Marketing

Nieuw in Marketing

Alles over het succesvol vinden en binden van klanten

Jos Burgers

€ 150,-

Dinsdag in huis

Van fillercontent naar killercontent

Eduard van Brakel

€ 20,-

Dinsdag in huis

Handboek Online Marketing 9 + bijlagen, cases, AI prompts, oefensysteem

Patrick Petersen

€ 49,99

€ 54,99

-10%

Verwacht op 15-10-2026

Memory Brands

Marc Fauconnier

€ 29,99

Dinsdag in huis

Alle nieuwe boeken in Marketing

Aanbiedingen in Marketing

Van klant naar fan

Klaas Kroezen

€ 27,50

€ 32,50

-16%

Verwacht op 14-11-2026

When digital becomes human

Steven Van Belleghem

€ 22,95

€ 29,99

-24%

Dinsdag in huis

Schrijven voor het brein

Martin van Kranenburg

€ 17,50

€ 34,95

-50%

Dinsdag in huis

Het Bestsellerboek

Charlotte Meindersma

€ 11,95

€ 25,-

-53%

Dinsdag in huis

Alle aanbiedingen in Marketing

TOP 5 Marketing

Stephan van Slooten

De strategische noodzaak van de derde ring

34,99

Dinsdag in huis

Jeanne Bakker

Jouw brein liegt

32,99

Dinsdag in huis

Martin van Kranenburg

Van SEO naar GEO

27,50

Dinsdag in huis

Jos Burgers

Superfijne klanten

22,50

Dinsdag in huis

Nicol Tadema

101 beïnvloedingstechnieken

28,75

Dinsdag in huis

De top 100 Marketing

Online magazine

Preview | Jeanne Bakker

Waarom één kritische opmerking het wint van tien complimenten

Interview | Léon Geuyen

Je kunt niet alleen maar spitsen opstellen

Recensie | Jeanine Dijkhuis

Van SEO naar GEO: vindbaarheid verandert door AI

Recensie | Jorien Hanemaaijer

Content die werkt - Enorm veel nieuwe inzichten

Alles in Online magazine

Tips van de redactie

GEO, the new SEO

Martin van Kranenburg

€ 29,99

Dinsdag in huis

Boost je business met een boek

Janneke Sinot

€ 24,50

Dinsdag in huis

De boekmarketingbijbel

Denise Hulst

€ 24,50

Woensdag in huis

Schakel - Leiderschap in marketing

Irene van Cappellen

€ 24,95

Dinsdag in huis

Bekijk alle boeken in Marketing

Reserveer nu

Online marketing is stuk

Chantal Smink

€ 29,95

Verwacht op 01-11-2026

De Tao van publieke dienstverlening

Eric de Haan

€ 24,99

Verwacht op 23-10-2026

DE COUNTDOWN - Handboek voor een sterk belscript

Janneke van Meenen

€ 22,50

Nog niet verschenen

Daar trap ik niet in

Tom van Bommel

€ 22,50

Verwacht op 24-11-2026

Alles te reserveren in Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.

Bekijk resultaten in...

Alle producten Managementboeken Seminars + Trainingen Online magazine Sale

Filteren 1

Pagina 202 van 14.495 resultaten

Rubriek: Marketing

Ernestina Giudici Maria Della Lucia

Humanistic Management and Sustainable Tourism

Gebonden Engels20219780367623333 25-2-2021

Tourism is a fast-growing and changing industry, which has become a driver of economic development in both developed and underdeveloped countries. While the tourism industry’s potential for shared value creation and sustainable development is acknowledged, the concerns around the environmental and… Meer

€ 263,94

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Emily West Matthew P. McAllister

The Routledge Companion to Advertising and Promotional Culture

Gebonden Engels20239780367645106 4-4-2023

This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. This updated edition takes a critical look at advertising and promotion during the explosion of digital and… Meer

€ 398,49

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Katarzyna Sanak-Kosmowska

Evaluating Social Media Marketing

Gebonden Engels20219780367646523 25-11-2021

This book is an innovative attempt to identify and analyse the processes related to social influence in online buying behaviour, with special attention given to the phenomenon of social proof, which is the basis of social media, recommendation marketing, and word-of-mouth (WOM) marketing… Meer

€ 263,94

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Michael J. Shapiro Syed Sami Raza

Geopolitics of the Pakistan-afghanistan Borderland

Paperback Engels20239780367647711 25-9-2023

To understand the historical complexity of the PakistanAfghanistan borderland, this book brings together some of the foremost thinkers of this borderland and seeks to approach its various problematic dimensions… Meer

€ 72,84

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Janice Denegri-Knott Mark Tadajewski Matthew Higginse.a.

The Routledge Companion to Critical Marketing

Paperback Engels20209780367656089 30-9-2020

The Routledge Companion to Critical Marketing brings together the latest research in Critical Marketing Studies in one authoritative and convenient volume. The world’s leading scholars and rising stars collaborate here to provide a survey of this lively subdiscipline… Meer

€ 97,30

In winkelwagen

Levertijd ongeveer 11 werkdagen

Gratis verzonden

Ade Gafar Abdullah Bandung, West-Java, IndonesiaUniversitas Pendidikan Indonesia Benny Tjahjonoe.a.

Advances in Business, Management and Entrepreneurship

Paperback Engels20229780367674816 1-8-2022

The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship… Meer

€ 152,34

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Jose M. Alvarez-Monzoncillo

The Dynamics of Influencer Marketing

Paperback Engels20249780367680916 27-5-2024

YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book analyses how the users of these social networks, especially those of YouTube and Instagram, become content prescribers, opinion leaders and, by extension, people of influence… Meer

€ 68,25

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Stevie Famulari

Designing Green Spaces for Health

Paperback Engels20219780367683139 13-12-2021

This book focuses on using plants in spatial design to reduce or remove the infectiousness of viruses in different working and living spaces. It presents strategies of interior and exterior green designs with plants that are likely effective for the flu virus tolerance and reduction of… Meer

€ 94,24

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Jane Riddiford

Learning to Lead Together

Gebonden Engels20219780367684327 2-3-2021

Never before has there been such strong recognition of the importance of community-based green spaces to local communities and urban redevelopment. This book is an autoethnographic account of the challenges and breakthroughs of learning to lead together… Meer

€ 263,94

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Dwight Newman Ibironke T. Odumosu-Ayanu

Indigenous-Industry Agreements, Natural Resources and the Law

Paperback Engels20239780367693213 9-1-2023

This edited collection is an interdisciplinary and international collaborative book that critically investigates the growing phenomenon of Indigenous-industry agreements – agreements that are formed between Indigenous peoples and companies involved in the extractive natural resource industry… Meer

€ 64,11

In winkelwagen

Levertijd ongeveer 11 werkdagen

Gratis verzonden

Laura Girella

Integrated Reporting and Corporate Governance

Paperback Engels20229780367693725 29-8-2022

Corporate governance and corporate reporting are closely linked to each other, and their respective evolutionary patterns are mutually influencing. Along with the recent expansion of company disclosure, a growing attention is being paid to corporate governance determinants and mechanisms… Meer

€ 39,20

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Amy Sue Macy Clyde Philip Rolston Tammy Donham

Marketing Recorded Music

Gebonden Engels20229780367721176 13-6-2022

This fourth edition of Marketing Recorded Music is the essential resource to help you understand how recorded music is professionally marketed. Updated to reflect the digital era, with new chapters on emerging media, streaming, and branding, this fourth edition also includes strategies for… Meer

€ 245,61

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Charles R. Taylor Sukki Yoon Yung Kyun Choi

Leveraged Marketing Communications

Paperback Engels20239780367725471 25-9-2023

This comprehensive book features recent works on leveraged marketing communications (LMC)an intentional pairing of a brand to benefit from the associations the target audience has with the object. LMC conceptually binds a wide range of marketing communication strategies previously studied in… Meer

€ 72,84

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Peter Stanwick Sarah Stanwick

Absolute Essentials of Business Ethics

Paperback Engels20229780367615642 30-5-2022

This shortform textbook explores practical applications of how business ethics impacts working lives, allowing readers to reflect on their own moral compass through the use of ethical dilemmas. Highlighting the extensive breadth of issues related to business ethics, the authors introduce and analyze… Meer

€ 52,96

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Wided Batat

The Rise of Positive Luxury

Gebonden Engels20229780367757274 21-7-2022

Offering a holistic approach to positive luxury, this comprehensive book provides a novel framework grounded in the new paradigm of Transformative Luxury Research (TLR) stream. TLR helps luxury businesses and researchers develop in-depth knowledge about the mechanisms and factors that shape the… Meer

€ 263,94

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Rajesh Jugulum

Common Data Sense for Professionals

Paperback Engels20229780367760489 28-1-2022

Data is an intrinsic part of our daily lives. Everything we do is a data point. Many of these data points are recorded with the intent to help us lead more efficient lives. We have apps that track our workouts, sleep, food intake, and personal finance… Meer

€ 45,46

In winkelwagen

Levertijd ongeveer 8 werkdagen

Gratis verzonden

Dominic Medway Leah Gillooly Terry Eddy

Stadia Naming Rights in Sport

Gebonden Engels20229780367630089 23-5-2022

This book is an accessible, practical and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of… Meer

€ 85,07

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Jenny Harrow Susan D. Phillips Tobias Jung

The Routledge Companion to Philanthropy

Paperback Engels20199780367866600 10-12-2019

Philanthropy the use of private resources for public purposes is undergoing a transformation, both in practice and as an emerging field of study. Expectations of what philanthropy can achieve have risen significantly in recent years, reflecting a substantial, but uneven, increase in global… Meer

€ 83,54

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Manjit Monga Marc Orlitzky

Integrity in Business and Management

Paperback Engels20199780367870782 6-12-2019

This book highlights the interconnectedness of integrity with philosophical history, leadership, managerial decision-making, and organizational effectiveness in a wide variety of contexts (e.g., time theft in organizations and family business)… Meer

€ 72,84

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Bonita M. Kolb

Absolute Essentials of Marketing Research

Paperback Engels20249780367760342 7-10-2024

This short textbook provides students with a concise yet comprehensive overview of the fundamentals of marketing research. Mapped closely to the structure of a typical Marketing Research module, the book takes the student through the full process, from developing the hypothesis and setting the… Meer

€ 33,09

In winkelwagen

Levertijd ongeveer 16 werkdagen

Gratis verzonden

Uw winkelwagen

Marketing

Sales, Oprecht & ontspannen

Nieuw in Marketing

Aanbiedingen in Marketing

TOP 5 Marketing

Online magazine

Waarom één kritische opmerking het wint van tien complimenten

Je kunt niet alleen maar spitsen opstellen

Van SEO naar GEO: vindbaarheid verandert door AI

Content die werkt - Enorm veel nieuwe inzichten

Tips van de redactie

Reserveer nu

GEO - Zichtbaar zijn in de antwoorden van AI

Marketing

Bekijk resultaten in...

Filter de resultaten

Actieve filters 1

Managementrubriek

Onderwerp

Uitgever

Aanbevolen

Producten

Taal

Serie

Ministerie

Juridica

Trefwoorden

Prijs

Rubriek: Marketing

Rubrieken

Personen

Trefwoorden

Artikelen

Marketing

Sales, Oprecht & ontspannen

Nieuw in Marketing

Aanbiedingen in Marketing

TOP 5 Marketing

Online magazine

Waarom één kritische opmerking het wint van tien complimenten

Je kunt niet alleen maar spitsen opstellen

Van SEO naar GEO: vindbaarheid verandert door AI

Content die werkt - Enorm veel nieuwe inzichten

Tips van de redactie

Reserveer nu

GEO - Zichtbaar zijn in de antwoorden van AI

Marketing

Bekijk resultaten in...

Filter de resultaten

Actieve filters 1

Managementrubriek

Onderwerp

Uitgever

Aanbevolen

Producten

Taal

Serie

Ministerie

Juridica

Trefwoorden

Prijs

Rubriek: Marketing

Rubrieken

Personen

Trefwoorden

Artikelen

Recensiebeleid

AI-book

Wat is een AI-book?

Geef uw beoordeling