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Innovation Accounting

A Practical Guide For Measuring Your Innovation Ecosystem’s Performance

Paperback Engels 2021 9789063696207
Verkooppositie 2490Hoogste positie: 856
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The 'Innovation Accounting' book provides a practical guide for measuring your company’s innovation ecosystem.

Why this book?
When a company is committed to growing through innovation – not just exploiting the existing business models – standard accounting documents offer insufficient and, often times. irrelevant data.

Who is this book for?
executives looking for a new way of measuring corporate performance in a world where accounting-recognized assets are becoming commodities
investors seeking better ways of looking at a company’s growth potential
managers who need to valuate innovation product teams using not only financial indicators


Aantal pagina's:304
Hoofdrubriek:Algemeen management


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Over Dan Toma

Dan Toma comes from an entrepreneurial background. He has been involved with Hi-Tech and internet start-ups across the world and is an entrepreneurship community leader in Europe. In recent years, he started focusing more on enterprise innovation management, specifically on the changes large organizations need to make to allow for disruptive new ventures to be built in a corporate setting. He has worked with companies like Deutsche Telekom, Bosch, Jaguar Land Rover and Allianz. A big proponent of the ecosystem approach to innovation, Dan has also worked with various government bodies in Asia and Europe, helping developing national innovation ecosystems and implement national innovation strategies. The work experience gathered from the public and private sector has been translated into various experiential courses that Dan has delivered for universities worldwide.

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Over Esther Gons

Esther Gons is co-founder and investor of NEXT.amsterdam, helping startups from ideas phase to a working business model. She has developed the entrepreneurship course for the Communication Multimedia and Design program at the Amsterdam University of Applied Sciences. She is also an international speaker who organized the first StartupBus Europe tour in 2011 and has acted as lead mentor at Rockstart Accelerator for the past 6 years. As a visual spatial thinker she was part of bringing the lean startup movement to the Netherlands. Esther has mentored over 100 startups so far and still acts as advisor for many of them. Connecting corporates to the startup ecosystem is important to NEXT, so Esther is also frequently involved in corporate innovation.

Andere boeken door Esther Gons


This book was a gold award-winning title at the Axiom Business Book Awards 2022, in the category of Business intelligence/ innovation.

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