Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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This book focuses on the importance of geography and space in explaining knowledge flows, entrepreneurship and innovation. During the last few decades spatial perspectives have enjoyed a growing attention outside the specific discipline of geography both in academic economics and among practitioners… Meer
This book provides a comprehensive examination of the effects of a natural disaster on businesses and organisations, and on a range of stakeholders, including employees and consumers. Research on how communities and businesses respond to disasters can inform policy and mitigate the cost and impacts… Meer
This is a reprint of ISBN 978-0-901357-46-5 Disasters: learning the lessons for a safer world is both a tribute to the victims of past safety failures and a warning against complacency and cutting corners today… Meer
This is a book about the modernization of public governance and the development of strategic states. It focuses on six Gulf countries (United Arab Emirates, Oman, Qatar, Bahrain, Saudi Arabia and Kuwait) and presents research findings from quantitative data analysis and comparative analysis of the… Meer
In the post-liberalization period, India has slowly but steadily tried to foster innovation to improve competitive efficiency of Indian manufacturing and thus boost global competitiveness of the industrial sector… Meer
The crucial actors of a global knowledge-based economy are multinational enterprises (MNEs). MNEs depend on the embeddedness in an institutional framework; their competitive advantage depends on the cross-border utilisation of regional and national capabilities… Meer
Drawing from the behavioural sciences, management theory, quantitative decision theory and marketing theory, this book presents a comprehensive approach to marketing decision-making and illustrates why a marketing orientation is necessary for corporate survival. Meer
This book explores startups that have thrived against the odds in places where startup success was deemed to be unlikely. Discussing a number of technology startups from around the world that have succeeded without state backing nor local venture and seed capital, Black Swan Start Ups provides… Meer
Three practicing managers with years of experience improving production facilities around the world explain why lean methodology on its own often fails to deliver productivity gains and how a holistic package incorporating safety, employee development, business planning, capital spending… Meer
In Leadership Therapy, Microsoft consulting psychologist Anna Rowley draws on her twelve years of working with the top levels of Microsoft management, revealing the leadership skills that have helped the company maintain market dominance. Meer
Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Global Strategic Management is supported by ample pedagogical features, including numerous case studies and examples featuring both… Meer
This prestigious edited collection of articles from the Journal of Brand Management discusses the impact of research on our understanding of corporate brand characteristics and corporate brand management to date… Meer
A complete model to create and manage high-performance teams within any organisation or industry Best Teams: Creating and maintaining high-performing teams presents a unique model to create high-performing teams. This model is centred around three deeply intertwined elements… Meer
Rethink ideas as the real value to the future of your business in a technology-world where knowledge is increasingly a commodity In Ideas Don’t Die. Companies Do. renowned voice on disruptive agility and executive Hari Abburi delivers an insightful framework for leaders to future proof their… Meer
Purpose as a business philosophy has resulted in organizations struggling to make sense of what they need to do and made 'purpose washing' commonplace. Identify the challenges and opportunities in the age of purpose and learn how to create authentic messaging, activate successful campaigns and… Meer
Apply and scale agile processes and principles to create innovative and responsive marketing, to drive growth and adapt to today's changing and unpredictable environment. Meer
Learn how supply chains can be optimized using the latest research in blockchain technology and case studies of successful implementation and integration. Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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