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Pagina 343 van 14.650 resultaten

Cheree Topple Eryadi K. Masli Hermann Lione.a.

Sustainability Assessments

Gebonden EN12-08-20209780367863227

This book looks at how multinational enterprises address sustainability within their business activities. Contextualized within a rapidly developing country in Asia, it explores how management practices, tools and techniques are implemented by foreign multinational enterprises (MNEs) operating in… Meer

€ 282,70

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Alan Greggo Millie Kresevich

Retail Security and Loss Prevention Solutions

Paperback EN10-12-20199780367865689

Employee theft amounts to roughly $36.6 billion retail dollars lost annually, according to a 2008 National Retail Security Survey, and accounts for approximately 42.7 % of all retail losses. Each year organizations spend millions of dollars on theft detection/prevention devices yet still incur… Meer

€ 56,56

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Chris Rodgers

The Wiggly World of Organization

Paperback EN17-05-20219780367744670

The well-ordered, fully aligned view of organization and management practice, with its unfailingly positive results, bears little relationship to the world that managers and others experience every day… Meer

€ 56,56

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Giles Hooker James Ramsay Spencer Graves

Functional Data Analysis with R and MATLAB

Paperback EN01-07-20099780387981840

Scientists often collect samples of curves and other functional observations, and develop models where parameters are also functions. This volume in the UseR! Series is aimed at a wide range of readers, and especially those who would like apply these techniques to their research problems… Meer

€ 102,99

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Aaron Marcus Abbas Moallem Constantine Stephanidise.a.

HCI International 2021 - Late Breaking Papers: Design and User Experience

Paperback EN20-11-20219783030902377

This book constitutes late breaking papers from the 23rd International Conference on Human-Computer Interaction, HCII 2021, which was held in July 2021. The conference was planned to take place in Washington DC, USA but had to change to a virtual conference mode due to the COVID-19 pandemic… Meer

€ 108,99

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Bernard Quancard Gerhard Herold

Kollaborative Wertschöpfung mit strategischen Kunden

Paperback DE24-09-20229783030912284

Dieses Buch beschreibt, wie professionelles Strategisches Account Management zur gegenseitigen Wertschöpfung bei Kunden und Lieferanten sowie zur Sicherung einer stabilen Positionierung beitragen kann… Meer

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Naresh K. Malhotra

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

Gebonden EN27-05-20159783319169422

This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing… Meer

€ 120,99

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Francesco Ricci Kalina Bontcheva Owen Conlane.a.

User Modeling, Adaptation and Personalization

Paperback EN12-06-20159783319202662

This book constitutes the refereed proceedings of the 23rd International Conference on User Modeling, Adaptation and Personalization, UMAP 2015, held in Dublin, Ireland, in June/July 2015. The 25 long and 7 short papers of the research paper track were carefully reviewed and selected from 112… Meer

€ 60,99

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Costas Lambrinoudakis Javier López Simone Fischer-Hübner

Trust, Privacy and Security in Digital Business

Paperback EN13-08-20159783319229058

This book constitutes the refereed proceedings of the 12th International Conference on Trust, Privacy and Security in Digital Business, TrustBus 2015, held in Valencia, Spain, in September 2015 in conjunction with DEXA 2015… Meer

€ 58,60

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Christiane Prange

Market Entry in China

Gebonden EN24-05-20169783319291383

This book compiles brand new case studies on the intricacies and market entry strategies of different companies in China. The sheer speed and scope of China’s growth makes it unique and investment opportunities are very attractive… Meer

€ 84,99

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Bruce Allen Knight Matt Eliot Mike Horsleye.a.

Current Trends in Eye Tracking Research

Paperback EN27-08-20169783319343693

Our eye movements in response to visual stimuli reveal much about how we experience the world. Focusing on the latest developments in the multidisciplinary field of eye tracking research, this volume ranges across a wide spectrum of research applications, with four sections covering the plethora of… Meer

€ 216,99

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Enzo Baglieri Uday Karmarkar

Managing Consumer Services

Paperback EN23-08-20169783319344874

This book presents latest research on the evolution of consumer services, as these services continue to become a larger part of the economy in the world. Four core focal points lead the central message of the book: first, the convergence of back and front offices; second, placing the client as a… Meer

€ 120,99

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Suman Deb Roy Wenjun Zeng

Social Multimedia Signals

Paperback EN10-09-20169783319355122

This book provides a comprehensive coverage of the state-of-the-art in understanding media popularity and trends in online social networks through social multimedia signals. With insights from the study of popularity and sharing patterns of online media, trend spread in social media, social network… Meer

€ 120,99

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Davide Maritan

Practical Manual of Quality Function Deployment

Paperback EN24-09-20169783319363257

This book introduces into the practical application of Quality Function Deployment (QFD) beyond the famous House of Quality Matrix by presenting a fully developed example of a clear and comprehensive QFD framework… Meer

€ 57,39

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Melissa Moore Robert S. Moore

New Meanings for Marketing in a New Millennium

Paperback EN24-09-20169783319365848

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice… Meer

€ 180,99

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Robert L. King

Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference

Paperback EN29-10-20169783319369204

This volume includes the full proceedings from the 1991 Academy of Marketing Science (AMS) Annual Conference held in Fort Lauderdale, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international… Meer

€ 120,99

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A. Ben Oumlil Jean-Charles Chebat

Proceedings of the 1998 Multicultural Marketing Conference

Paperback EN29-10-20169783319369426

This volume includes the full proceedings from the 1998 Multicultural Marketing Conference held in Montreal, Canada. The focus of the conference and the enclosed papers is on marketing to various ethnic groups in both a US and global context… Meer

€ 180,99

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Colin L. Campbell

Marketing in Transition: Scarcity, Globalism, & Sustainability

Paperback EN15-10-20169783319369563

This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability . The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world… Meer

€ 120,99

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Melissa Lamson Ralf Drews

Market Entry into the USA

Paperback EN22-10-20169783319373270

This book connects a buying psychology driven by American beliefs and values with a company’s go-to market strategy, the goal being to sensitize readers to how the cultural values of a particular country or region can impact the business environment… Meer

€ 60,99

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Gerhard Aust

Vertical Cooperative Advertising in Supply Chain Management

Paperback EN22-09-20169783319384429

In this book methods from Operations Research and Game Theory are used to determine companies’ profit-maximizing strategies related to pricing and (cooperative) advertising. It considers different supply chain structures as well as various distributions of power, making it possible to analyze both… Meer

€ 60,99

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