management
7. Bids and tenders
8. Dealing with the tough stuff
Conclusion: the sales journey
Index
Introduction
PART ONE: THE PRINCIPLES OF SELLING
1. Preparing to succeed
2. Persuasive conversations
3. The principles and mindset of success
4. The sins of selling: how to fail
PART TWO: THE PRACTICE OF SELLING
5. Key account management
6. Relationship management
7. Bids and tenders
8. Dealing with the tough stuff
Conclusion: the sales journey
Index
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan