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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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paperbackEngels9789813295056 15-10-2020
This is a challenger book. It systematically modifies the assumptions of the homo economicus and homo sociologicus by constructing a deeper foundation of human and corporate personhood.  Meer
122,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9789813341821 10-3-2021
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020.  Meer
396,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9789811642364 8-12-2021
The book addresses the concept of diversity and inclusiveness (D&I) and brings stories from the corporate, practitioners, think tanks and NGOs. It advocates the need and implementation of the D&I concept to build society of the future.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9789811658709 14-2-2023
COVID-19 forced a dramatic change to customer behavior that resulted in an economic crisis not witnessed by anyone alive. Businesses can no longer operate as before because their customers are no longer operating as before.  Meer
43,69
Verwachte levertijd ongeveer 9 werkdagen
80,45
Verwachte levertijd ongeveer 16 werkdagen
paperbackEngels9789819983209 16-12-2023
This book explores the challenges in adopting customer relationship management (CRM) models in developing countries, with a focus on Palestine. Examining the cultural, organizational, and technological contexts, it reveals how these factors create adoption gaps, impacting customer pressure, employee engagement, and security.  Meer
54,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9789811353482 25-12-2018
This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market.  Meer
220,59
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9789811379239 18-7-2019
This book addresses the rising concept of 21st century societal marketing which entails that marketers should fulfill the needs of their target group in ways that enhance the well-being of a society as a whole.  Meer
276,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9789819734566 5-7-2025
This book is a call to adopt more ethical, sustainable, and consumer-focused approaches in the digital era. The focus on consumer perceptions and expectations in a digital context is particularly relevant, as it delves into the psychological and behavioral aspects of digital interactions.  Meer
84,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9789819735525 4-7-2024
This book presents case studies of local, regional, and international businesses to show that marketing is an environment-sensitive activity, requiring an environment-specific treatment.  Meer
135,19
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9798887334783 22-6-2022
12,54
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9798888152768 19-9-2022
12,54
Verwachte levertijd ongeveer 16 werkdagen
gebondenEngels9789811395413 27-9-2019
This book aims to explore various aspects of the use of moving images in fashion retail and fashion apparel companies in-store or online. The use of moving images is growing in numbers and in relevance for consumers.  Meer
168,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9789811338861 30-1-2019
This book presents a collection of articles addressing a range of marketing strategies unique to emerging economies. It describes the component of strategic and tactical marketing, including the marketing mix, segments and targeting, product and market orientation, employing the Internet and social media, penetration and loyalty strategies and innovation, and other strategy issues in the marketing context.  Meer
60,99
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9789814678414 19-2-2016
In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person.  Meer
94,90
Verwachte levertijd ongeveer 16 werkdagen
gebondenEngels9789819702848 21-4-2024
This volume approaches marcomm (marketing communication) from the phenomenology of markets in the context of the Global South and its postcolonial experiences.  Meer
192,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9789819706068 20-4-2024
This book argues that digital marketing should benefit from emerging technologies to result in sustainable competitive values for businesses in both the digital and physical worlds.  Meer
110,79
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9789819759132 1-10-2024
This book explores the impact of micro-influencers in the digital age, focusing specifically on creative professionals in the Australian communications industry.  Meer
104,69
Verwachte levertijd ongeveer 9 werkdagen

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