Management

Marc Oosterhout

Merklogica

In Merklogica laat merkstrateeg Marc Oosterhout zien hoe organisaties een onderscheidend merk bouwen én consistent laten groeien. Aan de hand van logische stappen verbindt hij theorie, gedragsinzichten en praktijkervaring..
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Management

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paperback Engels20109781349312818 7-5-2010
In many businesses brands account for the majority of shareholder value. It is crucial to understand how the economy of brands works and can be exploited to create sustainable value.  Meer
€ 61,99
Levertijd ongeveer 9 werkdagen | Gratis verzonden
Paperback Engels20159781292075419 26-1-2015
For undergraduate and graduate courses in Business Data Communication / Networking (MIS) Clear writing style, job-ready detail, and focus on the technologies used in today’s marketplace Business Data Networks and Security guides readers through the details of networking, while helping them train for the workplace.  Meer
€ 113,74
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Paperback Engels20159781292076614 29-1-2015
For courses in Systems Analysis and Design, Structured A clear presentation of information, organised around the systems development life cycle model This briefer version of the authors’ highly successful Modern System Analysis and Design is a clear presentation of information, organised around the systems development life cycle model.  Meer
€ 99,34
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Paperback Engels20159781292076690 30-7-2015
Arm yourself with everything you need to quickly become an expert presenter.   The Presentation Workout has been specially designed to help you perfect the art of presenting in any situation.  Meer
€ 20,14
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paperback Engels20159781292077178 5-1-2015
For courses in Introduction to Business This package includes MyBizLab® An introduction to business text can be comprehensive without being overly complex and overwhelming—and this text proves it!  Meer
€ 96,94
Levertijd ongeveer 9 werkdagen | Gratis verzonden
Paperback Engels20109781292077963 16-8-2010
The best teams buzz with energy and produce outstanding results. But how do you create a top performing team? The answer? Team coaching. In your role as ‘manager as coach’, you can not only unlock the innate strengths of your people, but also help them to help each other.  Meer
€ 30,94
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paperback Engels20059781349519989 4-5-2005
In the study of entrepreneurship there has been little interaction between economic theory and history. For the first time a single volume combines analyses of leading specialists from both disciplines.  Meer
€ 122,99
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paperback Engels20069781349521272 20-6-2006
Corporate Social Responsibility (CSR) often emerges at the boundary of the business enterprise, expressed in changing relations with stakeholders and society.  Meer
€ 122,99
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paperback Engels20139781349521333 19-11-2013
The Knowledge of Culture and the Culture of Knowledge explores the construct of information and information culture and its relationship to the prevailing culture.  Meer
€ 122,99
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paperback Engels20079781349521647 10-5-2007
Through an integrative framework developed by the authors and drawn from international political economy and corporate strategy literature, this book examines the interface between public policy and corporate strategy in network development within the context of the European Union's trans-European network (TENs) initiative.  Meer
€ 61,99
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paperback Engels20049781349521722 29-10-2004
The content and role of working have changed in significant ways as a result of new technologies and broader social and organisational changes. Work serves a range of purposes for individuals including recognition, influence, self-expression and self-fulfilment.  Meer
€ 61,99
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paperback Engels20079781349521760 31-7-2007
This book provides the definitive economic study of the global motorsport industry. Drawing on a decade of research, and interviews with top industry executives and international commentators, the global grid of motorsport is analyzed and the world's national motorsport industries benchmarked.  Meer
€ 61,99
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Gebonden Engels20229781316517109 27-1-2022
Contemporary scholars debate the factors driving despotic labour conditions across the world economy. Some emphasize the dominance of global market imperatives and others highlight the market's reliance upon extra-economic coercion and state violence.  Meer
€ 125,43
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paperback Engels20059781349522279 8-11-2005
Repositioning Organization Theory studies the political positioning of organization theory. The book argues that there are two main projects in organization theory: the hegemonic project of positioning and postmodern project of depositioning.  Meer
€ 122,99
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paperback Engels20119781349320899 1-1-2011
Key practitioners and researchers explore how people routinely and at particular sites are discursively constructed as deficient in ways that may affect their life chances.  Meer
€ 61,99
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paperback Engels20109781349321070 17-9-2010
Delivers a strong contribution to the field of research on emotions in organizations offering original pieces of research. Uniting scholars from organization and management research and sociology, it conveys trans-disciplinary insights into the multidimensional 'nature' of emotion and its appearance in organizational structures and processes.  Meer
€ 122,99
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paperback Engels20109781349321094 20-10-2010
Vittorio Coda's discussion of the goals and purpose of the business enterprise illuminates the long-running debate over the goals of the firm. His conceptualization of the firm and its relationships within society transcends stale arguments over shareholders versus stakeholders by viewing the firm less as an agent of individual interests and more as an engine of social development that unifies the interests of the different participants.  Meer
€ 122,99
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paperback Engels20129781349321131 25-1-2012
Shows the strong business case for diversity and the deleterious effects of not allowing diversity to take root in organizations by providing a fascinating insight into the case for gender diversity in the professional services, marketing and digital arenas, and the way in which a diversity mindset can be fostered in organizations.  Meer
€ 122,99
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paperback Engels20109781349321155 17-11-2010
If we ask simply whether Japanese business has changed, our answer must be an unequivocal yes and this is answered with a primary focus on technology, the traditional source of Japan's strong competitiveness.  Meer
€ 61,99
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paperback Engels20039781349405985 1-1-2003
The Economics of European Agriculture explains the demand and supply characteristics of agricultural markets, as well as government intervention in agriculture, with an emphasis on the Common Agricultural Policy (CAP).  Meer
€ 122,99
Levertijd ongeveer 9 werkdagen | Gratis verzonden

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