Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Dinsdag in huis
Praktisch sales- en accountmanagement 4e editie
Robin van der Werf
€ 67,95
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Werkboek Salessucces
Geert Delobelle
€ 25,99
Dinsdag in huis
Advertising and Promotion
George Belch
€ 89,82
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Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
Dinsdag in huis
Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
Dinsdag in huis
Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Dinsdag in huis
Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
Dinsdag in huis

TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
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1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
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2
Sales vanuit je Hart
Richard van Kray
Sales vanuit je Hart
€ 22,99
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Salestech
Hanneke Vogels
Salestech
€ 29,95
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Pricing power
Joris Smits
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€ 20,–
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Tips van de redactie

Inkoop voor Verkopers
Anton Rutgers
€ 24,95
Woensdag in huis
Sales vol energie
Bram van Roosmalen
€ 21,50
Dinsdag in huis
Offertes winnen
Peter de Weerd
€ 19,95
± 14 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 241 van 11.816 resultaten
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Paperback EN04-01-20239781032013107
Business schools are critical players in higher education, educating current and future leaders to make a difference in the world. Yet we know surprisingly little about the leaders of business schools… Meer
€ 50,71
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Paperback EN21-01-20239781032477084
This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four continents, the book reflects the cross-cultural and multidisciplinary character of the field… Meer
€ 72,65
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Paperback EN30-06-20219781032096278
There is a growing acknowledgement of the role played by finance theory and experts in the 2008 global banking crash, and their ongoing contributions to risks in the financial system. Some argue that finance theory is deeply ideological and the academy has been captured and corrupted by financial… Meer
€ 39,95
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Paperback EN22-04-20229781032121468
Brand Strategy is the most important marketing talent. A 2020 Gartner Survey of 400 CMO's cited Brand Strategy as the most needed skill, more valuable than analytics, UX, digital commerce. Previous books on the subject analyze the qualities and characteristics of well-regarded brands… Meer
€ 56,56
Levertijd ± 11 werkdagen
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Gebonden EN28-02-20229781032128573
Key Account Management Excellence in Pharma & Medtech is designed to help life sciences practitioners develop and execute innovative and effective key account management (KAM) strategies and capabilities… Meer
€ 214,52
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Paperback EN02-06-20229781032137797
The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, and to working with creatives… Meer
€ 56,56
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Paperback EN30-01-20259781032559520
Based on theories discussion, policy analysis, and case studies, this title examines green consumption in China from both the macro level of policy evolution and the micro level of community participation and implementation… Meer
€ 65,34
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Gebonden EN12-07-20249781032585581
Due to the growing importance of global interdependencies, corporate social responsibility has become an important issue both for the business and the entire society. Customers expect corporate social responsibility, and if an organization is insensitive to these issues, it runs the risk of losing… Meer
€ 258,73
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Gebonden EN29-08-20249781032599861
Non-profit Governance offers 12 perspectives and analytical frameworks to facilitate the development of governance in non-profit organisations (NPOs). In this sector, governance is all the more important because it is often voluntary… Meer
€ 258,73
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Paperback EN14-10-20249781032919904
Much has been said and written about the 'financial tsunami' and subsequent economic dislocation that occurred in the opening decade of the 21st Century. Professor Ivo Pezzuto is described by business scholars as an expert on the global financial crisis… Meer
€ 60,95
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Gebonden EN18-07-20169781138177666
A clear-sighted introduction to a complex subject, 'Internal Marketing' provides the reader with a succinct overview of the most recent thinking and practice. The text begins by defining what internal marketing is and how it can work, and from this foundation: * Outlines state-of-the-art thinking… Meer
€ 252,54
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Gebonden EN13-07-20209781138204782
Management and the Sustainability Paradox is about how humans became disconnected from their ecological environment throughout evolutionary history. Begining with the premise that people have competing innate, natural drives linked to survival… Meer
€ 282,70
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Gebonden EN22-09-20179781138220577
Interest in generally expanding the understanding of small and medium-sized enterprises, especially understanding their strategies and operations to enter international markets, is growing rapidly among researchers and academics globally… Meer
€ 258,73
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Paperback EN03-10-20169781138247499
By any standard, the pharmaceutical industry's history has been a successful one. In addition to its profits and shareholder dividends, it has been seen by investors as relatively low risk and, largely, counter-cyclical to stock market trends… Meer
€ 85,81
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Paperback EN11-11-20169781138255746
From authors used to operating between the commercial, public and independent sectors of the mixed cultural economy, Understanding Creative Business bridges the gap between creative practice and mainstream business organisation, entrepreneurship and management… Meer
€ 85,81
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Paperback EN11-11-20169781138255784
In 1987, Motorola developed Six Sigma out of a need for improvement in their pager manufacturing processes. Since then, Six Sigma has been implemented by a number of manufacturing companies, predominantly in the USA… Meer
€ 85,81
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Paperback EN17-11-20169781138279810
In Obstructive Marketing, Maitland Hyslop deals with a very negative kind of activity which embraces activities, legal or otherwise, designed to prevent or restrict the distribution of a product or service, temporarily or permanently, against the wishes of the product manufacturer, service provider… Meer
€ 85,81
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Gebonden EN24-08-20179781138296596
The Development of International Monetary Policy traces the development of international monetary policy from mercantilism to quantitative easing. It has been structured to present some of the pressing issues in international monetary relations involving currency valuation, inflation, exchange… Meer
€ 258,73
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Gebonden EN02-10-20179781138296985
Americans tend to believe that their country is very different from Europe. Yet over the past half century they have imported and embraced the most transformative social idea of modern Scandinavia: egalitarianism… Meer
€ 252,54
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Gebonden EN15-11-20189781138350854
Indigenous, ethnic and rural peoples throughout the world struggle to effectively deal with the challenges triggered by outside economic and social intervention. This book presents business methods in a manner that reflects the needs, desires and priorities of indigenous peoples and provides the… Meer
€ 258,73
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