Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Gebonden EN29-12-20219781032077857
The Theory of the Firm is commonly viewed as axiomatic by business school academicians. Considerations in spanning organizational structures, their boundaries and roles, as well as business strategies all relate to the Theory of the Firm… Meer
€ 281,65
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Paperback EN30-06-20219781032083568
There is an urgent need to understand how private and public organisations can play a role in promoting human values such as fairness, dignity, respect and care. Globalisation, technological advance and climate change are changing work, organisations and systems in ways which foster inequality… Meer
€ 69,47
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Paperback EN30-06-20219781032084626
The concept of value has been at the heart of marketing thought and practice. Marketers strive to develop a unique value proposition to satisfy the needs of customers in order to create a differentiated offering to targeted customers, be they end consumers or business users… Meer
€ 69,47
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Paperback EN30-06-20219781032087498
This book explores how bauxite mining has affected local and national political dynamics in Guinea over the past 55 years, providing an overview of mining interactions with social, economic and political spheres… Meer
€ 38,31
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Gebonden EN06-11-20239781032598857
Productivity and Amenity (1974) considers social responsibility in business and the balance between the social requirements for enhancing productivity and amenity. It looks at the changing roles of government and business and the nature of modern capitalism; the criteria for social performance; the… Meer
€ 195,06
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Gebonden EN01-12-20239781032603766
For most of the post-war period, alcohol problems had been viewed primarily as individual problems. During the 1970s and 1980s, research highlighted the importance of larger socio-economic factors in shaping drinking levels, patterns and problems… Meer
€ 195,06
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Gebonden EN30-08-20249781032611457
Written for the non-specialist media producer, this book offers a practical and engaging guide to basic digital media production using modern equipment and software. As media production tools and software become more pervasive and traditional media jobs scarcer, today’s media professionals are now… Meer
€ 251,60
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Gebonden EN12-03-20249781032613581
This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives… Meer
€ 257,76
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Paperback EN30-07-20259781032613598
This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives. Meer
€ 75,51
Levertijd ± 16 werkdagen
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Gebonden EN01-12-20239781032616902
In the 1970s, an important change of emphasis had occurred in the field of alcoholism. Instead of seeing alcoholism as an ‘all or none phenomenon’ it was now recognised that a continuum of alcohol problems existed so that individual cases could show different degrees of dependence and different… Meer
€ 195,06
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Gebonden EN24-02-20269781032629209
The gig economy has changed the way firms behave in relation to their human resources. This book analyzes Industry 5.0 and the human capital revolution with the rise of the gig economy and closes an existing gap in available literature with the novel ideas it brings. Meer
€ 292,87
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Paperback EN25-06-20249781032652573
This unique comprehensive collection presents the latest multi-disciplinary research in strategic digital outsourcing and digital business strategy, providing a management decision-making framework for successful long-term relationships and collaboration based on trust and governance… Meer
€ 76,75
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Paperback EN19-07-20269781032678825
Digital transformation is a promising way to increase the possibilities and effectiveness of public organizations, but the implementation of digital technologies alone does not bring value. It is vital to convince and motivate people to use new ways of public services delivery and it is necessary to… Meer
€ 75,51
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Gebonden EN13-06-20259781032690889
This book explores how digital marketing can drive disability inclusion in consumer culture by addressing accessibility, representation, and research methodologies. It offers practical and theoretical insights for academics, practitioners, and policymakers interested in marketing, communication… Meer
€ 257,76
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Gebonden EN21-06-20249781032697840
Sustainable development is a complex issue and despite many studies and publications in recent years, it remains poorly recognised on best practices in core business areas. Achieving the Sustainable Development Goals in accordance with the 2030 Agenda for Sustainable Development depends on research… Meer
€ 257,76
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Gebonden EN26-04-20249781032721491
Leader Work offers an accessible and engaging introduction to the power of reflection to support leaders in their development and professional practice. The book does not present a tick-box toolkit to being a better leader, instead it provides the prompts and deeper reflexive space for leaders to… Meer
€ 251,60
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Paperback EN19-07-20269781032721569
Grant-making foundations play a crucial role in financing a wide range of philanthropic projects that contribute to the social and economic development of targeted communities. In fulfilling this essential function, the trustees who serve on each foundation's board of directors must ensure not only… Meer
€ 75,51
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Paperback EN16-10-20269781032747262
In 2017, in Ivey v. Genting Casinos , the Supreme Court judged that the dishonesty test is objective and should be the single one in use for any area of law. The judgment sparked some criticism regarding the inflexibility of an objective test… Meer
€ 70,92
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Paperback EN10-07-20259781032757629
This exciting new text investigates the true essence of strategic thinking, and explores the need for alternative, responsible approaches in a complex global environment. Existing definitions of strategy and strategic management and leadership are examined, challenging previous ways of thinking that… Meer
€ 76,75
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Gebonden EN10-08-20259781032760483
This book focuses on the impact of digitalization on supply chains and how it is affecting every aspect of people’s lives. It covers the operational changes that are happening in organizations due to the use of technologies such as IoT, cloud computing, smart sensors, electric vehicles, blockchain… Meer
€ 183,12
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