Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 28 van 12.597 resultaten
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Gebonden EN21-05-20089780230554030
This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone… Meer
€ 61,99
Levertijd ± 9 werkdagen
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Paperback EN23-03-20099780240811161
Four specific trends are driving the DVR industry: consumer content choice, consumer content control, personalization of content libraries, and the ability to transfer content from device-to-device and person-to-person… Meer
€ 37,56
Levertijd ± 11 werkdagen
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Gebonden EN29-12-20209780367000349
Through an interdisciplinary approach combining the concepts, methods and tools in language and discourse studies and insights from marketing and tourism research, this book examines the online place branding of Hong Kong, one of the most visited cities and well-known spots in the world… Meer
€ 252,65
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Paperback EN18-10-20189780367077044
For organisations and management the role of business ethics is of key importance, but to what extent business ethics are actually new or fashionable or universally applicable are interesting questions… Meer
€ 75,61
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Gebonden EN10-10-20199780367321543
This book analyses corporate rescue laws, processes and policies prescribed in corporate insolvency or bankruptcy laws, and employment laws of the UK and the US, with a particular focus on how extant employee rights are treated when a debtor employer initiates corporate insolvency proceedings… Meer
€ 252,65
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Gebonden EN24-08-20219780367340995
A capacity for learning, adapting, and changing is an important facet of organizational resilience. What is involved in generative organizational change? Is it an event, a process, or constantly ongoing? What makes organizational change "good" for the organization?… Meer
€ 100,48
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Gebonden EN02-11-20209780367341633
This book is an accessible, research-based introduction to behavioral ethics. Often ethics education is incomplete because it ignores how and why people make moral decisions. But using exciting new research from fields such as behavioural psychology, cognitive science, and evolutionary biology, the… Meer
€ 214,60
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Paperback EN01-11-20199780367346034
If you don’t offer great customer experience, your main competitors will take away 50% of your business. Period. Gone are the days in which businesses could simply offer an "OK" experience and get away with it. In today’s hypercompetitive environment, companies can no longer be just B2C or B2B… Meer
€ 37,56
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Paperback EN11-11-20199780367442422
There are an estimated 40,000 international Non-Government Organisations (NGOs), working in an enormous global aid industry; official development assistance alone reached £90bn in 2014. This is supplemented by huge voluntary giving – the UK public, for example, give around £1bn a year to overseas… Meer
€ 69,75
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Paperback EN10-07-20209780367443771
As society rapidly increases in complexity, we are in great need of sustainable leadership in accord with beliefs and values as we experience continuous changes. The Courage to Lead through Values: How Management by Values Supports Transformational Leadership, Culture, and Success is about having… Meer
€ 46,34
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Paperback EN30-07-20219780367460372
Increasingly graduates, and anyone who is entering employment, need an individual digital presence to stand out and showcase themselves to secure their first professional role. This book takes an employability approach to encourage those currently studying, or about to enter the world of work, to… Meer
€ 65,36
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Paperback EN29-04-20229780367499006
This timely handbook provides a current and comprehensive examination of integrated reporting, both practical and research-based. It offers insights and different perspectives from more than 60 authors, including representatives of the International Integrated Reporting Council, Integrated Reporting… Meer
€ 75,61
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Paperback EN29-12-20209780367518547
Managing Sustainability is a comprehensive guide to governing, leading, and managing a successful sustainability-focused business. Being a socially and environmentally responsible business is a worthy goal for many people; however, turning the goal into reality is a daunting process… Meer
€ 56,58
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Paperback EN31-05-20239780367529185
Corporate Social Responsibility in the Arctic considers the new trends and frontiers of Corporate Social Responsibility (CSR) studies that are shaping the future of global business strategy and ethics… Meer
€ 69,75
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Paperback EN29-04-20229780367548186
Relationship marketing builds and maintains long-term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing… Meer
€ 93,16
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Paperback EN18-04-20229780367557058
Social entrepreneurship and impact investing contribute to a more inclusive capitalism and bring innovative solutions to global challenges, such as fighting poverty and protecting planet earth. This book offers practical advice on how to best integrate entrepreneurship and capital for impact and… Meer
€ 50,73
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Paperback EN30-06-20209780367596286
Social marketing is an exciting new field of study that promises much to help alleviate many dilemmas of the human condition. It may be associated with any social project undertaken where human interests (short and long term) override commercial ones… Meer
€ 69,75
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Paperback EN09-01-20239780367608934
This book presents an in-depth study of how the drive to optimize organizational performance can be significantly improved by investigating the causal relationships between profitability, productivity, and sustainability (PPS)… Meer
€ 65,36
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Paperback EN09-01-20239780367608996
Human resource management (HRM) is the predominant apparatus for people management across the world. Since its inception, HRM has nevertheless been subjected to critical scrutiny. This work has produced a corpus of literature now referred to as ‘Critical HRM’… Meer
€ 65,36
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Paperback EN31-01-19959780070523760
Part I: Opening.Client Needs.Positioning Product/Idea.Objections and Resolutions of Objections.Closing/Action Step.Follow-Up.Part II: The Six Critical Skills.Presence.Relating.Questioning.Listening.Positioning Product.Checking.How the Six Critical Skills Work Together… Meer
€ 40,49
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