Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Dinsdag in huis
Praktisch sales- en accountmanagement 4e editie
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€ 67,95
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Werkboek Salessucces
Geert Delobelle
€ 25,99
Dinsdag in huis
Advertising and Promotion
George Belch
€ 89,82
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Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
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Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
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Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Dinsdag in huis
Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
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TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
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1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
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Sales vanuit je Hart
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Salestech
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Pricing power
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Tips van de redactie

Inkoop voor Verkopers
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€ 24,95
Woensdag in huis
Sales vol energie
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€ 21,50
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Offertes winnen
Peter de Weerd
€ 19,95
± 14 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 226 van 11.818 resultaten
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Gebonden EN23-12-20149781138795082
Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied… Meer
€ 315,69
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-09-20169781138812277
The video game industry has been one of the fastest-growing cultural phenomena of our times with market conditions that demand a specific skill set from its marketers. To a new generation of "indie gamers", being a game developer isn’t just about design and production, a successful video game… Meer
€ 87,28
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN23-07-20159781138815179
Every day we are asked to fulfil others’ requests, and we make regular requests of others too, seeking compliance with our desires, commands and suggestions. This accessible text provides a uniquely in-depth overview of the different social influence techniques people use in order to improve the… Meer
€ 252,54
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Paperback EN12-12-20169781138832206
Ethnic Marketing shows the rich opportunities that ethnic minority communities have to offer, as well as offering instruction on the design and implementation of effective social and business marketing strategies… Meer
€ 93,13
Levertijd ± 11 werkdagen
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Gebonden EN26-11-20149781138832756
Written at a time when the needs and influence of the consumer within the economic system were in their infancy, this book offers a valuable insight into the birth of consumer-led economics as an integral part of social structure and economic theory. Meer
€ 214,52
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Gebonden EN12-10-20159781138843547
Landscape and branding explores the way landscape is conceptualised, conceived, represented and designed by professionals in a brand-driven age. Landscape - incorporating tangible physical space as well as intangible concepts, narratives, images, and experiences of place - is constructed by a number… Meer
€ 252,54
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Gebonden EN14-12-20159781138847385
How customers and consumer behavior have been changing due to technology and other forces is of prime interest. This book addresses the central questions regarding new emerging consumer behavior; how does social media affect this behavior; how and at what points do emotions affect consumer… Meer
€ 252,54
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Paperback EN07-04-20159781138867345
The role of advertising in everyday life and as a major employer in post-industrial economies is intimately bound up with processes of contemporary globalization. At centre of the advertising industry are the global advertising agencies which have an important role in developing global brands both… Meer
€ 82,89
Levertijd ± 11 werkdagen
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Gebonden EN16-11-20159781138903708
Non-value adding activities are otherwise known as ‘waste’ in the lean construction lexicon. The aim of this collection is to build a common understanding of the role and contribution of value-adding activities in achieving stipulated objectives and continuous improvement in construction projects… Meer
€ 275,94
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Gebonden EN08-06-20179781138918306
Cultural and regional differences in creating and managing advertising require unique responses to a dynamic, rapidly globalising business environment. To be global in advertising is no longer to be homogenised or standardised, it is to be at the leading edge of social and cultural trends that are… Meer
€ 258,73
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Gebonden EN10-11-20159781138931800
What is, or what should be, the function of sport in a globalized, commercialized world? Why does sport matter in the 21st century? In Ethics and Governance in Sport: the future of sport imagined , an ensemble of leading international experts from across the fields of sport management and ethics… Meer
€ 258,73
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Gebonden EN19-09-20179781138936911
The United States has been near the forefront of global consumption trends since the 1700s, and for the past century and more, Americans have been the world’s foremost consuming people. Informed and inspired by the literature from consumer culture theory, as well as drawing from numerous studies in… Meer
€ 252,54
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Gebonden EN25-02-20169781138945944
Obesity is a global public health problem of crucial importance. Obesity rates remain high in high-income countries and are rapidly increasing in low- and middle- income countries. Concurrently, the global consumption of unhealthy products, such as soft drinks and processed foods, continues to rise… Meer
€ 252,54
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Paperback EN27-02-20099781349299997
Virtual worlds such as Second Life, have millions of users worldwide. Virtual world "residents" wield huge purchasing power, and use real money in the online economies. Companies as diverse as Adidas, Jean-Paul Gaultier, and MTV have plunged into these unchartered waters to give their brands a… Meer
€ 49,79
Levertijd ± 9 werkdagen
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Paperback EN16-07-20099781349310661
As technology changes, so too have its applications and our uses and experiences with them have changed as well. The emergence of new technologies offer opportunities for new ways of interacting, playing, working and learning… Meer
€ 122,99
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Paperback EN01-01-20129781349324132
This book explores the rise of consumerism and the expanding variety of goods available in Japan. Japan is placed within the comparative context of the 'consumer revolution' in Europe and North America, contributing to the analysis of the ways in which consumption and everyday life change in the… Meer
€ 122,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN27-08-20169781349352432
Ever since Simon Anholt coined the phrase 'Nation Branding, there has been more and more interest in the idea that countries, cities and regions can build their brand images. This authoritative book considers how commercial brand management can really be applied to places and shows how places can… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN14-09-20019781349426652
Brands no longer exist solely in the realm of the physical. The advent of the internet and other new digital technologies means that companies - be they dot.com start-ups or traditional bricks and mortar companies - must develop a successful strategy for presenting compelling brands in the virtual… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN09-11-20129781349437313
Brand Revolution offers a radical new approach to brand management. With big brand case studies including L'Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the… Meer
€ 61,99
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Paperback EN25-09-20149781349476527
Examining the extent to which trade adversely affects domestic workers, Making Sense of Anti-Trade Sentiment documents statistical relationships between exports and imports and domestic employment/wages. Meer
€ 122,99
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