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Klaas Kroezen

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Waarom voelt sales zo vaak ongemakkelijk, stressvol en geforceerd, alsof je je moet verlagen tot het gebruik van gladde trucs? Het antwoord is simpel: we zijn geconditioneerd om te overtuigen in plaats van oprecht te helpen. 
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Rubriek: Marketing

Gebonden Engels20109783790824032 8-8-2010
* Joey F. George I was honored to be asked to open the VI Conference of the Italian Chapter of the Association for Information Systems (ItAIS), held in Olbia, on the Costa Smeralda of Sardinia, Italy, in October 2009…  Meer
€ 240,99
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Paperback Engels20109783790824537 19-10-2010
After the dramatic failures of the dot coms in 2000 and 2001, many observers were quick to report on the death of electronic commerce. Investor confidence sagged, stock prices of technology firms in nearly all of the related sectors suffered…  Meer
€ 60,99
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Paperback Engels20109783790825787 21-10-2010
Information providers are a very promising application area of recommender systems due to the general problem of assessing the quality of information products prior to the purchase. Recommender systems automatically generate product recommendations: customers profit from a faster finding of relevant…  Meer
€ 120,99
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Gebonden Engels20119783790826142 16-1-2011
The theory of networks aims at developing theoretical views on the design and management of alliances, franchise chains, licensing, joint ventures, cooperatives, and venture capital relations. The current trend in economics and management of networks is twofold: First there is a strong tendency…  Meer
€ 120,99
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Gebonden Engels20119783790826319 7-7-2011
The book examines a wide range of issues that characterize the current IT based innovation trends in organisations. It contains a collection of research papers focusing on themes of growing interest in the field of Information System, Organization Studies, and Management…  Meer
€ 180,99
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Paperback Engels20129783790828221 5-9-2012
It has been observed that the studies of quality are pursued in various disciplines like economics, quality management, and marketing science, and are seen isolated. The treatments imparted to these studies are also different and has the backdrop of discipline in which the work has been pursued…  Meer
€ 120,99
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Gebonden Engels20139783790828665 23-3-2013
The current book on Nework Governance contributes to the literature by offering new perspectives on network goals and performance, inter-organizational learning and trust in alliances, corporate governance issues in cooperatives, governance of cross-border retail networks, contract design and…  Meer
€ 120,99
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Paperback Engels20149783790829006 11-11-2014
Part I: E-Services in Public and Private Sectors.- Part II: Governance, Metrics and Economics of IT.- Part III: Information and Knowledge Management.- Part IV: IS Development and Design Methodologies.- Part V: IS Theory and Research Methodologies.- Part VI: Legal and Ethical Aspects of IS.- Part…  Meer
€ 180,99
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Paperback Engels20109789048170944 19-10-2010
This book charts the effects of new communication technologies and the Internet on the creation of music in the early 21st century. It examines how the music industry will be altered by the Internet, music online services and MP3-technology…  Meer
€ 144,94
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Paperback Engels20109789048171729 19-11-2010
Distributed networks such as the Internet have altered the fundamental way a record is created, captured, accessed and managed over time, and therefore who controls, has access to, and is responsible for its authenticity…  Meer
€ 180,99
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Paperback Engels20169789402405637 23-10-2016
Interest in relations between knowledge, power, and space has a long tradition in a range of disciplines, but it was reinvigorated in the last two decades through critical engagement with Foucault and Gramsci. This volume focuses on relations between knowledge and power…  Meer
€ 120,99
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Gebonden Engels20159789811000829 17-11-2015
This book focuses on Indian manufacturing industries and analyses the impact of inward foreign direct investment on the domestic sector on the one hand, and exports and outward foreign direct investment by Indian companies on the other…  Meer
€ 120,99
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Gebonden Engels20179789811029400 21-2-2017
This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective…  Meer
€ 156,99
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Gebonden Engels20179789811035890 30-3-2017
This book investigates how strategic marketing is influencing organizations’ innovation performance. It presents a structured study conducted on micro, small and medium enterprises (MSMEs) to identify the correlation between innovation and strategic marketing in both Indian manufacturing and service…  Meer
€ 60,99
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Gebonden Engels20179789811035982 16-3-2017
This book focuses on the applications of optimal control theory to operations strategy and supply chain management. It emphasizes the importance of optimal control theory as a tool to analyze and understand fundamental issues in the respective fields…  Meer
€ 144,99
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Gebonden Engels20179789811039614 13-4-2017
This book discusses Asian medicine, which puts enormous emphasis on prevention and preservation of health, and examines how, in recent decades, medical schools in Asia have been increasingly shifting toward a curative approach…  Meer
€ 108,99
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Paperback Engels20179789811045783 18-7-2017
This book focuses on Iran to explore the question of how the nature of industrial organizations and the whole system they constitute can exert a great influence on an industry’s competitiveness and resilience…  Meer
€ 78,99
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Gebonden Engels20229789811677540 4-1-2022
This book discusses the aspects of global competition in terms of the strategies that could be applied to improve the competitive position of businesses and consolidate gains particularly in the Thai market…  Meer
€ 90,99
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Gebonden Engels20229789811684050 20-5-2022
This book provides a comprehensive and contemporary source of reference for the gig economy for sustainable businesses with a focus on Industry 4.0. It covers the theoretical and practical implications of the rise of an alternative system in the era of technology-driven business entities; and…  Meer
€ 168,99
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Gebonden Engels20229789811685262 11-2-2022
This book gives an in-depth research on digital business environment as well as its indicators analysis by means of collecting huge data and cases in China. Additionally, it’s on the first try to apply bibliometric method to business environment literature review…  Meer
€ 132,99
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