Marketing

Eric de Haan

De Tao van publieke dienstverlening

Ontdek hoe de eeuwenoude wijsheid van de Tao publieke dienstverlening menselijker en betekenisvoller maakt, met praktische handvatten voor meer balans, reflectie en service.
€ 24,99

Nieuw in Marketing

Van klant naar fan
Klaas Kroezen
€ 27,50
32,50
-16%
Morgen in huis
Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Morgen in huis
GEO, the new SEO
Martin van Kranenburg
€ 29,99
Morgen in huis
Alles over het succesvol vinden en binden van klanten
Jos Burgers
€ 150,–
Morgen in huis

Aanbiedingen in Marketing

Examenboek NIMA Basiskennis Marketing
A. van Arnhem
€ 22,95
29,99
-24%
Morgen in huis
When digital becomes human
Steven Van Belleghem
€ 22,95
29,99
-24%
Morgen in huis
Het Bestsellerboek
Charlotte Meindersma
€ 11,95
25,–
-53%
Morgen in huis
Marketing made simple
Donald Miller
€ 23,95
29,99
-21%
± 3 werkdagen

TOP 5 Marketing

Jouw brein liegt
Jeanne Bakker
Jouw brein liegt
€ 32,99
Morgen in huis
1
Van SEO naar GEO
Martin van Kranenburg
Van SEO naar GEO
€ 27,50
Morgen in huis
2
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
Morgen in huis
3
De strategische noodzaak van de derde ring
Stephan van Slooten
De strategische noodzaak van de derde ring
€ 34,99
Morgen in huis
4
Purple Cow
Seth Godin
Purple Cow
€ 16,81
± 11 werkdagen
5

Online magazine

Tips van de redactie

Content die werkt
Léon Geuyen
€ 29,99
Morgen in huis
Boost je business met een boek
Janneke Sinot
€ 24,50
Morgen in huis
Merklogica
Marc Oosterhout
€ 37,50
Morgen in huis
Hoe bouw je een sterk merk?
Rik Riezebos
€ 32,50
Morgen in huis

Reserveer nu

Online marketing is stuk
Chantal Smink
€ 29,95
Verwacht 20-11-2026
Daar trap ik niet in
Tom van Bommel
€ 22,50
Verwacht 24-11-2026
Citeerbaar
Cor Hospes
€ 24,95
Verwacht 28-01-2027
Golven van gekte
Bert Van Thilborgh
€ 32,–
Verwacht 19-02-2027

GEO - Zichtbaar zijn in de antwoorden van AI

GEO - Zichtbaar zijn in de antwoorden van AI onthult hoe je zichtbaar blijft in een tijdperk waarin AI-tools het startpunt van de zoektocht of klantreis vormen.
€ 17,99

Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
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Pagina 852 van 14.652 resultaten
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Paperback EN16-12-20119781349365579
The impressive growth of trade and investments between China and Latin America has attracted the attention of the business world and policy makers. This book analyses the business of the main players at the country/region and company levels in the context of globalization and growing importance of… Meer
€ 61,99
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Paperback EN23-08-20169781349949755
Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their… Meer
€ 43,69
Dit product is niet leverbaar
Paperback EN20-09-20139781349448401
Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements. Meer
€ 122,99
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Paperback EN01-01-20149781349468966
This is a guide to help brand strategists consider what people really want in order to enhance their lives, and think about the role of their brand in responding to these desires. It offers a new framework for understanding desire, based on some of the things that are really important to us: our… Meer
€ 31,49
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Paperback EN18-12-20139781349479047
Edited by François Depelteau and Christopher Powell, this volume and its companion, Conceptualizing Relational Sociology: Ontological and Theoretical Issues, addresses fundamental questions about what relational sociology is and how it works. Meer
€ 61,99
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Paperback EN07-08-20149781349483983
As places face increased competition for human and capital resources, public managers turn toward corporate-like governance strategies and branding practices to shape places and organizations. However, for better or worse, these organizations begin to resemble highly competitive, private-sector… Meer
€ 122,99
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Paperback EN01-01-20149781349484232
Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors' hands-on experience in the… Meer
€ 61,99
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Paperback EN14-11-20149781349488209
Asian economies have become a driving force in the world economy, so are the Asian firms, especially those from emerging markets. This book presents a collection of articles that address the strengths and strategies of the rising Asian firms in the process of internationalization and the challenges… Meer
€ 122,99
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Paperback EN27-01-20159781349488957
Big Social Mobile shows that big data, along with social and mobile media, can improve enterprise performance significantly, but only when implemented in a holistic fashion. This book offers an integrative process that has helped a wide range of businesses enhance what has traditionally made them… Meer
€ 29,05
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Paperback EN06-11-20049781349725427
Globalization of trade and organizational change increase the impact of markets in peoples' lives. But in what ways do markets matter? This book is about how financial analysts, marketing people, corporate leaders and other actors in Western market economies perceive, model, and use markets… Meer
€ 122,99
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Paperback EN29-06-20189781349957996
This book includes a fascinating range of up-to-date articles on China from the Journal of Brand Management that marshal research and scholarship undertaken by Chinese, British, European and American scholars… Meer
€ 171,79
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Paperback EN20-08-20269781350650107
Covering the period from 500 BCE to 1450 CE, this is a systematic history of shoppers and shopping. Meer
€ 44,62
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Paperback EN20-08-20269781350650251
This volume examines the development of shopping as a cultural practice in the period 1820 to 1920. Meer
€ 44,62
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Gebonden EN25-11-20169781352000078
This prestigious edited collection of articles from the Journal of Brand Management discusses the impact of research on our understanding of corporate brand characteristics and corporate brand management to date… Meer
€ 183,99
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Paperback EN16-12-20179781365982415
How to find your inner Rebel and the "you" that you've been hiding from yourself and the world. Serial Entrepreneur and Transformational Speaker, Joshua Alomar, teaches you how to live life to your fullest potential and become the person you've always wanted to be by embracing your inner Rebel. Meer
€ 22,92
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Paperback EN01-10-20249781394237197
Stay ahead in the marketing game by harnessing the power of artificial intelligence Marketing with AI For Dummies is your introduction to the revolution that’s occurring in the marketing industry, thanks to artificial intelligence tools that can create text, images, audio, video, websites, and… Meer
€ 34,07
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Paperback EN09-09-20229781398351226
Set your students on track to achieve the best grade possible with My Revision Notes: OCR Level 1 / Level 2 Cambridge Nationals in Enterprise & Marketing (J837). Our clear and concise approach to revision will help students learn, practise and apply their skills and understanding… Meer
€ 19,61
Levertijd ± 11 werkdagen
Gebonden EN03-10-20229781398608177
Debunk the most pervasive myths about the world of branding, with this expert overview that separates the facts from the falsehoods. Meer
€ 51,35
Levertijd ± 16 werkdagen
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Paperback EN03-09-20239781398611504
Discover a new way to elevate your marketing strategy by formalizing the approach your company takes to content marketing. Meer
€ 43,06
Levertijd ± 11 werkdagen
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Paperback EN03-08-20239781398611757
Enhance your business planning with this collection of the most valuable business models, including expertly explained theory, case studies and supporting templates. Meer
€ 55,53
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