Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Praktisch sales- en accountmanagement 4e editie
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Paperback EN31-10-20259781032994659
Now in its fifth edition, the book is packed full of proven techniques and tools to guide projects to their goals and improve project management outcomes. This seminal book in project management looks at the wider issues of people, systems, and organization (PSO) in projects and that organizational… Meer
€ 78,61
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Gebonden EN21-09-20269781041397915
This book examines how economic knowledge shapes policy and society, challenging readers to consider not whether economics influences the real world, but how—through which models, experts, and institutions, and with what underlying assumptions and power dynamics… Meer
€ 268,03
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Gebonden EN30-09-20269781041428169
This book explores emerging strategies, innovative practices, and transformative frameworks that enable organizations to thrive in complex global markets while fostering diversity, equity, and sustainable development… Meer
€ 268,03
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Paperback EN05-11-20259781071936689
User-friendly and practical, Dynamics of Media Writing, Fourth Edition prepares your students for professional media writing careers with real-world tips, a new AI-focused chapter, updates on blogging/web writing, and fresh journalist interviews… Meer
€ 187,61
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Gebonden EN28-12-20259781041037057
This book is the first executive presence guide specifically designed for diverse professionals who want to lead authentically while embracing their full selves. Meer
€ 268,03
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Gebonden EN22-01-20269781041037262
With the emergence of new trends, new age practices and wide-spread application of technologies in the world of business, this book offers a research based perspective of effective solutions to common problems that modern, new age organizations face. Meer
€ 268,03
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Gebonden EN19-10-20259781041038061
For marketing professionals, business leaders, entrepreneurs, and students who want to stay ahead in a rapidly evolving field. It serves as an essential resource for anyone seeking to understand not just the potential of AI in marketing, but how to strategically apply it to achieve measurable… Meer
€ 268,03
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Gebonden EN11-08-20269781041038382
This book reveals how sustainability and ESG principles can be implemented towards a competitive advantage through compelling real-world case studies and proven frameworks. Following Alex Morgan's evolution from sceptical analyst to sustainability advocate, this book demonstrates how systematic ESG… Meer
€ 268,03
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Paperback EN29-06-20269781041039860
This thoroughly revised second edition equips readers with cutting-edge skills to create powerful concepts for interactive, digital, hybrid, and multi-platform narratives and experiences. Readers will gain a comprehensive toolkit to design audience-centric, modular story experiences that transcend… Meer
€ 63,09
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Gebonden EN16-12-20259781041040316
This book analyses Artificial Intelligence (AI) and its impact on sustainability, ethics, security, and society. It provides actionable strategies for eco-friendly AI, navigating legal frameworks, and implementing ethical practices. Meer
€ 327,04
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Gebonden EN20-04-20269781041042136
In today's rapidly evolving technological landscape, the field of logistics has undergone a significant transformation from a conventional supply chain operation to a highly intricate, data-driven network that is crucial for the efficient functioning of contemporary society… Meer
€ 162,45
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Gebonden EN11-03-20269781041043720
Constructing Building Integrity investigates whether strengthening, reforming or re-positioning professionals can contribute to better governance, higher standards and regained public trust in the construction industry. Meer
€ 292,87
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Paperback EN22-01-20269781041044086
With the emergence of new trends, new age practices and wide-spread application of technologies in the world of business, this book offers a research based perspective of effective solutions to common problems that modern, new age organizations face. Meer
€ 69,30
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Paperback EN21-05-20269781032528403
In the "More than Moore" era, performance requirements for leading edge semiconductor devices are demanding extremely fine pitch interconnection in semiconductor packaging. Meer
€ 136,06
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Paperback EN26-12-20259781032530581
This book introduces a comprehensive conceptual framework which examines the impact of ecological modernization on city branding, using Chinese megacity regions as examples. Meer
€ 75,51
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Paperback EN20-07-20269781032535050
This state-of-the-art handbook provides a comprehensive review of recent research and academic thought on the relationship between marketing and sustainability. It combines a ‘micro-marketing’ approach considering how to market more sustainable goods and services, with a more critical perspective… Meer
€ 91,27
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Paperback EN22-06-20269781032553511
The Routledge Handbook of Sport Communication offers a comprehensive and in-depth survey of the contemporary discipline of sport communication. Now in a fully revised and updated second edition, it explores communication within, through, and for sport in various theoretical, conceptual, cultural… Meer
€ 84,82
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Gebonden EN21-07-20269781032880891
In a context of heightened global disruption, accelerating digital transformation, and increasing sustainability imperatives, the fifth edition of Operations Management for Business Excellence provides a contemporary and analytically grounded framework for understanding how operations and supply… Meer
€ 268,03
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Gebonden EN26-08-20259781032884424
Redefining Management: The Manager/Leader-Relevant Stakeholder Paradigm presents a groundbreaking shift in management philosophy, theory, and practice, introducing the innovative concept of the manager/leader-relevant stakeholder. Meer
€ 268,03
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Paperback EN27-10-20259781032891521
Communication, advocacy and outreach are germane to the success of any organization working in the social sector. This book provides a robust conceptual framework that is required for understanding the demands of the sector, suggests strategies, and tools, and provides hands-on skills to those… Meer
€ 75,51
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