Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Dinsdag in huis
Praktisch sales- en accountmanagement 4e editie
Robin van der Werf
€ 67,95
Dinsdag in huis
Werkboek Salessucces
Geert Delobelle
€ 25,99
Dinsdag in huis
Advertising and Promotion
George Belch
€ 89,67
Dinsdag in huis

Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
Dinsdag in huis
Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
Dinsdag in huis
Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Dinsdag in huis
Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
Dinsdag in huis

TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
Dinsdag in huis
1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
Dinsdag in huis
2
Sales vanuit je Hart
Richard van Kray
Sales vanuit je Hart
€ 22,99
Dinsdag in huis
3
Salestech
Hanneke Vogels
Salestech
€ 29,95
Dinsdag in huis
4
Pricing power
Joris Smits
Pricing power
€ 20,–
Dinsdag in huis
5

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Tips van de redactie

Inkoop voor Verkopers
Anton Rutgers
€ 24,95
Woensdag in huis
Sales vol energie
Bram van Roosmalen
€ 21,50
Dinsdag in huis
Offertes winnen
Peter de Weerd
€ 19,95
± 15 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 291 van 11.449 resultaten
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Paperback EN01-01-20159781349477340
Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN07-08-20149781349483983
As places face increased competition for human and capital resources, public managers turn toward corporate-like governance strategies and branding practices to shape places and organizations. However, for better or worse, these organizations begin to resemble highly competitive, private-sector… Meer
€ 122,99
Levertijd ± 9 werkdagen
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Paperback EN01-01-20149781349484195
Customer centricity is fundamental to business growth and ongoing success. Most executives appreciate the importance of it yet don't know how to execute it or sell the processes internally. This thoroughly revised edition of Breaking Through guides readers systematically through the ten breakthrough… Meer
€ 61,99
Levertijd ± 9 werkdagen
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Paperback EN01-01-20149781349484232
Real Luxury examines what a 'luxury brand' is from economic, sociological and psychological standpoints. It spells out the challenges the industry is facing and puts forward a new, practical model aimed at reviving and protecting luxury brands, based on the authors' hands-on experience in the… Meer
€ 61,99
Levertijd ± 9 werkdagen
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Paperback EN27-01-20159781349488957
Big Social Mobile shows that big data, along with social and mobile media, can improve enterprise performance significantly, but only when implemented in a holistic fashion. This book offers an integrative process that has helped a wide range of businesses enhance what has traditionally made them… Meer
€ 29,05
Levertijd ± 9 werkdagen
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Paperback EN23-10-20149781349499236
Dance has proliferated in movies, television, Internet, and retail spaces while the spiritual power of dance has also been linked with mass consumption. Walter marries the cultural studies of dance and the religious aspects of dance in an exploration of consumption rituals, including rituals of… Meer
€ 61,99
Levertijd ± 9 werkdagen
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Paperback EN01-01-20159781349499434
This book draws together three overlapping relationships and knowledge domains. These are the cultural entrepreneurship/creative industries, the public and/or private philanthropic contributions that have funded artistic production and the preservation and presentation of place brands as a mechanism… Meer
€ 135,19
Levertijd ± 9 werkdagen
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Paperback EN01-01-20159781349504145
Understanding new strategic approaches is provided by examining how the online world is being exploited by organisations in sectors of a modern economy such retailing, healthcare and the public sector in terms of creating new forms of competitive advantage as a consequence of the advent of mobile… Meer
€ 122,99
Levertijd ± 9 werkdagen
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Paperback EN01-01-20159781349506224
Market Mediations offers a fresh way to look at consumption practices, design and branding issues through analysis based on the French and European intellectual tradition. To account for this vast system of objects and brands, the book draws on the generative trajectory of meaning stemming from the… Meer
€ 61,99
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Paperback EN01-01-20039781349509119
This book is based upon the operating system of the company, Added Value, founded by the author, and now one of the world's largest marketing and branding consultancies. Two-thirds of the value of most companies is based on the intangible value of businesses including reputation, goodwill and know… Meer
€ 61,99
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Paperback EN23-11-20049781349523573
Customers use mental short cuts and they get into ruts when making product and brand choices. Brand Choice provides the tools that reveal customers' automatic thoughts and how such thoughts accurately forecast brand choice… Meer
€ 122,99
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Paperback EN24-05-20189781349701506
This volume compares one of the largest instances of 'ethnic cleansing' – the German expellees from the East (Vertriebene) – with the most important case of decolonization migration – the French repatriates of Algeria (pieds-noirs). Meer
€ 49,79
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Paperback EN20-04-20189781349846474
This book explores startups that have thrived against the odds in places where startup success was deemed to be unlikely. Discussing a number of technology startups from around the world that have succeeded without state backing nor local venture and seed capital, Black Swan Start Ups provides… Meer
€ 159,59
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN19-01-20179781349949939
Steenkamp introduces the global brand value chain and explains how brand equity factors into shareholder value. The book equips executives with techniques for developing strategy, organizing execution, and measuring results so that your brand will prosper globally… Meer
€ 68,09
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Paperback EN07-10-20219781350136335
Stories of Fashion, Textiles, and Place follows the journeys of five companies with evolving sustainable supply chains in the fashion and textile industry. Each of the profiled companies are committed to advancing cultural traditions of a particular place… Meer
€ 36,89
Levertijd ± 11 werkdagen
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Paperback EN14-10-20199781350145474
Fashion lives and dies by stories. Aiming to ‘tell the stories of fashion’, Fashion Promotion in Practice both instructs and inspires through an entertaining look at contemporary promotional practice within the fashion industry, showing you how you can apply this to your own future brands and… Meer
€ 65,31
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN03-11-20229781398604490
Leverage social media effectively to nurture prospects, develop relationships and stand out from the competition, to create stronger B2B leads and sales. Meer
€ 52,33
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN03-04-20229781398605107
Apply and scale agile processes and principles to create innovative and responsive marketing, to drive growth and adapt to today's changing and unpredictable environment. Meer
€ 47,66
Levertijd ± 16 werkdagen
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Paperback EN03-01-20259781398613539
Write effective copy that is concise, contemporary, captivating and customer-focused. Meer
€ 35,21
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN03-01-20259781398613553
Write effective copy that is concise, contemporary, captivating and customer-focused. Meer
€ 105,24
Levertijd ± 16 werkdagen
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