Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Praktisch sales- en accountmanagement 4e editie
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Reserveer nu

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Street smart sales

Street smart sales zit boordevol verhalen, inspiratie, praktische tips en voorbeelden waarmee je een betere verkoper wordt.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 49 van 12.283 resultaten
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Paperback EN30-06-20219781032083490
Gender diversity as a corporate governance mechanism is high on the agenda for regulators, firms, and researchers. Particularly, gender board composition has received a great deal of attention in recent years… Meer
€ 37,56
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Paperback EN30-06-20219781032083568
There is an urgent need to understand how private and public organisations can play a role in promoting human values such as fairness, dignity, respect and care. Globalisation, technological advance and climate change are changing work, organisations and systems in ways which foster inequality… Meer
€ 69,75
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Gebonden EN15-05-20239781032101033
Responsible Investing serves as a holistic resource on Environmental, Social, and Governance (ESG) investing for undergraduate and graduate programs. It provides a thorough background and history of ESG investing, as well as cutting-edge industry developments, introducing the reader to the rapidly… Meer
€ 252,65
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Paperback EN25-09-20239781032109237
The main objective of this book is to provide an innovative set of concepts and tools regarding company management, internal and external stakeholders and social responsibilities, reflecting the necessities and opportunities generated by the digital transformation, the transition to a… Meer
€ 80,–
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Paperback EN21-07-20229781032110622
Everyone is a salesperson. Whether you want to admit it or not, there is a point where you have to persuade an individual or group to change their current course of action in favor of a new one. This book is a sales guide, but more importantly, it is a guide on how to transition into the… Meer
€ 46,34
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Paperback EN25-09-20239781032123882
Strategic communication is a pre-requisite for the achievement of organisational goals, and an effective strategic communication plan is vital for organisational success. However, systems and models dominant in the West may not necessarily be best suited for the sub-Saharan Africa reality, where… Meer
€ 69,75
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Gebonden EN25-04-20229781032133577
This book focuses on the often intertwined industries of coffee and tea, using accounts of single producer communities to highlight the transformation from plantation-style colonial agriculture towards systems that now claim to produce social and environmental benefits from the farm to the cup… Meer
€ 100,48
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Gebonden EN20-09-20239781032168227
This practical and comprehensive text effectively provides advertising account planning principles within an integrated marketing communications framework. With a world-renowned textbook author team, this 4th edition has been fully updated to include: Fresh professional examples and mini-case… Meer
€ 308,26
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Paperback EN30-09-20219781032173559
This book offers theoretical and practical insights into the marketing of higher education in Africa. It explores the key players, challenges and policies affecting higher education across the continent; their marketing strategies and the students’ selection process… Meer
€ 69,75
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Paperback EN30-09-20219781032176239
Health Service Marketing Management in Africa (978-0-429-40085-8, K402492) Shelving Guide: Business & Management / Marketing Management The application of marketing to healthcare is a fascinating field that will likely have more impact on society than any other field of marketing… Meer
€ 55,12
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Paperback EN26-06-20259781032186597
Given the importance of understanding mental health at work and the current lack of coverage on workplace mental health, this book provides a holistic overview of the issue targeting the environmental, individual, and group influences of mental health and well-being, as well as the impact on… Meer
€ 85,18
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Gebonden EN05-05-20229781032196978
Next to food and clothing, achieving personal and professional success is rated at the very top of the hierarchical order of human needs. Everybody wants to be somebody! In this ultimate success book that includes timeless information for generations to come, the author has meticulously chronicled… Meer
€ 214,60
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Gebonden EN05-06-20239781032207292
Digitalisation is becoming a standard practice in the fashion industry. Innovation in digital fashion is not just limited to computer-aided design (CAD) and manufacturing (CAM), rather it runs throughout the fashion supply chain, from product life cycle management and developing new business models… Meer
€ 308,26
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Gebonden EN07-06-20229781032219813
The aim of this book is to present selected theoretical and practical aspects of corporate social responsibility and sustainability, with particular emphasis on the journey (transition) from values to impact… Meer
€ 252,65
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Paperback EN15-08-20239781032229225
Bringing together professional standards, practices, and jargon from across the industry, Scripting Media provides a complete overview of writing for divergent forms of media. While some forms of media writing have been honed and standardized over generations, others demand new ways of thinking and… Meer
€ 59,51
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Paperback EN13-12-20219781032236575
Dozens of judicial opinions have held that shareholders own corporations, that directors are agents of shareholders, and even that directors are trustees of shareholders’ property. Yet, until now, it has never been proven. These doctrines rest on unsubstantiated assumptions… Meer
€ 69,75
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Paperback EN26-05-20259781032269368
This book contributes to growing debates on transcreation, applying an Appraisal Theory approach to texts from luxury brands in Chinese and English to reveal new insights into marketing transcreation. This book will be of interest to students and scholars in translation and marketing studies. Meer
€ 75,82
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Paperback EN05-09-20259781041033127
The book provides a foundation for a new leadership vision and style, based on moral renewal, greater cross-cultural understanding and global harmony, and is truly thought-provoking for business leaders and management researchers. Meer
€ 52,43
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Paperback EN31-08-20259781041033868
With its fresh and deeply personal perspective on what it takes to lead with resilience and authenticity, this book challenges the traditional playbook on leadership by placing purpose at the core of every decision and action. Meer
€ 58,67
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Gebonden EN22-01-20269781041037262
With the emergence of new trends, new age practices and wide-spread application of technologies in the world of business, this book offers a research based perspective of effective solutions to common problems that modern, new age organizations face. Meer
€ 269,15
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