Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Morgen in huis
Praktisch sales- en accountmanagement 4e editie
Robin van der Werf
€ 67,95
Morgen in huis
Werkboek Salessucces
Geert Delobelle
€ 25,99
Morgen in huis
Advertising and Promotion
George Belch
€ 89,82
Morgen in huis

Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
Morgen in huis
Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
Morgen in huis
Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Morgen in huis
Click your Brain
Ria van Tol
€ 23,95
44,95
-47%
Morgen in huis

TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
Morgen in huis
1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
Morgen in huis
2
Sales vanuit je Hart
Richard van Kray
Sales vanuit je Hart
€ 22,99
Morgen in huis
3
Salestech
Hanneke Vogels
Salestech
€ 29,95
Morgen in huis
4
Pricing power
Joris Smits
Pricing power
€ 20,–
Morgen in huis
5

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Tips van de redactie

Inkoop voor Verkopers
Anton Rutgers
€ 24,95
Zaterdag in huis
Sales vol energie
Bram van Roosmalen
€ 21,50
Morgen in huis
Offertes winnen
Peter de Weerd
€ 19,95
± 15 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 170 van 11.875 resultaten
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Gebonden EN23-03-20189780815367536
Mapping Motivation for Coaching , co-written with Bevis Moynan, is the first of a series of six books that are all linked to the author's Motivational Map toolkit. Each book builds on a different aspect of personal, team, and organisational development… Meer
€ 100,44
Levertijd ± 11 werkdagen
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Gebonden EN09-11-20179780815367598
Rising Consumer Materialism presents a theoretical advancement of materialism research. It identifies eight areas of a consumer's life that are inter-disciplinary and of prime importance towards promoting happy and rewarding lifestyles… Meer
€ 102,88
Levertijd ± 11 werkdagen
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Gebonden EN16-04-20209780815372530
The Routledge Handbook of Service Research Insights and Ideas offers authoritative coverage of current scholarship in the expanding discipline of service research. Original chapters from the world’s leading specialists in the discipline explore foundations and innovations in services, highlighting… Meer
€ 390,61
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Gebonden EN23-01-20189780815375821
The fields of corporate environmentalism, green business and corporate sustainability have grown significantly over the past twenty-five years, such that the academic research domains of business decision-making, accounting, organizational behaviour, and the protection of the natural environment… Meer
€ 100,44
Levertijd ± 11 werkdagen
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Gebonden EN06-02-20189780815380207
Gender stereotypes are general beliefs about sex-linked traits and roles, psychological characteristics, and behaviors, all of which contribute towards describing women and men. Gender role stereotyping in advertising has been a critical topic since the 1970s, and there is a long-lasting debate… Meer
€ 282,70
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Paperback EN01-05-20199780815382508
Advertising Theory provides detailed and current explorations of key theories in the advertising discipline. The volume gives a working knowledge of the primary theoretical approaches of advertising, offering a comprehensive synthesis of the vast literature in the area… Meer
€ 65,34
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Paperback EN12-12-20179780815394860
Sports marketing has become a cornerstone of successful sports management and business, driving growth in sport organisations and widening fan-bases. Showcasing the latest thinking and research in sports marketing from around the world, the Routledge Handbook of Sports Marketing goes further than… Meer
€ 85,81
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Gebonden EN13-01-20069780849327896
Supply Market Intelligence: A Managerial Handbook for Building Sourcing Strategies charts the course to success for executives who are seeking to lead their organizations to supply-chain maturity. This volume is intended for supply-chain executives who struggle with the challenges of an uncertain… Meer
€ 153,09
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Gebonden EN24-04-20069780849331602
Supply chain management (SCM) disciplines have produced a flood of new concepts, methods, and tools; if applied wisely, they will improve results. A resource that weeds out and consolidates this new information will lower the business risk of implementing change… Meer
€ 183,80
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Gebonden EN27-04-19999780849340840
The 1980s witnessed the first step - change in managing the logistics function when stock centralization, contracting out and investment in technologies made a massive impact. The 1990s have experienced further changes that have been mainly concerned with incremental improvements and relationship… Meer
€ 100,44
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Gebonden EN15-10-20269781041308638
This book offers a critical examination of contemporary nonprofit organisations, challenging prevailing assumptions about their inherently positive social role. Meer
€ 269,04
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Gebonden EN09-12-20109780199578061
This interdisciplinary book brings together theoretical and empirical contributions from marketing and economic sociologists to analyse and develop novel approaches to interpreting the relationship between marketing theory, marketing practices, and markets across a variety of market settings and… Meer
€ 224,04
Levertijd ± 11 werkdagen
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Gebonden EN21-03-20149781444332377
This timely handbook brings academic excellence to international advertising research in the form of 28 contributions from over 40 leading scholars. The handbook’s comprehensive treatment highlights existing knowledge, reports major findings across the subject, and recommends directions and agendas… Meer
€ 222,70
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Gebonden EN05-04-20229781458302823
Apostle Bridget C. Outlaw in her early twenty's started a Successful Online Jewelry Boutique and she discovered that there were some hidden gems that she learned about Online Boutiques that would be instrumental in helping Entrepreneurs avoid big mistakes as well as costly mistakes when building an… Meer
€ 245,11
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Paperback EN17-12-20159781472136077
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?… Meer
€ 19,69
Levertijd ± 11 werkdagen
Paperback EN11-06-20269781472147264
The PR Bootcamp is the ultimate toolkit for businesses who want to raise their profile, get featured in the media and boost credibility around their brand. It offers invaluable insights on how to create a successful, objectives-driven PR strategy - without the price tag of an agency - that supports… Meer
€ 19,69
Levertijd ± 11 werkdagen
Paperback EN13-06-20249781472148902
Some people are born with a natural 'go-get-'em' approach. For most of us, however, selling does not come naturally. This book demystifies the art of getting people to buy - whether it is as simple as convincing your friends to agree to your restaurant recommendation, or as complex as getting people… Meer
€ 22,56
Levertijd ± 11 werkdagen
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Paperback EN19-01-20239781472979117
I Am My Brand provides achievable techniques and tools for women to build their personal brand. This is an essential step-by-step guide to building your brand, knowing your worth, and being unapologetic about it. I Am My Brand is a toolkit for personal brand success… Meer
€ 16,81
Levertijd ± 11 werkdagen
Paperback EN04-04-20199781473607538
In today's working environment, which is changing faster than ever, e-commerce is more than a buzzword. It is a vital skill to help you survive and get ahead in your career. Digital marketing consultant Nick Smith has been there and done it, and in this short, accessible book he shares a lifetime of… Meer
€ 13,93
Levertijd ± 16 werkdagen
Paperback EN07-01-20169781473608542
Key account management just got easier 'This little book is a real gem' Professor Malcolm McDonald Key account management is increasingly important and must keep pace with its customers as they continually develop and evolve, often resulting in increasingly sophisticated buying structures… Meer
€ 19,69
Levertijd ± 11 werkdagen

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