Maar het merendeel van de bedrijven in Nederland innoveert nog niet succesvol. Daarom blijven twee vragen actueel: Wat versterkt innovatie binnen organisaties? En: wat houdt innovatie in de praktijk tegen?
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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While innovation is widely recognized as being critical to organizational success and the well-being of societies, it requires careful management to ensure that innovation processes have the best possible impact… Meer
Nobel Prize winner Thomas Schelling taught a course in game theory and rational choice to advanced students and government officials for 45 years. In this book, Robert Dodge provides in language for a broad audience the concepts that Schelling taught. Meer
Drawing on books, magazines, pamphlets, websites, blogs, podcasts, and other forms of media written or produced by American evangelicals, Amy DeRogatis offers a comprehensive investigation of the many ways that American evangelicals participate in cultural conversations about sexuality. Meer
Based on their studies of successful firms, the authors highlight two main paths to success. As well as delivering a groundbreaking new analytical framework, they also provide practical advice to practitioners on avoiding pitfalls and taking decisions while elaborating their marking discipline. Meer
There are many books on strategy. The specific purpose of this book is to give a concise and portable guide to the essential elements of successful strategy. The readers will be able to improve the quality and content of their own strategies and thus improve substantially the results achieved. Meer
Strategies for family firms, unlike those of other businesses, can and should incorporate family factors. Responsible and disciplined strategic integration of family and business goals, strengths and values produces powerful results. Meer
The relationship between risk, return and the cost of capital is contextualized by relating it to the needs of investors and borrowers, the historical evidence, and theories of choice and behavior. The text spans financial theory, its empirical tests and applications to real-world financial problems… Meer
An insight into the 'black-box' of leadership learning that acts as a companion to guide leadership development. It has been written to enable the reader to reflect on their own experience and critique this against four case profiles of leadership learning: the public and private sectors; women… Meer
The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together… Meer
Work and well-being is one of the fastest growing areas of concern to business, public sector and government. This book looks at the causes of stress in the modern work-place, and offers practical advice for managers on how to combat stress in their employees, and put in place strategies for… Meer
In The Woman's Place is in the Boardroom the authors put the business case for more women on company boards. In the next book they explained how to achieve it. Here the authors discuss the role women directors can play in the reform of corporate governance systems following recent financial, crises… Meer
Presents research in Employee-Driven Innovation, an emergent field of study that meets the demand for exploiting new innovative potentials in organizations. There is a growing interest in creating new knowledge in innovation, emphasizing human resources and social processes… Meer
This third annual volume of the International Place Branding Yearbook looks at the case for applying brand and marketing strategies to the economic, social, political and cultural development of cities, towns and regions around the world to help them compete in the global, national and local… Meer
Provides an in-depth analysis of some of the most recent challenges for international businesses, such as corporate social responsibility and the phenomenon of outward foreign direct investment from China… Meer
This book provides inside information about working outside traditional business environments. It presents nine rules that will serve leaders well no matter where they're stationed in the world. As readers will discover, the rules have emerged from the work of the authors with leading companies in… Meer
Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing… Meer
Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers… Meer
The book provides a thorough analysis of strategy formulation at country and company level in Arab countries and corporations. It also deals with the issue of entrepreneurial initiative in Arab countries and issues actual practice of entrepreneurship… Meer
While science and technology research, sources of funding, performance, incentives, and motivations for technology innovation activities are reasonably well understood by academics and policy makers, the complex process by which scientific results are exploited and transformed into new technologies… Meer
As an emerging strategic industry in China, the information resource industry (IRI) has had and will continue to have a growing impact on economic and social development. Focusing on the special characteristics of IRI policies in China, this book provides an in-depth discussion of the major… Meer
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