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Klaas Kroezen

Sales, Oprecht & ontspannen

Waarom voelt sales zo vaak ongemakkelijk, stressvol en geforceerd, alsof je je moet verlagen tot het gebruik van gladde trucs? Het antwoord is simpel: we zijn geconditioneerd om te overtuigen in plaats van oprecht te helpen. 
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Rubriek: Marketing

Paperback Engels20199783030062804 2-2-2019
This volume analyses the positive effects that tourism generates on resident’s quality of life, and how this influences tourists’ quality of life as they enjoy an enriching experience in the destination they visit…  Meer
€ 156,99
Levertijd ongeveer 9 werkdagen
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Paperback Engels20189783030075682 20-12-2018
This book constitutes the refereed proceedings of the 19th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2018, held in Cardiff, UK, in September 2018. The 57 revised full papers were carefully reviewed and selected from 143 submissions…  Meer
€ 178,60
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Paperback Engels20199783030077136 11-2-2019
One of the first of its kind, this book examines the digitalization of Chinese businesses both theoretically and practically. Taking a fresh and unique approach, the authors seek to adopt individual theories for each empirical case explored and investigate the dramatic digital transformation that…  Meer
€ 104,69
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Paperback Engels20189783030078997 22-12-2018
This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market institutions, and governance in its innovation and…  Meer
€ 72,99
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Paperback Engels20199783030084783 24-1-2019
This book provides stimulating insights into the ways in which the adoption of experience logic can revitalize marketing perspectives and stimulate novel approaches to the creation and delivery of value…  Meer
€ 138,99
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Paperback Engels20199783030094539 26-1-2019
This volume presents selected articles from the 21st Eurasia Business and Economics Society (EBES) Conference, which was held in Budapest (Hungary) in 2017. The theoretical and empirical papers in this volume cover various areas of business, economics, and finance from a diverse range of regions…  Meer
€ 174,99
Levertijd ongeveer 9 werkdagen
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Paperback Engels20209783030127329 15-8-2020
This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management control, management reporting, planning & forecasting, as well as…  Meer
€ 60,99
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Gebonden Engels20199783030136574 10-7-2019
Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms…  Meer
€ 147,39
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Gebonden Engels20079780071476003 16-4-2007
If you're a sales professional who wants to succeed, you can benefit from these familiar words: “Know thyself.” Even more important, you should also know your customers. The Psychology of Sales Success shares insights into three psychological dynamics driving the sales process: the salesperson, the…  Meer
€ 60,54
Levertijd ongeveer 11 werkdagen
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Paperback Engels20119780071770750 16-11-2011
TURN EVERY BUSINESS CONNECTION INTO A PAYING CLIENT With a Foreword by Michael Port, bestselling author of Book Yourself Solid Clients, Clients, and More Clients arms you with powerful tools from the field of psychology for building every business connection into the kind of relationship that leads…  Meer
€ 33,60
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20049780080443065
Travellers are now spoilt by choice of available holiday destinations. In today's crowded tourism market place, destination competitiveness demands an effective marketing organisation. Two themes underpin Destination Marketing Organisations . The first is the challenges associated with promoting…  Meer
€ 260,85
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Paperback Engels20109780080966229 18-6-2010
‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing…  Meer
€ 75,02
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20129780199561216 22-3-2012
The Oxford Handbook of the History of Consumption offers a timely overview of how our understanding of consumption in history has changed in the last generation.  Meer
€ 224,32
Levertijd ongeveer 11 werkdagen
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Gebonden Engels20109780199587407 28-10-2010
Cultural Strategy provides a step-by-step guide for managers and entrepreneurs to building businesses based upon innovative ideologies: ideas that leverage social change and needs. Analyzing classic cases such as Nike, Starbucks, Marlboro, Jack Daniels, and Ben & Jerry's, Holt and Cameron show how…  Meer
€ 76,15
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Gebonden Engels20159780199388516 4-6-2015
In this volume, experts from a variety of disciplines and perspectives trace the historical development of culture research in consumer psychology and examine the theoretical underpinnings that account for these findings and the current state of the field.  Meer
€ 206,59
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Gebonden Engels20119780199576746 24-2-2011
Marketing is a ubiquitous feature of contemporary society, and its presence in our lives is something we are ever-more aware of as the intensity and scope of its activities has increased. Inside Marketing offers a critical perspective on marketing and its growing influence on today's world from a…  Meer
€ 199,50
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Paperback Engels20139780199752171 3-10-2013
What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.  Meer
€ 60,54
Levertijd ongeveer 11 werkdagen
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€ 49,35
Levertijd ongeveer 9 werkdagen
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Gebonden Engels20219780367257262 18-11-2021
Consent is necessary for collecting, processing and transferring Personal Identifiable Information (PII) and sensitive personal data. But to what extent? What are the limitations and restricts to avoid penalties under The General Data Protection Regulation 2018 (GDPR) rules, which may be up to 4% of…  Meer
€ 158,11
Levertijd ongeveer 16 werkdagen
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Gebonden Engels20199780367347987 12-11-2019
If you don’t offer great customer experience, your main competitors will take away 50% of your business. Period. Gone are the days in which businesses could simply offer an "OK" experience and get away with it. In today’s hypercompetitive environment, companies can no longer be just B2C or B2B…  Meer
€ 100,70
Levertijd ongeveer 16 werkdagen
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