Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 134 van 12.030 resultaten
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Paperback EN07-05-20269781917391870
geen beschrijving beschikbaar
€ 15,38
Levertijd ± 11 werkdagen
Paperback EN04-07-20239781948426541
Professional Selling covers key sales concepts and strategies by highlighting detailed aspects of each step in the sales process, from lead generation to closing. Co-authored by faculty from some of the most successful sales programs in higher education, the Second Edition also offers unique… Meer
€ 195,89
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Paperback EN22-07-20219781950647927
Do This Right and They Will Pay You to be a Fun, Weird, and Crazy Creative If you would like to double your sales with recession-proof creative development techniques, then here's how Disney, Apple, and the greatest advertising agencies in the world did it for decades… Meer
€ 39,04
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Gebonden EN14-10-20259781639081455
In Lead with Transformation , Ram Himmatraopet draws upon his three decades of global enterprise sales leadership experience to help readers unlock exponential outcomes and build enduring partnerships using his revolutionary "Land & Transform" sales model that helped his teams deliver over $5… Meer
€ 40,58
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Paperback EN28-08-20179781640082175
From the No.1 International Best Selling Author Chris J Reed, "The Only NASDAQ CEO with a Mohawk!, comes his new book, "Personal Branding Mastery for Entrepreneurs". In it, Chris will tell you all about how you, as an entrepreneur, can develop your personal brand beyond LinkedIn… Meer
€ 36,91
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Gebonden EN01-11-20189781350024717
Beautifully illustrated with over 1000 colour images, the 31st edition of the Epica Book showcases more than 850 creative projects honoured in the 2017 Epica Awards- including fascinating background stories on all the latest Epica d'Or winners… Meer
€ 120,93
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Paperback EN07-10-20219781350136335
Stories of Fashion, Textiles, and Place follows the journeys of five companies with evolving sustainable supply chains in the fashion and textile industry. Each of the profiled companies are committed to advancing cultural traditions of a particular place… Meer
€ 36,96
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Paperback EN14-10-20199781350145474
Fashion lives and dies by stories. Aiming to ‘tell the stories of fashion’, Fashion Promotion in Practice both instructs and inspires through an entertaining look at contemporary promotional practice within the fashion industry, showing you how you can apply this to your own future brands and… Meer
€ 65,45
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Gebonden EN25-01-20249781350248960
All publicity is good publicity? Perhaps not. In recent years, multiple local and global fashion brands have been called out for cultural appropriation, racism, misogyny, and even flirting with fascism… Meer
€ 120,93
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Gebonden EN25-06-20269781350273559
An exploration of the strategies used by Chinese children’s publishers to package and promote their authors, Marketing Chinese Children's Books situates these approaches within their historical, social and cultural contexts and considers what implications this may have for publishers looking to… Meer
€ 143,72
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Gebonden EN06-03-20259781350327900
An introduction to marketing theory and practice based around Palmatier's acclaimed 'first principles', this textbook provides a global perspective and an abundance of engaging case studies. Palmatier' four principles - all customers differ, all customers change, all competitors react, all resources… Meer
€ 210,88
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Paperback EN19-03-20269781350442788
This textbook gives students an overview of the marketing research process and equips them with the skills to use research to effect meaningful change. Meer
€ 90,93
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Paperback EN10-09-20269781399830676
A SHORT COURSE IN MARKETING BASICS. 7 Lessons in Marketing is a quick course in the skills of successful marketing, giving you everything you need to know in just seven short chapters. From customers, marketing research and strategic marketing techniques such as the Boston Box and Michael Porter's… Meer
€ 16,82
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Paperback EN09-07-20269781399840651
How to harness customer demand to fuel your business growth Rob Snyder followed all the traditional advice for launching a startup. He did his research, ran experiments, raised millions in venture capital, but his company struggled to get off the ground… Meer
€ 28,33
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Paperback EN23-07-20209781400217434
Everybody negotiates at various points every day, be it in life or business, and it’s important to get it right. Negotiating the Sweet Spot walks people of all skill and experience levels through simple and proven techniques that are sure to result in better outcomes for all parties and that uncover… Meer
€ 29,78
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Gebonden EN06-02-20209781472961341
Digital Trust proposes new strategic models to create and reinforce consumer trust and build corporate value through social media platforms. Meer
€ 29,78
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Paperback EN03-09-20209781472988164
Using internationally-recognized case studies, including brands such as BMW and Burberry, this book explains how companies can use specific strategies and tools to develop and maintain brand desire among new and existing customers. Desire is big business… Meer
€ 26,47
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Paperback EN07-01-20169781473607569
Managing yourself just got easier One of the most important aspects of being a manager is being able to manage yourself and the first step to doing this effectively is becoming aware of yourself and evaluating your strengths and weaknesses… Meer
€ 19,69
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Paperback EN01-01-20249781438496061
Proposes a theory and case studies on repairing a damaged or threatened image or reputation. In our constantly plugged-in and connected world, image is everything. People, groups, organizations, and countries frequently come under suspicion of wrongdoing and sometimes require defense… Meer
€ 38,48
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Gebonden EN25-08-20159781433128370
The Male Body as Advertisement: Masculinities in Hispanic Media offers a multidisciplinary view of the body of men, of its practices and attributes, of its features, and, most importantly, of its use as a persuasive and expressive resource. Meer
€ 97,77
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