Sales Management
Analysis and Decision Making
Paperback Engels 2024 11e druk 9781032426358Samenvatting
• One of the leading core textbooks globally on Sales Management; known for being more accessible, clear and practical.
• Incorporates pedagogy throughout, which aid learning and ensures practical comprehension: insights from practising salespeople, ethical dilemmas that force thinking around challenging questions, exercises to cement knowledge.
• Updated material covering new sales management research, hot topics such as technologies in sales management, and revised global case studies.
Specificaties
Lezersrecensies
Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan