Marketing

Klaas Kroezen

Sales, Oprecht & ontspannen

Waarom voelt sales zo vaak ongemakkelijk, stressvol en geforceerd, alsof je je moet verlagen tot het gebruik van gladde trucs? Het antwoord is simpel: we zijn geconditioneerd om te overtuigen in plaats van oprecht te helpen. 
32,50

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Jos Burgers
€ 150,-
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Eduard van Brakel
€ 20,-
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Patrick Petersen
€ 49,99
€ 54,99
-10%
Verwacht op 15-10-2026
Marc Fauconnier
€ 29,99
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Klaas Kroezen
€ 27,50
€ 32,50
-16%
Verwacht op 14-11-2026
Steven Van Belleghem
€ 22,95
€ 29,99
-24%
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Martin van Kranenburg
€ 17,50
€ 34,95
-50%
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Charlotte Meindersma
€ 11,95
€ 25,-
-53%
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TOP 5 Marketing

De strategische noodzaak van de derde ring
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De strategische noodzaak van de derde ring
34,99
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Jouw brein liegt
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32,99
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2
Van SEO naar GEO
Martin van Kranenburg
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27,50
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3
Superfijne klanten
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22,50
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4
101 beïnvloedingstechnieken
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5

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Tips van de redactie

Martin van Kranenburg
€ 29,99
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€ 24,50
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€ 24,50
Donderdag in huis
Irene van Cappellen
€ 24,95
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Reserveer nu

Chantal Smink
€ 29,95
Verwacht op 01-11-2026
Eric de Haan
€ 24,99
Verwacht op 23-10-2026
Janneke van Meenen
€ 22,50
Nog niet verschenen
Tom van Bommel
€ 22,50
Verwacht op 24-11-2026

Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
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Rubriek: Marketing

Paperback Engels20209781989787625 26-3-2020
€ 27,83
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Gebonden Engels20259781998511402 17-11-2025
Studies how smart technologies impact the restructuring of urban areas and industrial sectors. Explores the use of a number of advanced technologies, such as the Internet of Things (IoT), artificial intelligence (AI), and big data analytics to develop more efficient, sustainable, and livable urban…  Meer
€ 231,06
Levertijd ongeveer 16 werkdagen
Gratis verzonden
Paperback Engels20189781999991005 1-3-2018
Learning the Ropes addresses the challenges faced by business leaders, MDs, CEOs and Sales Directors, showing how to create sustainability and consistency in your sales department. Matt Garman started his working life on a trawler in the English Channel…  Meer
€ 15,14
Levertijd ongeveer 11 werkdagen
Paperback Engels20269781526194749 20-1-2026
This book opens the doors to the homes of the forgotten poor and traces the goods they owned before, during and after the industrial revolution ( c . 1650-1850). Using a vast and diverse range of sources, it gets to the very heart of what it meant to be 'poor' by examining the homes of the…  Meer
€ 37,87
Levertijd ongeveer 16 werkdagen
Gratis verzonden
Gebonden Engels20239781529077575 27-4-2023
The ultimate guide to starting and building your own creative business from two successful entrepreneurs who share everything they wish they they'd known at the start.  Meer
€ 25,05
Levertijd ongeveer 11 werkdagen
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Paperback Engels20229781523002931 8-11-2022
The third edition of this bestseller (over 275,000 copies sold) builds on the tested formula that helps organizations recognize the value of complaints using updated examples and concepts in the age of COVID-19…  Meer
€ 33,56
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Paperback Engels20199781523099986 1-10-2019
One of Inc. Magazine ’s “Top 10 Marketing Books”: The “must-read” guide to naming products and businesses, updated with new stories and resources (Nir Eyal, author of Indistractable ). To many new companies and products have names that look like the results of a drunken Scrabble game (Xobni, Svbtle…  Meer
€ 25,05
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Gebonden Engels20199781771886758 3-4-2019
Big Data is now highly regarded and accepted as a useful tool to help organizations manage their data and information effectively and efficiently. This new volume, The Emerging Technology of Big Data: Its Impact as a Tool for ICT Development , looks at the new technology that has emerged to meet the…  Meer
€ 179,48
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20219781773271477 10-6-2021
Super Strategist: The Art and Science of Modern Account Planning is the only modern guide to advertising’s arguably most vital discipline, that has been written with the passion of someone who’s found their calling and the wisdom of an industry veteran who is still actively leading strategy in a…  Meer
€ 32,13
Levertijd ongeveer 11 werkdagen
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Paperback Engels20259781774584767 11-2-2025
2024 Porchlight Business Book Awards Longlist In a world where content is everywhere, consumer attention is a valuable commodity. Every marketer, creator, and communication professional is vying to get eyes on their brand…  Meer
€ 25,05
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Paperback Engels20269781780177274 7-7-2026
Delivering great service is no longer optional, it’s essential. This practical guide unlocks the power of service design and equips service designers with proven frameworks and techniques that enable the co-creation of customer-centric services…  Meer
€ 52,60
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Gebonden Engels20199781647771102 22-12-2019
€ 40,63
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Gebonden Engels20209781647773175 31-1-2020
If you want to learn about sales, business, sales closures and, in general, how to become an excellent negotiator, the best thing you can do is buy this book and read it in its entirety. In any case, the fact that you are looking for content on this topic is an excellent first step…  Meer
€ 39,21
Levertijd ongeveer 11 werkdagen
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Paperback Engels20209781647773267 1-2-2020
€ 37,80
Levertijd ongeveer 11 werkdagen
Gratis verzonden
Paperback Engels20269781648415364 9-6-2026
Take your book from a single product you feel like you have to hustle to a foundational piece of your prospering entrepreneurial enterprise with the help of this encouraging, no-nonsense guide to promoting-and profiting from-your writing, whether or not you have a relationship with a traditional…  Meer
€ 23,64
Levertijd ongeveer 11 werkdagen
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Paperback Engels20149781743314036 29-1-2014
Public relations is a dynamic and rapidly growing field which offers a variety of career paths. Whether you're building the public image of an organisation, developing news and social media strategies, or managing issues for a company or political party, you need strong communication skills and a…  Meer
€ 62,88
Levertijd ongeveer 11 werkdagen
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Paperback Engels20189781138385849 14-8-2018
This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive review…  Meer
€ 81,59
Levertijd ongeveer 11 werkdagen
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Paperback Engels20209781138393813 27-5-2020
One of the world’s most prolific creative industries, the Indian movie industry has received scant attention for its spirit of enterprise. Indian Movie Entrepreneurship addresses this omission. For many readers, it might come as a surprise that the Indian movie industry is not just Bollywood and…  Meer
€ 72,95
Levertijd ongeveer 11 werkdagen
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Paperback Engels20229781138394490 1-3-2022
Marketing and supply chain management have a symbiotic relationship within any enterprise, and together they are vital for a company’s viability and success. This book offers a systemic approach to the integration of marketing and supply chain management…  Meer
€ 80,15
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20179781138409286 11-7-2017
Innovation in technology means that almost anyone can make an independent film these days. Although this may be good news for aspiring filmmakers, it also means that the oversupply of independent films on the market has caused acquisition prices to dramatically decrease…  Meer
€ 339,25
Levertijd ongeveer 11 werkdagen
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