Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Effective strategic management education and practice must focus on the whole team rather than the individual — this book guides readers toward collaborative excellence in strategizing and decision-making by taking such an approach… Meer
Realising Good Growth is a practical and purposeful guidebook for leaders wishing to take a different path on a journey towards collective purpose and a better world, where profit is not the destination, just one of the sturdy pillars that supports the journey… Meer
The book proposes a representation of the firm as a viable system and represents its functioning and decision-making processes trough a recursive depiction that can be applied for each of the multiple levels through which socio-economic environments are defined. Meer
From supply chain finesse to market triumph, this book covers the advancements in business strategy and presents a multidisciplinary approach to strategic management in the garment industry. The subject matter of this book discusses –Strategic managementStrategic marketing in garment… Meer
This book delves into the dynamic field of start-up and entrepreneurial communication, addressing a significant research gap. It examines central areas of discourse, exploring the intricate balance between a start-up's brand, identity, and strategic communication, as well as the crucial role of… Meer
This textbook is designed to help students recognize and analyze key issues in global business by bridging theory with real world applications. Divided into three parts, it explores critical aspects of global business through about 40 case studies… Meer
The accelerating convergence of digital transformation and sustainability represents one of the most profound structural changes in contemporary Europe. This scientific monograph examines how Industry 4.0 technologies—artificial intelligence, Internet of Things, advanced data systems, and smart… Meer
Across the last 50 years, there have been increasing studies on Organizational Ambidexterity (OA). However, there has been a disproportionate focus on the theory underpinning OA with less recourse to the implementation of OA… Meer
This research volume is the first comprehensive study of the application of the design thinking method to cultural management, especially management of the intangible cultural heritage. Meer
Strategies for Sustainability brings together authors and perspectives from different industries, practice areas, and geographies within a unifying story thread to inform critical discussions and communication of contemporary ecological strategies relevant to business and marketing needs… Meer
Public Relations and Corporate Racial Responsibility introduces corporate racial responsibility (CRR) theory. CRR responds to the persistent problem of racism by showing how communication from corporations can advance racial justice, support racial equality, and foster inclusivity, even in… Meer
An introduction to the business mechanics of the cultural and creative industries, this textbook provides a management-oriented, practice-based teaching and learning resource. Aimed at students new to the study of the cultural industries and/or new to the study of business, the author introduces the… Meer
Strategies for Sustainability brings together authors and perspectives from different industries, practice areas, and geographies within a unifying story thread to inform critical discussions and communication of contemporary ecological strategies relevant to business and marketing needs… Meer
In the ever-evolving landscape of global economics, accounting stands as the universal language of business. This book explores the vital role of accounting in articulating economic, social, and environmental activities… Meer
This edited collection comprehensively explores Economy 5.0, focusing on critical aspects such as organizational development, intellectual capital, soft agent dynamics, and agility. Through in-depth analysis, real-world case studies, and forward-looking perspectives, the book provides readers with… Meer
Describes the lifecycle of an auto-industry - its birth, growth, functioning and death - and the shifting relationship it has with the government that supports it. Meer
Women still trail behind in the world of commerce and it is time this changed. Fourteen successful women were asked to share what they have learned as a helping hand to others. In TAKE YOUR SPACE we read of their failures and success, the lessons learned and the checklist of action to take to be the… Meer
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