Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Dinsdag in huis
Praktisch sales- en accountmanagement 4e editie
Robin van der Werf
€ 67,95
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Werkboek Salessucces
Geert Delobelle
€ 25,99
Dinsdag in huis
Advertising and Promotion
George Belch
€ 89,82
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Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
Dinsdag in huis
Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
Dinsdag in huis
Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Dinsdag in huis
Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
Dinsdag in huis

TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
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1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
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Sales vanuit je Hart
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Sales vanuit je Hart
€ 22,99
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Salestech
Hanneke Vogels
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€ 29,95
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Pricing power
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Tips van de redactie

Inkoop voor Verkopers
Anton Rutgers
€ 24,95
Woensdag in huis
Sales vol energie
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€ 21,50
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Offertes winnen
Peter de Weerd
€ 19,95
± 14 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 255 van 11.816 resultaten
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Gebonden EN15-06-20159781137502032
In this groundbreaking book, author David Forbes explains human motivation and provides ways that marketers can effectively reach the consumer. The book uses decades of psychology research and the author's own tool, the Forbes Matrix that identifies, organizes, and explains the nine core… Meer
€ 55,89
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN20-03-20179781138033313
Organizational Development (OD) consultants often face dilemmas when they market their services because there is a gap between clients’ expectation and the actual role of OD consultants. This book is about how to overcome that dilemma by finding effective marketing strategies for a different… Meer
€ 62,41
Levertijd ± 8 werkdagen
Gratis verzonden
Paperback EN14-03-20179781138033344
Although the theory and methods of organization development (OD) assessment and diagnosis have been covered in other books, there is a lack of practitioner-focused guides that introduce real-world case studies and tools rooted in the methodology… Meer
€ 65,34
Levertijd ± 11 werkdagen
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Paperback EN16-04-20179781138055421
The traditional walls between banking, insurance and securities markets are breaking down as a result of deregulation and liberalization of financial services. The cross-buying of financial services has become a global trend as a part of the convergence of financial services… Meer
€ 72,65
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN13-06-20139781137276612
Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands. Meer
€ 55,89
Levertijd ± 9 werkdagen
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Gebonden EN15-12-20149781137324238
Cloud Systems in Supply Chains explores the risks that could face supply chain firms if their implementation of cloud systems is not carefully managed or if not appropriately selected and supported. This volume aids supply chain firms in ensuring that their cloud system activities are positioned to… Meer
€ 122,99
Levertijd ± 9 werkdagen
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Gebonden EN19-11-20139781137353283
Humanistic Marketing is a response to the currently growing mega-trend call for rethinking marketing. The book organizes current thinking around the problems of marketing theory and practice as well as solutions and ways forward, providing a diverse exploration of the position of marketing in the… Meer
€ 122,99
Levertijd ± 9 werkdagen
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Gebonden EN27-12-20179781138045279
Global Finance on Screen is the first collection exclusively dedicated to a growing body of multi-format and multimedia audiovisual work that this book designates as the finance film. Finance film provides critical visualizations of the secretive, elitist, PR firewalled, and gender and race-biased… Meer
€ 252,54
Levertijd ± 11 werkdagen
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Gebonden EN03-10-20149781137455826
Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN05-11-20189781138079946
Social entrepreneurs are change makers that aim to solve society’s unsolved problems. Not surprisingly, social entrepreneurship has thus created high expectations. To better understand the potential as well as the limitations of social entrepreneurship, however, a more nuanced approach is needed in… Meer
€ 258,73
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Paperback EN22-05-20179781138110694
Corruption scandals hit the headlines all around the world, across a diverse range of institutional, organisational and cultural settings. Corruption is a major obstacle to political, social and economic development - its 'internationalisation' has had profound implications for counter corruption… Meer
€ 75,57
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN22-05-20179781138118270
Arts, heritage, non-profit and social marketing today comprise key components of the contemporary marketing management scene. Governments, charities and voluntary sector organisations throughout the world are increasingly involved in the development of marketing campaigns, and more and more of these… Meer
€ 50,71
Levertijd ± 11 werkdagen
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Gebonden EN05-06-20179781138124899
Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merge with traditional consumption spheres, supported by digital devices… Meer
€ 258,73
Levertijd ± 11 werkdagen
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Gebonden EN21-04-20169781138141056
Digital Signage Broadcasting is a perfect introduction to this new world of opportunities for media professionals in all areas. Whether you are in engineering, IT, advertising, or management, you will gain knowledge on the operations of digital signage systems, content gathering, customer billing… Meer
€ 258,73
Levertijd ± 11 werkdagen
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Gebonden EN26-07-20169781138144705
Influencer Marketing is the most important new approach to marketing in a decade for those professionals at the leading edge of purchasing decision making. It shows that key decision makers in all major markets operate within communities of influencers- because major decisions are too complex and… Meer
€ 308,13
Levertijd ± 11 werkdagen
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Paperback EN31-05-20179781138059795
The 25 years leading up to the international financial crisis have been depicted as ‘capitalism unleashed’, containing deregulation, privatisation, demutualisation and financialisation. Yet remarkably, given this economic and political context, co-operatives and mutuals appear to have been gaining… Meer
€ 82,89
Levertijd ± 11 werkdagen
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Paperback EN13-04-20179781138066892
This book develops a new framework - the stakeholder model - that helps to understand corporate finance and governance in modern society, where the sources of people’s happiness have shifted from monetary to non-monetary factors… Meer
€ 75,57
Levertijd ± 11 werkdagen
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Gebonden EN06-11-20179781138091412
Sustainability Accounting and Integrated Reporting deals with organizations’ assessment, articulation and disclosure of their social and environmental impact on various groups in society. There is increasingly an understanding that financial information does not sufficiently discharge organizational… Meer
€ 258,73
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN31-05-20179781138118621
Collective bargaining between employers and trade unions has profoundly changed working conditions in companies around the globe. But why do we start work at the age of 10, 16, 18 or 24? Why do we work 6, 8, 10 or more hours a day?… Meer
€ 75,57
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Gebonden EN26-11-20159781138136670
Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture… Meer
€ 252,54
Levertijd ± 11 werkdagen
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