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Business Transformation Essentials

Case Studies and Articles

Gebonden Engels 2013 1e druk 9781472426987
€ 186,34
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Samenvatting

Transformation programs are an common feature of global companies carrying out major strategic change projects. These programs combine business and technical expertise to bring together management and information systems. Managers rate firms' transformation competencies relatively poorly, and the success rate of such endeavours is correspondingly low.

Using a variety of case studies including: Allianz SE, Shell, SAP, Vodafone, and Mercedes-Benz, this book provides unprecedented insights into characteristics of current transformation programs and the potential that can be leveraged by applying a holistic transformation management approach.

Specificaties

ISBN13:9781472426987
Taal:Engels
Bindwijze:Gebonden
Aantal pagina's:280
Druk:1

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€ 186,34
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        Business Transformation Essentials