Marketing

Rik Riezebos

Hoe bouw je een sterk merk?

In dit boek vind je 101 merkmodellen en -checklists die je ondersteunen bij het ontwikkelen van je merk. Het is een doe-het-zelfboek waarin je de informatie krijgt aangereikt om zelf keuzes te kunnen maken.
€ 32,50

Nieuw in Marketing

GEO, the new SEO
Martin van Kranenburg
€ 29,99
Morgen in huis
Alles over het succesvol vinden en binden van klanten
Jos Burgers
€ 150,–
Morgen in huis
De Tao van publieke dienstverlening
Eric de Haan
€ 24,99
Morgen in huis
Van fillercontent naar killercontent
Eduard van Brakel
€ 20,–
Morgen in huis

Aanbiedingen in Marketing

Van klant naar fan
Klaas Kroezen
€ 27,50
32,50
-16%
Verwacht 14-11-2026
Examenboek NIMA Basiskennis Marketing
A. van Arnhem
€ 23,95
29,99
-21%
Morgen in huis
When digital becomes human
Steven Van Belleghem
€ 22,95
29,99
-24%
Morgen in huis
Schrijven voor het brein
Martin van Kranenburg
€ 17,50
34,95
-50%
Morgen in huis

TOP 5 Marketing

Jouw brein liegt
Jeanne Bakker
Jouw brein liegt
€ 32,99
Morgen in huis
1
Van SEO naar GEO
Martin van Kranenburg
Van SEO naar GEO
€ 27,50
Morgen in huis
2
De strategische noodzaak van de derde ring
Stephan van Slooten
De strategische noodzaak van de derde ring
€ 34,99
Morgen in huis
3
Sterk digitaal merk
Ingmar de Lange
Sterk digitaal merk
€ 42,99
Morgen in huis
4
Content & AI
Antal de Waij
Content & AI
€ 44,99
Zaterdag in huis
5

Online magazine

Tips van de redactie

Merklogica
Marc Oosterhout
€ 37,50
Morgen in huis
De Offertebijbel
Saskia Kerkhof
€ 32,50
Morgen in huis
Marketing Top Models
Frederik Picard
€ 29,99
Morgen in huis
Schakel - Leiderschap in marketing
Irene van Cappellen
€ 24,95
Morgen in huis

Reserveer nu

Online marketing is stuk
Chantal Smink
€ 29,95
Verwacht 01-11-2026
Daar trap ik niet in
Tom van Bommel
€ 22,50
Verwacht 24-11-2026
Basisboek Customer Journey
Stephan van Slooten
€ 50,95
Verwacht 01-06-2027
Hoe HEMA weer écht HEMA werd
Marc van Eck
€ 22,99
Verwacht 04-11-2026

Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
Bekijk resultaten in...
Alle producten Managementboeken Seminars + Trainingen Online magazine Sale

Filter de resultaten

Actieve filters 1

Marketing

Managementrubriek

Toon meerToon minder

Onderwerp

Toon meerToon minder

Uitgever

Toon meerToon minder

Aanbevolen

Producten

Taal

Toon meerToon minder

Serie

Toon meerToon minder

Ministerie

Juridica

Trefwoorden

Toon meerToon minder

Prijs

-
Toon resultaten
Filteren 1
Sorteren
Pagina 58 van 15.474 resultaten
Alle producten

Rubriek: Marketing

Gebonden EN26-06-20209780367192785
BRI and International Cooperation in Industrial Capacity: Country Cooperation Guide provides research reports on international production capacity and equipment-manufacturing cooperation of major countries, offering a better understanding of the destination country’s information and its market… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN12-11-20209780367221928
This book is an introduction to the long history of human learning, the environment and sustainable development – about our struggles with the natural world: first for survival, then for dominance, currently for self-preservation, and in future perhaps, even for long-term, mutually beneficial… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN07-02-20199780367230869
Bringing together the latest thinking on both celebrity brands and celebrity culture from academics specialising in the field of marketing, this book explores a range of insightful contexts in order to add vigour and vitality to our understanding of the connections between celebrities, markets and… Meer
€ 75,29
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN13-02-20209780367250119
Brand Positioning is an English translation of an exceptionally well-renowned Dutch textbook, which provides a practical approach to analysing, defining and developing a brand’s positioning strategy. Divided into three key parts, the book works step-by-step through the creation of an effective… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN12-03-20209780367250676
This book presents a global view of digital and knowledge-based economies and analyses the role of intellectual capital, intellectual capital reports and information technology in achieving sustained competitive advantages in the globalized economy… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN28-08-20199780367260392
The U.S., and countries around the globe, are facing an ever-evolving series of health issues, including obesity, food deserts, child hunger, poor maternal health outcomes, and the resurgence of communicable diseases… Meer
€ 251,60
Levertijd ± 8 werkdagen
Gratis verzonden
Gebonden EN31-12-20219780367321000
The second edition of Responsible Leadership offers orienting knowledge on how to lead in a world of contested values—a world where leadership work extends beyond leaders and direct reports to a whole range of stakeholders inside and outside an organization… Meer
€ 274,91
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN17-03-20209780367410766
These proceedings compile selected papers from presenters at the Conference: Managing Digital Industry, Technology and Entrepreneurship 2019 (CoMDITE 2019) which was held on July 10-11, 2019. There are 122 papers from various universities and higher educational institutions in Indonesia and… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN27-10-20209780367421335
Whistleblowing, Communication and Consequences offers the first in-depth analysis of the most publicized, and morally complex, case of whistleblowing in recent European history: the Norwegian national lottery, Norsk Tipping… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN01-03-20239780367426880
This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach. Stephens emphasizes that consumer behavior does not simply equate to buyer behavior… Meer
€ 306,98
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN15-12-20229780367431624
Consumer Society and Ecological Crisis advances a critique of consumer capitalism and its role in driving environmental degradation and climate crisis, placing a spotlight on how marketing and distribution activities help maintain unsustainable levels of consumption… Meer
€ 100,06
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-11-20219780367436230
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided… Meer
€ 107,35
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN15-09-20219780367445317
How do you sell an innovative product to a market that does not yet exist? Entrepreneurial businesses often create products and services based on radically new technology that have the power to change the marketplace… Meer
€ 274,91
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN31-05-20219780367441999
This book is an introductory roadmap to the advertising process. Advertising is explored as a creative communication message from a brand, created by advertising agencies and distributed across different media to target the right consumers… Meer
€ 81,12
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN02-12-20199780367452278
Foreseeing and planning for all of the possibilities and pitfalls involved in bringing a biotechnology innovation from inception to widespread therapeutic use takes strong managerial skills and a solid grounding in biopharmaceutical research and development procedures… Meer
€ 102,98
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN09-11-20209780367471170
This book directly helps decision-makers and change agents in companies, NGOs, and government bodies become more proficient in transformative, collaborative change in realizing the SDGs. This practitioner’s handbook translates a systemic – and enlivening – approach to collaboration into day-to-day… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN24-09-20219780367476618
In an era of systemic crisis and of global critiques of the unsustainable perpetuation of capitalism, Pervasive Powers: The Politics of Corporate Authority critically questions the conditions for the maintenance and expansion of corporate power… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN29-04-20209780367477226
The international conference "Sustainable Collaboration in Business, Technology, Information and Innovation (SCBTII) 2019" has brought together academics, professionals, entrepreneurs, researchers, learners, and other related groups from around the world who have a special interest in theories and… Meer
€ 423,54
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN01-10-20209780367479374
This book offers a comprehensive overview of the challenges that marketing faces in understanding, managing and measuring the dynamics of modern consumer behaviours and successfully managing the customer experience… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN31-03-20229780367481186
The book offers new critical insights into the relationship between corporate social responsibility (CSR) and sustainable development in Africa. The extent to which CSR initiatives can contribute to sustainable development in Africa remains debatable… Meer
€ 97,15
Levertijd ± 11 werkdagen
Gratis verzonden

Rubrieken

Producten

    Auteurs

      Trefwoorden

        Artikelen

          Bekijk resultaten in...

          • Alle producten
          • Managementboeken
          • Online magazine
          • Sale