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The real-world guide to selling your services and bringing in business How Clients Buy is the much-needed guide to selling your services. If you're one of the millions of people whose skills are the 'product,' you know that you cannot be successful unless you bring in clients… Meer
"A terrific and timely book that makes a compelling case for fundamentally rethinking how your business communicates. Recommended!" — Jay Baer , founder of Convince & Convert and author of Hug Your Haters "Once upon a time, storytelling was confused with talking at people. Not anymore… Meer
From Amos Schwartzfarb, serial entrepreneur and veteran Managing Director of Techstars Austin comes the elemental, essential, and effective strategy that will help any startup identify, build, and grow their customers from day 1 Most startups fail because they can’t grow revenue early or quickly… Meer
Make friends and sell things to people through social media Social media technology is restlessly inventive, providing thousands of awesome ways for you to market your business inexpensively and on a large scale—often directly into the pockets of consumers… Meer
Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers… Meer
Learn the secrets of how recurring revenue is driven at expert firms like BCG, KPMG, EY, and more Never Say Sell: How the World's Best Consulting and Professional Services Firms Expand Client Relationships explains how to scale individual engagements into long-term business relationships… Meer
Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, and Salesforce do well and how to apply it to transform product marketing at your company… Meer
Create a strong brand DNA—and watch it grow These days, customers want to have a deeply felt connection to the brands behind the products they're purchasing, which means that if you're starting a business, a strong brand DNA has got to be part of your creative process from day one… Meer
TINY NOTICEABLE THINGS DISCOVER HOW TINY CHANGES AND ACTIONS CAN REVOLUTIONISE CUSTOMER AND EMPLOYEE SATISFACTION TNTs are Tiny Noticeable Things. People don’t need to do them, but when they do, they can have a phenomenal and explosive impact… Meer
"Dychtwald and Morison offer a brilliant and convincing perspective: an essential re-think of what 'aging' and 'retirement' mean today and an invitation to help mobilize the best in the tidal wave of Boomer Third Agers."… Meer
An insider's account of the rise of digital money and cryptocurrencies Dubbed "CryptoDad" for his impassioned plea to Congress to acknowledge and respect cryptocurrencies as the inevitable product of a fast-growing technological wave and a free marketplace, Chris Giancarlo is considered one of "the… Meer
Unlock the full potential of modern marketing and sales In the newly revised and updated edition of No Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing , celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and… Meer
A USA TODAY BESTSELLER Learn to transform your perspective and lead with positivity In The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success , sales leader and strategist Anthony Iannarino delivers an exciting and effective new take on creating and sustaining… Meer
This volume for the first time examines the intricate and often obscured interplay between death and public relations across historical periods and within contemporary society. It will be of interest to scholars of public relations, communication studies, promotional marketing and public diplomacy. Meer
Part of the "Chartered Management of Institute" series, this book is intended for managers seeking to establish or improve customer service and customer focus standards. It includes action plans, sample communications and checklists for managers to adapt for their own purposes… Meer
This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory activity on consumers. Meer
An in-depth explanation of how bitcoin and other cryptocurrencies work, their potential for good and bad, and how this is likely to affect you as a citizen, government, business, and global geopolitics. Bitcoin became a buzzword overnight… Meer
From Ben Mezrich, the New York Times bestselling author of The Accidental Billionaires and Bringing Down the House, comes Bitcoin Billionaires --the fascinating story of brothers Tyler and Cameron Winklevoss's big bet on crypto-currency and its dazzling pay-off… Meer
The nationally bestselling author and streetwear entrepreneur Bobby Hundreds’s manifesto about NFTs, the future of creativity, and bringing his brand and community into the modern digital space. Bobby Hundreds has spent twenty years building his streetwear company, The Hundreds, to be as much a… Meer
The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue , the breakout bestseller hailed as a “sales bible” ( Inc. ) If your organization’s success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business… Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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