Marketing

Eric de Haan

De Tao van publieke dienstverlening

Ontdek hoe de eeuwenoude wijsheid van de Tao publieke dienstverlening menselijker en betekenisvoller maakt, met praktische handvatten voor meer balans, reflectie en service.
€ 24,99

Nieuw in Marketing

Van klant naar fan
Klaas Kroezen
€ 27,50
32,50
-16%
Morgen in huis
Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Morgen in huis
GEO, the new SEO
Martin van Kranenburg
€ 29,99
Morgen in huis
Alles over het succesvol vinden en binden van klanten
Jos Burgers
€ 150,–
Morgen in huis

Aanbiedingen in Marketing

Examenboek NIMA Basiskennis Marketing
A. van Arnhem
€ 22,95
29,99
-24%
Morgen in huis
When digital becomes human
Steven Van Belleghem
€ 22,95
29,99
-24%
Morgen in huis
Het Bestsellerboek
Charlotte Meindersma
€ 11,95
25,–
-53%
Morgen in huis
Marketing made simple
Donald Miller
€ 23,95
29,99
-21%
Morgen in huis

TOP 5 Marketing

Jouw brein liegt
Jeanne Bakker
Jouw brein liegt
€ 32,99
Morgen in huis
1
Van SEO naar GEO
Martin van Kranenburg
Van SEO naar GEO
€ 27,50
Morgen in huis
2
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
Morgen in huis
3
De strategische noodzaak van de derde ring
Stephan van Slooten
De strategische noodzaak van de derde ring
€ 34,99
Morgen in huis
4
Strategische marketingplanning
Karel Jan Alsem
Strategische marketingplanning
€ 83,95
Morgen in huis
5

Online magazine

Tips van de redactie

Content die werkt
Léon Geuyen
€ 29,99
Morgen in huis
Boost je business met een boek
Janneke Sinot
€ 24,50
Morgen in huis
Merklogica
Marc Oosterhout
€ 37,50
Morgen in huis
Hoe bouw je een sterk merk?
Rik Riezebos
€ 32,50
Morgen in huis

Reserveer nu

Online marketing is stuk
Chantal Smink
€ 29,95
Verwacht 20-11-2026
Daar trap ik niet in
Tom van Bommel
€ 22,50
Verwacht 24-11-2026
Citeerbaar
Cor Hospes
€ 24,95
Verwacht 28-01-2027
Golven van gekte
Bert Van Thilborgh
€ 32,–
Verwacht 05-02-2027

GEO - Zichtbaar zijn in de antwoorden van AI

GEO - Zichtbaar zijn in de antwoorden van AI onthult hoe je zichtbaar blijft in een tijdperk waarin AI-tools het startpunt van de zoektocht of klantreis vormen.
€ 17,99

Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
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Pagina 425 van 14.653 resultaten
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Paperback EN30-07-20209781292354996
Principles of Marketing, Scandinavian Edition is an ideal introductory text for undergraduate students and practitioners alike. This book, the third Scandinavian edition, is true to Kotler and Armstrong's classic conceptual framework, which has proved itself an exceptional introduction to marketing… Meer
€ 97,37
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Paperback EN20-03-20239781292444352
How connected are your customers, employees and organisation? As technology advances and customer expectations rise, the most sustainable, profitable and realistic way businesses can succeed in the future is by connecting their customers, employees, and organisation… Meer
€ 36,95
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Gebonden EN23-11-20049781403946416
Customers use mental short cuts and they get into ruts when making product and brand choices. Brand Choice provides the tools that reveal customers' automatic thoughts and how such thoughts accurately forecast brand choice… Meer
€ 122,99
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Gebonden EN28-12-20119781409424512
Over the past four decades many European welfare states have seen an increasing involvement of the commercial sector in their mixed economies of welfare. One aspect of this development that has yet to be fully understood in social policy analysis is the engagement of businesses to address social… Meer
€ 252,54
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Gebonden EN05-11-20129781409448525
CSR is a fragile concept if conceived only at the organizational level or driven only by leadership will. Many writers deal with aspects of social responsibility, but most deal with it as this kind of organizational and voluntary initiative. Few address the wider policy agenda… Meer
€ 252,54
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Gebonden EN24-05-20139781409444619
While the definition of database marketing hasn’t changed, its meaning has become more vivid, versatile and exciting than ever before. Advanced Database Marketing provides a state-of-the-art guide to the methods and applications that define this new era in database marketing, including advances in… Meer
€ 252,54
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Gebonden EN05-01-20099781412934282
International marketing underwent fundamental changes in the last two decades - The Handbook of International Marketing examines the state of the art in research in international marketing during this period. Meer
€ 267,49
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Paperback EN13-10-20119781430235903
CRM Fundamentals is a critical and comprehensive resource for executives and project leaders tasked with managing customer relationship management (CRM) initiatives. It provides an introduction to CRM and how it delivers value to organizations, and describes the process to build and execute a CRM… Meer
€ 54,99
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Paperback EN17-12-20099781430272298
This book takes a comprehensive look at Magento, a robust and flexible e-commerce platform built on the Zend framework. With more than 750,000 downloads, Magento is the fastest growing open source e-commerce solution… Meer
€ 58,54
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Paperback EN23-08-20169781447170402
Exploring the concept of quality management from a new point of view, this book presents a holistic model of how consumers judge the quality of products. It links consumer perceptions of quality to the design and delivery of the final product, and presents models and methods for improving the… Meer
€ 120,99
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Gebonden EN05-04-20229781458302823
Apostle Bridget C. Outlaw in her early twenty's started a Successful Online Jewelry Boutique and she discovered that there were some hidden gems that she learned about Online Boutiques that would be instrumental in helping Entrepreneurs avoid big mistakes as well as costly mistakes when building an… Meer
€ 245,11
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Gebonden EN28-04-20269781526187093
Decentralised digital security offers a compelling exploration of how digital security is practiced, organised and contested within blockchain communities. Drawing on immersive digital ethnography, the book examines how decentralised technologies - rooted in cryptography and designed to operate… Meer
€ 38,46
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Paperback EN22-10-20199781529353471
'Soros has become a standard bearer for liberal democracy' Financial Times George Soros - universally known for his philanthropy, progressive politics and investment success, and now under sustained attack from the far right, nationalists, and anti-Semites around the world - gives an impassioned… Meer
€ 22,56
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Paperback EN13-09-20229781529420241
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company… Meer
€ 36,95
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Paperback EN30-09-20059781558495043
geen beschrijving beschikbaar
€ 51,33
Dit product is niet leverbaar
Gebonden EN03-07-20019781558605084
Transactional Information Systems is the long-awaited, comprehensive work from leading scientists in the transaction processing field. Weikum and Vossen begin with a broad look at the role of transactional technology in today's economic and scientific endeavors, then delve into critical issues faced… Meer
€ 137,80
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Paperback EN03-03-20209781541758001
An exposé of the unprecedented form of power called “surveillance capitalism,” and the quest by powerful corporations to predict and control our behavior “Groundbreaking, magisterial, alarming.” – Financial Times The heady optimism of the Internet’s early days has turned dark… Meer
€ 29,76
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Gebonden EN20-12-20229781538165225
This book’s critical analyses of Amazon.com trace the political economy of the platform, the practices of resistance that laborers and activists have employed against it, the broader cultural impacts it has had on everyday life, and its broader environmental impacts on the world. Meer
€ 185,62
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Paperback EN25-04-20029781566399326
geen beschrijving beschikbaar
€ 40,54
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Paperback EN27-05-20219781538719275
Now revised and updated, this "inspired, impactful, and important" book shows how to achieve the ultimate success by rectifying the small problems that can sink a business (Stephen R, Covey, author of The 7 Habits of Highly Effective People ). Once every few years a book comes along with an insight… Meer
€ 21,13
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