Marketing

Marc Fauconnier

Memory Brands

Ontdek hoe merken ook in een algoritmische wereld onvergetelijk blijven. Dit boek laat zien hoe je bouwt aan duurzame merkherinneringen in plaats van vluchtige aandacht.
€ 29,99

Nieuw in Marketing

GEO, the new SEO
Martin van Kranenburg
€ 29,99
Morgen in huis
Alles over het succesvol vinden en binden van klanten
Jos Burgers
€ 150,–
Morgen in huis
Handboek Online Marketing 9 + bijlagen, cases, AI prompts, oefensysteem
Patrick Petersen
€ 54,99
Nog niet verschenen
Van fillercontent naar killercontent
Eduard van Brakel
€ 20,–
Morgen in huis

Aanbiedingen in Marketing

Van klant naar fan
Klaas Kroezen
€ 27,50
32,50
-16%
Verwacht 14-11-2026
Examenboek NIMA Basiskennis Marketing
A. van Arnhem
€ 23,95
29,99
-21%
Morgen in huis
When digital becomes human
Steven Van Belleghem
€ 22,95
29,99
-24%
Morgen in huis
Schrijven voor het brein
Martin van Kranenburg
€ 17,50
34,95
-50%
Morgen in huis

TOP 5 Marketing

Jouw brein liegt
Jeanne Bakker
Jouw brein liegt
€ 32,99
Morgen in huis
1
De strategische noodzaak van de derde ring
Stephan van Slooten
De strategische noodzaak van de derde ring
€ 34,99
Morgen in huis
2
Van SEO naar GEO
Martin van Kranenburg
Van SEO naar GEO
€ 27,50
Morgen in huis
3
Superfijne klanten
Jos Burgers
Superfijne klanten
€ 22,50
Morgen in huis
4
Customer Experience, van cult naar cultuur
Jean-Pierre Thomassen
Customer Experience, van cult naar cultuur
€ 29,95
Morgen in huis
5

Online magazine

Tips van de redactie

De Offertebijbel
Saskia Kerkhof
€ 32,50
Morgen in huis
Boost je business met een boek
Janneke Sinot
€ 24,50
Morgen in huis
De boekmarketingbijbel
Denise Hulst
€ 24,50
Dinsdag in huis
Schakel - Leiderschap in marketing
Irene van Cappellen
€ 24,95
Morgen in huis

Reserveer nu

Online marketing is stuk
Chantal Smink
€ 29,95
Verwacht 01-11-2026
De Tao van publieke dienstverlening
Eric de Haan
€ 24,99
Verwacht 23-10-2026
DE COUNTDOWN - Handboek voor een sterk belscript
Janneke van Meenen
€ 22,50
Nog niet verschenen
Daar trap ik niet in
Tom van Bommel
€ 22,50
Verwacht 24-11-2026

Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
Bekijk resultaten in...
Alle producten Managementboeken Seminars + Trainingen Online magazine Sale

Filter de resultaten

Actieve filters 1

Marketing

Managementrubriek

Toon meerToon minder

Onderwerp

Toon meerToon minder

Uitgever

Toon meerToon minder

Aanbevolen

Producten

Taal

Toon meerToon minder

Serie

Toon meerToon minder

Ministerie

Juridica

Trefwoorden

Toon meerToon minder

Prijs

-
Toon resultaten
Filteren 1
Sorteren
Pagina 992 van 15.280 resultaten
Alle producten

Rubriek: Marketing

Gebonden EN26-07-20229780367444181
Increasing corporate social responsibility demands professionals possess the necessary knowledge, abilities, and competencies to answer the needs of a diverse organization’s stakeholders. This book highlights the most recent issues related to higher education in the fields of management and… Meer
€ 271,58
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN12-12-20199780367867225
Consumer credit borrowing – using credit cards, store cards and personal loans – is an important and routine part of many of our lives. But what happens when these everyday forms of borrowing go ‘bad’, when people start to default on their loans and when they cannot, or will not, repay?… Meer
€ 73,25
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN12-12-20199780367868710
The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process… Meer
€ 76,20
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN18-11-20209780367457914
With companies actively marketing products and services beyond their borders, marketers must understand culturally ingrained consumer behavior throughout the world. Focusing on psychological and social dimensions of these behaviors, this textbook brings together academic research and contemporary… Meer
€ 271,58
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN12-12-20199780367871529
Between 1815 and 1890, the German book market experienced phenomenal growth, driven by German publishers’ dynamic entrepreneurial attitude towards developing and distributing books. Embracing aggressive marketing on a large scale, they developed a growing sense of what their markets wanted… Meer
€ 70,30
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN12-12-20199780367879570
Indigenous peoples are an intrinsic part of countries like Australia, New Zealand, Canada, Finland, USA, India, Russia and almost all parts of South America and Africa. A considerable amount of research has been done during the twentieth century mainly by anthropologists, sociologists and linguists… Meer
€ 64,32
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN05-12-20229780367492755
The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and co-creation. Drawing together contributions from 83 authors from 28 countries with varied backgrounds and… Meer
€ 71,51
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN01-02-20229780367495244
The business world is at an important crossroads. The age of the stakeholder is rapidly superseding that of the shareholder as climate change and political and societal shifts upend years of seeming prosperity… Meer
€ 55,68
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN15-12-20209780367495596
Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour. It also shows them how this knowledge can be used to manage and market tourism effectively in a variety of sectors of… Meer
€ 88,79
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN15-12-20209780367495633
Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour. It also shows them how this knowledge can be used to manage and market tourism effectively in a variety of sectors of… Meer
€ 248,55
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN01-02-20229780367497514
Inclusive Development of Society contains papers that were originally presented at the 2018 International Congress on Management and Technology in Knowledge, Service, Tourism & Hospitality (SERVE 2018), held 6-7 October and 15-16 December 2018 in Kuta, Bali, Indonesia and 18-19 October, 2018 at The… Meer
€ 111,82
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN31-05-20219780367764951
Corporate Heritage Marketing introduces the reader to the design and implementation of a heritage marketing strategy. It aims to propose a new and integrated reading of this marketing strategy, both from a theoretical and a managerial perspective… Meer
€ 254,64
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN25-09-20239780367767709
Context is increasingly recognised as a critical explanatory variable in accounting for commonalities and differences in human resource management. Giving expression to it in research models holds the prospect of enhancing theory development, deepening our appreciation of embedded practices in… Meer
€ 68,64
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN31-03-20219780367785147
This book explores the intersection of two emergent and vibrant fields of study in international human rights law: transitional justice and corporate accountability for human rights abuses. While both have received significant academic and political attention, the potential links between them remain… Meer
€ 71,51
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN31-03-20219780367786472
Ethical Branding and Marketing: Cases and Lessons provides current perspectives on fascinating global cases focusing on the specific combination of the two fields of "ethics" and "branding," on their relationship, and on how that joint perspective shapes brands, companies, business strategies, and… Meer
€ 71,51
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN31-03-20219780367788179
Resourcing new ventures is-all important for entrepreneurs, and creating a successful business plan can be make or break when it comes to attracting investment. Written by an experienced academic and consultant, this book provides a concise guide for producing the optimal business plan… Meer
€ 49,92
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN22-12-20219780367862459
Business schools are placing more emphasis on the role of business in society. Top business school accreditors are shifting to mandating that schools teach their students about the social impact of business, including AACSB standards to require the incorporation of business impact on society into… Meer
€ 310,70
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN10-12-20199780367865009
The enormous sums paid for the release of hostages coupled with law enforcement’s inability to stem the tide has made kidnapping for ransom a worldwide plague. The increasing rate of reported incidents from every corner of the globe suggests this plague is growing… Meer
€ 55,68
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN29-06-19959780415105347
This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. Rusell Belk considers how and why people collect, as individuals, corporations and museums, and the impact this collecting has on us and our… Meer
€ 248,55
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN03-09-19989780415186445
In Understanding the Older Consumer , Barrie Gunter provides a detailed examination of the demographic, behavioural and psychological profiles of the older consumer. He shows that without the responsibilities of loans and child raising and with better financial provision than in previous years, the… Meer
€ 74,39
Levertijd ± 11 werkdagen
Gratis verzonden

Rubrieken

Producten

    Auteurs

      Trefwoorden

        Artikelen

          Bekijk resultaten in...

          • Alle producten
          • Managementboeken
          • Online magazine
          • Sale