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Chantal Smink

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€ 32,–

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Pagina 280 van 14.649 resultaten

Lenin Dev

The Triangle of Success

Paperback EN27-11-20259798232590246

Unlock the secrets of unstoppable business growth with The Triangle of Success: Research - Product - Marketing , the definitive guide to mastering the three pillars every thriving business depends on. In today's fast-paced, hyper-competitive market, success is no longer accidental-it's deliberate… Meer

€ 25,12

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Levertijd ± 11 werkdagen

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Beata Gavurova Jiri Zeleny Jose Luis Reise.a.

Marketing and Smart Technologies

Gebonden EN04-06-20249789819715510

This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2023), held at Faculty of Economics and Management (FEM), Czech University of Life Sciences Prague (CZU), in partnership with University College Prague (UCP), in Prague, Czech… Meer

€ 366,62

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Levertijd ± 16 werkdagen

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Chris Baumann Jeongmin Lee Wujin Chu

The Psychology Behind Design

Gebonden EN06-07-20249789819734252

This book explains the psychology theory behind design using plain language. The inspiration came from the "democratic design" philosophy of IKEA. This book attempts to help people enjoy designs more, by explaining consumer psychology that lurks behind designs of everyday things… Meer

€ 195,79

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Alfonso Pellegrino

Decoding Digital Consumer Behavior

Gebonden EN04-07-20249789819734535

This book is a call to adopt more ethical, sustainable, and consumer-focused approaches in the digital era. The focus on consumer perceptions and expectations in a digital context is particularly relevant, as it delves into the psychological and behavioral aspects of digital interactions… Meer

€ 147,24

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Pingzhong Tang Song Zuo Weiran Shen

AI-Driven Mechanism Design

Gebonden EN03-12-20249789819792856

Due to its huge success in industry, mechanism design has been one of the central research topics at the interface of economics and computer science. However, despite decades of effort, there are still numerous challenges, in terms of both theory and applications… Meer

€ 264,24

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Donald R Lehmann Scott Sanderude

MARKETING DRIVEN REVENUE GROWTH: A GUIDE TO ORGANIC GROWTH

Paperback EN23-10-20249789819802906

This book provides a readable and concise guide for anyone desiring to grow an existing business "organically." It also provides guidance for entrepreneurs starting a new business. It explains why growth is valuable and different ways to achieve it focusing on new products, brands, and customers… Meer

€ 81,44

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Kenichi Ishibashi Kosuke Yamashiro Saburo Saito

Recent Advances in Modeling and Forecasting Kaiyu

Paperback EN27-09-20249789819912438

This book is the first comprehensive presentation of a Kaiyu Markov model with covariates and a multivariate Poisson model with competitive destinations. These two models are core techniques when the authors and colleagues conduct their Kaiyu studies… Meer

€ 191,12

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Jianlin Zhang Kanliang Wang Kezhen Yinge.a.

Innovation of Digital Economy

Paperback EN25-05-20249789819917433

This book presents a rich selection of 36 real-world cases on how organizations in China explore the new growth pattern, business model innovation, and digital transformation in digital era. The topic of cases varies from digital marketing and Internet brands, the growth of digital platforms… Meer

€ 90,90

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Lefei Li

The Era of New Services

Gebonden EN28-02-20249789819995646

This book presents a revolutionary approach to service innovation, combining an interdisciplinary perspective with a robust theoretical framework. Integrating design thinking and systems engineering, it offers a fresh view on evolving service industries… Meer

€ 205,74

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Elena E., Ph.D. Karpova Grace I. Kunz JuYoung Lee

Going Global

Paperback EN20-08-20269798765113868

Going Global: The Textile and Apparel Industry provides textiles and apparel students with updated information on current complex global supply chain and sourcing systems in current political, social, and economic developments that influence the international marketplace. Meer

€ 120,88

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Aafke Steenhuis Jan Joost Teunissen

World Ports Around the Oceans

Paperback EN20-08-20269798765165973

A sweeping exploration of the ports that have shaped world history and continue to underpin the global economy, culture and exchange of ideas. Meer

€ 45,94

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Jaleh Afshar

Chief Design Officers at Work

Paperback EN15-03-20259798868811364

Meet the creative minds shaping our world in Chief Design Officers At Work , the captivating new addition to the acclaimed At Work series from Apress. Explore the realm of design management, unveiling unique perspectives, strategies, and innovative approaches to building businesses with design in… Meer

€ 81,42

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Kevin Frank

Raising Creative Teams

Paperback EN27-04-20259798868812453

There are a lot of books out there on how to be a creative professional. And a lot of schools where you can learn to be a creative professional. But let’s say you find success on your chosen path, and they put you in charge of other creative professionals. Nobody tells you what to do then… Meer

€ 37,55

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Jessa Moore John Biggs

Influencer Boot Camp

Paperback EN20-05-20259798868813917

Learn how to leverage your own social media through techniques used by influencer agencies and successful digital marketers. Influencer marketing can amplify word of mouth and reputation to energize your own community… Meer

€ 66,80

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Tabita Andersson

Chief Communications Officers at Work

Paperback EN29-10-20259798868818554

In a world of fake news, organizations increasingly need to better manage their reputation and build trust. Those that do so successfully benefit from more engaged stakeholders, whether that’s loyal customers, satisfied employees or informed shareholders… Meer

€ 68,42

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Danielle Sarver Coombs

The Consumer Insights Handbook

Paperback EN09-07-20269798881807474

Researching audiences is a dynamic and intellectually challenging process that celebrates innovative approaches to consumer desires, needs, and behaviors. Whether you are working on a brand, product, or a strategic campaign, successfully reaching your target audience and meeting your objectives… Meer

€ 60,93

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Dave Ramsey

Build a Business You Love

Gebonden EN15-04-20259798887820422

In Build a Business You Love , #1 New York Times bestselling author and Ramsey Solutions Founder and CEO, Dave Ramsey breaks down the system that took his business from a card table in his living room to a $250 million operation… Meer

€ 45,94

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Chiara Civera Fabrizio Mosca

Digital Channels and Social Media Management in Luxury Markets

Paperback EN14-04-20209780367890667

In recent years, luxury goods markets have faced significant changes that have influenced both the dynamics of the competition, as well as their strategies. The principal changes include the following: new geographical market development, such as in the Far East, India, and some parts of Africa… Meer

€ 79,96

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Amanda Sikarskie

Storytelling in Luxury Fashion

Gebonden EN23-11-20209780367901288

This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing. With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian… Meer

€ 252,54

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Catherine Middleton Elizabeth Davidson Janice I. DeGrosse.a.

Information Technology in the Service Economy:

Gebonden EN17-07-20089780387097671

This book represents the compilation of papers presented at the IFIP Working Group 8. 2 conference entitled “Information Technology in the Service Economy: Challenges st and Possibilities for the 21 Century. ” The conference took place at Ryerson University, Toronto, Canada, on August 10 13, 2008… Meer

€ 120,99

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Nieuw in Marketing

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Je merk wordt overal gezien en nergens onthouden

Jouw brein liegt - ‘Kritischer kijken naar je keuzes, overtuigingen en gelijk’

Van fillercontent naar killercontent - Winnen in Google en AI

Van klant naar fan - Waarom een tevreden klant nog geen fan is

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