Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Dinsdag in huis
Praktisch sales- en accountmanagement 4e editie
Robin van der Werf
€ 67,95
Dinsdag in huis
Werkboek Salessucces
Geert Delobelle
€ 25,99
Dinsdag in huis
Advertising and Promotion
George Belch
€ 89,82
Dinsdag in huis

Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
Dinsdag in huis
Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
Dinsdag in huis
Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Dinsdag in huis
Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
Dinsdag in huis

TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
Dinsdag in huis
1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
Dinsdag in huis
2
Sales vanuit je Hart
Richard van Kray
Sales vanuit je Hart
€ 22,99
Dinsdag in huis
3
Salestech
Hanneke Vogels
Salestech
€ 29,95
Dinsdag in huis
4
Pricing power
Joris Smits
Pricing power
€ 20,–
Dinsdag in huis
5

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Tips van de redactie

Inkoop voor Verkopers
Anton Rutgers
€ 24,95
Woensdag in huis
Sales vol energie
Bram van Roosmalen
€ 21,50
Dinsdag in huis
Offertes winnen
Peter de Weerd
€ 19,95
± 14 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 240 van 11.816 resultaten
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Paperback EN31-05-20239781032001234
This book fills an important gap in the sport governance literature by engaging in critical reflection on the concept of ‘good governance’. It examines the theoretical perspectives that lead to different conceptualisations of governance and, therefore, to different standards for institutional… Meer
€ 69,72
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-06-20219781032096124
Rising Consumer Materialism presents a theoretical advancement of materialism research. It identifies eight areas of a consumer's life that are inter-disciplinary and of prime importance towards promoting happy and rewarding lifestyles… Meer
€ 39,95
Levertijd ± 11 werkdagen
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Gebonden EN17-03-20239781032126722
Ethnic-themed restaurants are informal but powerful ambassadors for a country’s culture and contributors to local and national economies. Communicating authenticity and quality are essential characteristics in the development of a competitive and effective marketing strategy for restaurants… Meer
€ 214,52
Levertijd ± 11 werkdagen
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Paperback EN12-07-20229781032223247
Social marketing, a field first introduced by Philip Kotler and Gerald Zaltman in a pioneering article in the Journal of Marketing in 1971, uses marketing concepts to influence the behaviors of individuals and communities for the greater social good… Meer
€ 63,87
Levertijd ± 11 werkdagen
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Paperback EN25-09-20239781032225173
The issue of sustainability is characterised as a ‘wicked problem’ in the fashion, clothing and textiles sector and is now coming into increased focus due to growing consumer, business and policy pressures… Meer
€ 62,41
Levertijd ± 11 werkdagen
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Paperback EN02-10-20239781032227405
This flexible textbook provides an integrated approach to user experience (UX) writing and equips students and practitioners with the essential principles and methods to succeed in writing for UX. The fundamental goal of UX writing is to produce usable and attractive content that boosts user… Meer
€ 63,87
Levertijd ± 11 werkdagen
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Gebonden EN21-02-20239781032286778
This practical guide to understanding how regulators build insight and form judgements will help organisations to develop their strategy and approach to engagement and to improve their regulatory outcomes… Meer
€ 214,52
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Gebonden EN22-08-20239781032298481
Thsi book focuses on entrepreneurial development and the development of small businesses in Africa. The central idea of this book is that entrepreneurial development and small business development are connected… Meer
€ 252,54
Levertijd ± 11 werkdagen
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Paperback EN27-05-20249781032320090
Trade Unions and Regions: Better Work, Experimentation, and Regional Governance is about the place of workers and their unions in the modern world. It addresses current challenges for unions working in regions and the experiments that may take place at this level of governance… Meer
€ 65,34
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Paperback EN09-05-20239781032321646
India is the largest provider of generic drugs globally. The Indian pharmaceutical sector supplies over 50% of the global demand for various vaccines and, as a result, holds an important position in the global pharmaceutical sector… Meer
€ 59,49
Levertijd ± 11 werkdagen
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Gebonden EN09-09-20239781032348261
In a world that is increasingly wary of artificial intelligence (AI), this book explores the pressing need for strategic communicators to move away from being advocates for AI and move towards a more critical activist role that enables them to counter AI-driven threats to communities and… Meer
€ 100,44
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Gebonden EN29-09-20239781032360898
This book provides guidelines for the pragmatic integration of new marketing tools and business strategies for managers, researchers and students to implement innovative strategies in various industries… Meer
€ 252,54
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Paperback EN21-11-20229781032361055
New Drugs, Fair Prices addresses the important question of how we might get the innovative new medicines we need at prices we can afford. Today, this debate is impassioned but sterile. One side calls for price controls, discounting their impact on investment in innovation… Meer
€ 60,95
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Gebonden EN06-02-20239781032370699
Winner of the 2024 Silver Nautilus Book Award in the Rising To The Moment category. Finalist for the 2025 Award for Responsible Research in Management, co-sponsored by the Academy of Management Fellows Group and the Community for Responsible Research in Business and Management… Meer
€ 214,52
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Gebonden EN22-02-20239781032382951
Most successful organizations recognize Maintenance Parts and Procurement as a critical success factor to Asset Management Excellence and their fundamental supply chain value proposition. This book works as a guide to all the stakeholders that influence the success of their Maintenance Parts… Meer
€ 183,80
Levertijd ± 8 werkdagen
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Paperback EN31-01-20239781032384368
This book takes as its starting point the need to improve sustainability performance across the triple bottom line and reach global sustainable development goals. As such, it places sustainability at the heart of developing and explaining relevant theory, concepts and models in operations and supply… Meer
€ 62,41
Levertijd ± 11 werkdagen
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Gebonden EN31-01-20239781032384405
This book takes as its starting point the need to improve sustainability performance across the triple bottom line and reach global sustainable development goals. As such, it places sustainability at the heart of developing and explaining relevant theory, concepts and models in operations and supply… Meer
€ 214,52
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN27-02-20239781032396712
Sustainable energy branding has become one of the hottest topics in business. As climate change and market liberalisation—the greatest environmental and economic challenges of our times—are prompting the world's power companies to transform on a scale never seen before, the eyes of the world are… Meer
€ 214,52
Levertijd ± 11 werkdagen
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Gebonden EN22-08-20239781032412399
Winner of the AOM SiM 2024 Best Management Book Award Power and Corporate Responsibility explores the concept of corporate responsibility and offers a systematic discussion by referring to the following dimensions: understanding responsibility, taking responsibility, governing responsibility… Meer
€ 100,44
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Gebonden EN11-09-20239781032459523
The role and meaning of sustainable development have been recognized in the scientific literature for decades. However, there has recently been a dynamic increase in interest in the subject, which results in numerous, in-depth scientific research and publications with an interdisciplinary dimension… Meer
€ 252,54
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